Narrow search
Showing 31 - 40 of 140
Cover Image
Principles of services marketing
Palmer, Adrian - 2001 - 3. ed.
Persistent link: https://www.econbiz.de/10004750994
Cover Image
Principles of services marketing
Palmer, Adrian - 2008 - 5th ed.
Persistent link: https://www.econbiz.de/10013469472
Cover Image
Principles of marketing
Palmer, Adrian - 2000 - 1. publ.
Persistent link: https://www.econbiz.de/10001483556
Cover Image
Principles of services marketing
Palmer, Adrian - 2008 - 5. ed.
Persistent link: https://www.econbiz.de/10004897146
Cover Image
Introduction to marketing : theory and practice
Palmer, Adrian - 2009 - 2. ed.
Persistent link: https://www.econbiz.de/10004926599
Cover Image
Introduction to marketing : theory and practice
Palmer, Adrian - 2012 - 3. ed.
Persistent link: https://www.econbiz.de/10009528553
Cover Image
Principles of services marketing
Palmer, Adrian - 2011 - 6. ed.
Persistent link: https://www.econbiz.de/10008827436
Cover Image
Objectives of customer centric approaches in relationship marketing
Aksoy, Lerzan; Keiningham, Timothy; Bejou, David - In: Profit maximization through customer relationship …, (pp. 1-8). 2008
Persistent link: https://www.econbiz.de/10003754187
Cover Image
Customer selection and prioritization : the optimal resource allocation approach to maximizing customer value
Bhatnagar, Namita; Maryott, Kiersten; Bejou, David - In: Profit maximization through customer relationship …, (pp. 117-130). 2008
Persistent link: https://www.econbiz.de/10003754265
Cover Image
Customer lifetime value : reshaping the way we manage to maximize profits
Bejou, David (ed.); Keiningham, Timothy (contributor);  … - 2006
Persistent link: https://www.econbiz.de/10003469119