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Consumer animosity, economic h...
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Consumer behaviour
101
Konsumentenverhalten
85
Australia
49
Brand management
37
Markenführung
36
Luxury goods
35
Luxusgüter
35
Brand image
34
Markenimage
32
Australien
29
Brand
24
Markenartikel
24
Advertising effects
15
Emotion
15
Werbewirkung
15
Holiday behaviour
13
Urlaubsverhalten
13
Advertising
12
Tourism
12
Product counterfeiting
11
Produktpiraterie
11
Tourismus
11
Beziehungsmarketing
10
Designation of origin
10
Herkunftsbezeichnung
10
Relationship marketing
10
Attitudes
9
China
9
Fashion
9
Luxury brands
9
Brand extension
8
Perception
8
Werbung
8
Customer satisfaction
7
Jugendliche
7
Tourism marketing
7
Tourismusmarketing
7
Youth
7
Cognition
6
Counterfeiting
6
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320
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research-article
60
non-article
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back-matter
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case-report
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Language
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English
282
Undetermined
64
Author
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Phau, Ian
314
Lin, Chad
36
Cheah, Isaac
29
Quintal, Vanessa
25
Lwin, Michael
22
Shimul, Anwar Sadat
19
Dix, Steve
18
Teah, Min
18
Sung, Billy
14
Huang, Yu-An
13
Marchegiani, Christopher
13
Lee, Sean
11
Standing, Craig
10
Ferguson, Graham
8
Huang, Yu-an
8
Liang, Johan
8
Baird, Michael
7
Lau, Kong Cheen
6
Quintal, Vanessa Ann
6
Roy, Rajat
6
Aiello, Gaetano
5
Casidy, Riza
5
Cheong, Edith
5
Lee, Wai Jin
5
Lim, Aaron
5
Sequeira, Marishka
5
Thomas, Ben
5
Butcher, Luke
4
Huang, Y.
4
Jalleh, Geoffrey
4
Liu, Matthew Tingchi
4
Shanka, Tekle
4
Soldat, Zorana
4
Sood, Abhinav
4
Burnett, Meredith F.
3
Dhayan, Neema
3
Gilbert, G. Ronald
3
Haar, Jerry
3
Kea, Garick
3
Love, Peter E.D.
3
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Asia Pacific Journal of Marketing and Logistics
62
Marketing intelligence & planning
28
Marketing Intelligence & Planning
17
Journal of fashion marketing and management
13
Journal of promotion management : JPM
12
Journal of retailing and consumer services
9
Australasian marketing journal
8
Journal of Fashion Marketing and Management: An International Journal
7
Journal of business research : JBR
7
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
7
Journal of international consumer marketing
6
Young consumers : insight and ideas for responsible marketers
6
Journal of Consumer Marketing
5
European journal of marketing : EJM
4
Journal of vacation marketing : an international journal
4
The international review of retail, distribution and consumer research
4
The journal of brand management : an international journal
4
Young Consumers
4
Asia-Pacific journal of business administration
3
Country of origin effect : looking back and moving forward
3
Direct marketing : an international journal
3
European Journal of Marketing
3
Journal of Fashion Marketing and Management
3
Journal of Research in Interactive Marketing
3
Journal of business ethics : JOBE
3
Psychology & Marketing
3
Technovation : the international journal of technological innovation, entrepreneurship and technology management
3
Tourism analysis : an interdisciplinary tourism & hospitality journal
3
Tourism management : research, policies, practice
3
Asia Pacific journal of marketing and logistics
2
Asia-Pacific Journal of Business Administration
2
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
2
Decision support systems : DSS ; the international journal
2
Gender in management : an international journal
2
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
2
International Journal of Culture, Tourism and Hospitality Research
2
International journal of contemporary hospitality management
2
International journal of electronic business
2
International journal of electronic commerce : IJEC
2
International journal of management
2
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ECONIS (ZBW)
150
Other ZBW resources
124
OLC EcoSci
49
BASE
21
RePEc
2
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81
Effects of personal nostalgic response intensity on cognitions, attitudes, and intentions
Marchegiani, Christopher
;
Phau, Ian
- In:
Journal of research in interactive marketing : …
4
(
2010
)
3
,
pp. 241-256
Persistent link: https://www.econbiz.de/10008656152
Saved in:
82
Consuming luxury brands : the relevance of the "rarity principle"
Phau, Ian
;
Prendergast, Gerard P.
-
2010
Persistent link: https://www.econbiz.de/10003922855
Saved in:
83
The value of historical nostalgia for marketing management
Marchegiani, Christopher
;
Phau, Ian
- In:
Marketing intelligence & planning
29
(
2011
)
2
,
pp. 108-122
Persistent link: https://www.econbiz.de/10009156916
Saved in:
84
The effect of music on consumers' nostalgic responses towards advertisements under personal, historical and non-nostalgic conditions
Marchegiani, Christopher
;
Phau, Ian
- In:
The international review of retail, distribution and …
22
(
2012
)
1
,
pp. 27-53
Persistent link: https://www.econbiz.de/10009509889
Saved in:
85
Status and nonstatus consumers' attitudes toward foreign and domestic luxury brands of underwear
Lee, Wai Jin
;
Phau, Ian
;
Roy, Rajat
- In:
Journal of international consumer marketing
24
(
2012
)
1/2
,
pp. 43-56
Persistent link: https://www.econbiz.de/10009545352
Saved in:
86
Spotting the disuises and masquerades : revisiting the boundary between editorial and advertising
Dix, Steve
;
Phau, Ian
- In:
Marketing intelligence & planning
27
(
2009
)
3
,
pp. 413-427
Persistent link: https://www.econbiz.de/10009526359
Saved in:
87
The role of movie images and its impact on destination choice
Quintal, Vanessa
;
Phau, Ian
- In:
Tourism review : the official journal of the AIEST
70
(
2015
)
2
,
pp. 97-115
Persistent link: https://www.econbiz.de/10011400748
Saved in:
88
Devil continues to wear "counterfeit" Prada : a tale of two cities
Teah, Min
;
Phau, Ian
;
Huang, Yu-an
- In:
The journal of consumer marketing
32
(
2015
)
3
,
pp. 176-189
Persistent link: https://www.econbiz.de/10011376747
Saved in:
89
Conceptualising consumer economic nationalistic tendencies : scale development and validation
Cheah, Isaac
;
Phau, Ian
- In:
The international review of retail, distribution and …
25
(
2015
)
3
,
pp. 313-331
Persistent link: https://www.econbiz.de/10011376925
Saved in:
90
Effects of "owned by" versus "made in" for willingness to buy Australian brands
Cheah, Isaac
;
Phau, Ian
- In:
Marketing intelligence & planning
33
(
2015
)
3
,
pp. 444-468
Persistent link: https://www.econbiz.de/10011298758
Saved in:
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