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The effects of BOPS implementation under different pricing strategies in omnichannel retailing
Kong, Ruixiao; Luo, Li; Chen, Liuxin; Keblis, Matthew F. - In: Transportation research / E : an international journal 141 (2020), pp. 1-30
Persistent link: https://www.econbiz.de/10012299611
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Customer engagement through omnichannel retailing : the effects of channel integration quality
Lee, Zach W. Y.; Chan, Tommy K. H.; Chong, Alain Yee Loong - In: Industrial marketing management : the international … 77 (2019), pp. 90-101
Persistent link: https://www.econbiz.de/10012004178
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Assessing impacts of introducing ship-to-store service on sales and returns in omnichannel retailing : a data analytics study
Akturk, M. Serkan; Ketzenberg, Michael; Heim, Gregory R. - In: Journal of operations management 61 (2018), pp. 15-45
Persistent link: https://www.econbiz.de/10011932706
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The value of rapid delivery in omnichannel retailing
Fisher, Marshall L.; Gallino, Santiago; Xu, Joseph Jiaqi - In: Journal of marketing research 56 (2019) 5, pp. 732-748
Persistent link: https://www.econbiz.de/10012177633
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Omnichannel retailing operations with coupon promotions
Li, Zonghuo; Yang, Wensheng; Jin, Hyun Seung; Wang, Di - In: Journal of retailing and consumer services 58 (2021), pp. 1-13
Persistent link: https://www.econbiz.de/10012431670
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Customer preferences of multichannel operations in the context of omnichannel world
Öztek, M. Yaman; Çengel, Özgür - In: Managing customer experiences in an omnichannel world : …, (pp. 43-54). 2021
Persistent link: https://www.econbiz.de/10012492086
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Customer experience management in omnichannel retailing
Çakiroğlu, K. Ilgın; Çengel, Özgür - In: Managing customer experiences in an omnichannel world : …, (pp. 97-113). 2021
Persistent link: https://www.econbiz.de/10012492289
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Channel integration choices and pricing strategies for competing dual-channel retailers
Wang, Ronghui; Nan, Guofang; Chen, Lin; Li, Minqiang - In: IEEE transactions on engineering management : EM 69 (2022) 5, pp. 2260-2274
Persistent link: https://www.econbiz.de/10013431203
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Omnichannel retailing : a bibliometric and network visualization analysis
Mahadevan, Kala; Joshi, Sujata - In: Benchmarking : an international journal 29 (2022) 4, pp. 1113-1136
Persistent link: https://www.econbiz.de/10013370768
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Online-exclusive or hybrid? : channel merchandising strategies for ship-to-store implementation
Ertekin, Necati; Gümüş, Mehmet; Nikoofal, Mohammad E. - In: Management science : journal of the Institute for … 68 (2022) 8, pp. 5828-5846
Persistent link: https://www.econbiz.de/10013371117