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Impact of communication during service encounters on customer's perception of organization image
Jain, Neera; Sethi, Anjanee; Mukherji, Shoma - In: Paradigm : the journal of Institute of Management Technology 13 (2009) 1, pp. 56-65
Persistent link: https://www.econbiz.de/10003853371
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Compensation as a signal of organizational culture : the effects of advertising individual or collective incentives
Kuhn, Kristine M. - In: The international journal of human resource management 20 (2009) 7, pp. 1634-1648
Persistent link: https://www.econbiz.de/10003883858
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Persönlichkeitsansätze bei Unternehmensmarken : ein deutschsprachiges Instrument
Rosenstiel, Lutz von; Becker, Florian - In: Werbe- und Markenforschung : Meilensteine - State of …, (pp. 435-462). 2006
Persistent link: https://www.econbiz.de/10003416106
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Effects of pro-environmental recruiting messages : the role of organizational reputation
Behrend, Tara S.; Baker, Becca A.; Thompson, Lori Foster - In: Journal of business and psychology 24 (2009) 3, pp. 341-350
Persistent link: https://www.econbiz.de/10003914385
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Interpreting pictorial messages of intellectual capital in company media
Hooks, Jill; Steenkamp, Natasja; Stewart, Ross - In: Qualitative research in accounting & management : QRAM 7 (2010) 3, pp. 353-377
Persistent link: https://www.econbiz.de/10008663067
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So what do you think of the organization? : a contextual priming explanation for recruitment Web site characteristics as antecedents of job seekers’ organizational image perception...
Walker, H. Jack; Feild, Hubert S.; Giles, William F.; … - In: Organizational behavior and human decision processes : … 114 (2011) 2, pp. 165-178
Persistent link: https://www.econbiz.de/10008859205
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Non-profits are seen as warm and for-profits as competent : firm stereotypes matter
Aaker, Jennifer; Vohs, Kathleen D.; Mogilner, Cassie - 2010
Persistent link: https://www.econbiz.de/10003955410
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The role of the stakeholder perspective in measuring corporate reputation
Puncheva-Michelotti, Petya; Michelotti, Marco - In: Marketing intelligence & planning 28 (2010) 2/3, pp. 249-274
Persistent link: https://www.econbiz.de/10003989420
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Nonprofits are seen as warm and for‐profits as competent : firm stereotypes matter
Aaker, Jennifer; Vohs, Kathleen D.; Mogilner, Cassie - In: Journal of consumer research : JCR ; an … 37 (2010/11) 2, pp. 224-237
Persistent link: https://www.econbiz.de/10003997832
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Corporate Social Responsibility : Determinanten der Wahrnehmung, Wirkungsprozesse und Konsequenzen
Hai Van Duong Dinh - 2011 - 1. Aufl.
Persistent link: https://www.econbiz.de/10008701335