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How brand innovativeness gener...
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Vietnam
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Ngo, Liem Viet
89
Nguyen Phong Nguyen
44
O'Cass, Aron
38
Mogaji, Emmanuel
24
Nguyen, Nguyen Phong
16
Adomako, Samuel
9
Bucic, Tania
8
Gregory, Gary
7
Pham Hung Cuong
7
Northey, Gavin
6
Tu Thanh Hoai
6
Viet Ngo, Liem
6
Luu, Ngoc
5
BUCIC, TANIA
4
Cuong, Pham Hung
4
Heirati, Nima
4
Lu, Lu
4
NGO, LIEM VIET
4
Patterson, Paul G.
4
Siahtiri, Vida
4
An, Jake
3
Gregory, Gary D.
3
Mathies, Christine
3
Paramita, Widya
3
Sinha, Ashish
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Surachartkumtonkun, Jiraporn
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Tran Anh Hoa
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Yen Thi Tran
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Cadeaux, Jack
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Chylinski, Mathew
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Grover, Steven L.
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Hau, Le Nguyen
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Hinson, Robert Ebo
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Hoai, Tu Thanh
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Hoang, Trang Cam
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Le Nguyen Hau
2
Lee, Jenny
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Lee, Jenny (Jiyeon)
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Mai Dong Tran
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Industrial marketing management : the international journal for industrial and high-tech firms
13
Journal of retailing and consumer services
8
Journal of Services Marketing
6
Journal of business research : JBR
6
Australasian marketing journal
5
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
5
Cogent business & management
5
Journal of strategic marketing
5
The journal of services marketing
5
Asia Pacific journal of marketing and logistics
4
International journal of innovation management
4
Journal of Asian finance, economics and business : JAFEB
4
Australian journal of management
3
Corporate Social Responsibility and Environmental Management
3
European Journal of Marketing
3
International Journal of Bank Marketing
3
International journal of bank marketing
3
Journal of Product & Brand Management
3
Journal of marketing management : MM
3
Asia Pacific Journal of Marketing and Logistics
2
British journal of management : BJM
2
Business Strategy and the Environment
2
Business strategy and the environment
2
Cogent Business & Management
2
Corporate social responsibility and environmental management
2
European business review : EBR ; the official journal of the International Management Centres, Europe
2
European journal of marketing : EJM
2
International Journal of Innovation Management (ijim)
2
Journal of Asian business and economic studies : JABES
2
Journal of Business & Industrial Marketing
2
Journal of Business Research
2
Journal of Knowledge Management
2
Journal of consumer behaviour
2
Journal of economic development
2
Management and information technology in the digital era : challenges and perspectives
2
Marketing Communications and Brand Development in Emerging Markets Volume II : Insights for a Changing World
2
Public Sector Marketing Communications Volume I : Public Relations and Brand Communication Perspectives
2
Public management review
2
The journal of brand management : an international journal
2
Applied Economics and Finance
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ECONIS (ZBW)
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Other ZBW resources
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OLC EcoSci
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RePEc
7
EconStor
2
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71
New insights into the climate-attitudes-outcome framework : empirical evidence from the Australian service sector
Mathies, Christine
;
Ngo, Liem Viet
- In:
Australian journal of management
39
(
2014
)
3
,
pp. 473-491
Persistent link: https://www.econbiz.de/10010422030
Saved in:
72
Creating superior customer value for B2B firms through supplier firm capabilities
O'Cass, Aron
;
Ngo, Liem Viet
- In:
Industrial marketing management : the international …
41
(
2012
)
1
,
pp. 125-135
Persistent link: https://www.econbiz.de/10009513208
Saved in:
73
Archieving customer satisfaction in services firms via branding capability and customer empowerment
O'Cass, Aron
;
Ngo, Liem Viet
- In:
The journal of services marketing
25
(
2011
)
7
,
pp. 489-496
Persistent link: https://www.econbiz.de/10009387525
Saved in:
74
Examining drivers of collaborative inbound open innovation : empirical evidence from Australian firms
Bucic, Tania
;
Ngo, Liem Viet
- In:
International journal of innovation management
16
(
2012
)
4
,
pp. 1-24
Persistent link: https://www.econbiz.de/10009613177
Saved in:
75
Turning lurkers into innovation agents : an interactionist perspective of self-determinant theory
Nguyen Tuyet-Mai
;
Ngo, Liem Viet
;
Paramita, Widya
- In:
Journal of business research : JBR
141
(
2022
),
pp. 822-835
Persistent link: https://www.econbiz.de/10013168020
Saved in:
76
Motivation in organisational online knowledge sharing
Nguyen Tuyet-Mai
;
Ngo, Liem Viet
;
Gregory, Gary
- In:
Journal of knowledge management
26
(
2022
)
1
,
pp. 102-125
Persistent link: https://www.econbiz.de/10012797921
Saved in:
77
Re-imagining marketing scholarship in the era of the UN Sustainable Development Goals : editorial
Voola, Ranjit
;
Carlson, Jamie
;
Azmat, Fara
;
Ngo, Liem Viet
- In:
Australasian marketing journal : AMJ ; official journal …
30
(
2022
)
2
,
pp. 97-106
Persistent link: https://www.econbiz.de/10013256362
Saved in:
78
Brand experience and consumers' social interactive engagement with brand page : an integrated-marketing perspective
Paramita, Widya
;
Huynh Ba Chan Nhu
;
Ngo, Liem Viet
; …
- In:
Journal of retailing and consumer services
62
(
2021
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012648851
Saved in:
79
Hubristic pride & prejudice : the effects of hubristic pride on negative word-of-mouth
Septianto, Felix
;
Northey, Gavin
;
Chiew, Tung Moi
;
Ngo, …
- In:
International journal of research in marketing : IJRM ; …
37
(
2020
)
3
,
pp. 621-643
Persistent link: https://www.econbiz.de/10012494707
Saved in:
80
Service offshoring fit from consumers' perspective
Lu, Lu
;
Gregory, Gary
;
Ngo, Liem Viet
- In:
Australasian marketing journal
28
(
2020
)
2
,
pp. 100-109
Persistent link: https://www.econbiz.de/10012253931
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