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The images of foreign versus domestic retailer brands in China : a model of corporate brand image and store image
Lin, Zhibin; He, Xinming - In: The journal of brand management : an international journal 22 (2015) 3, pp. 211-228
Persistent link: https://www.econbiz.de/10011350030
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An evolutionary explanation for shopping behavior
Prendergast, Gerard P.; Lam, Choi Ching - In: The journal of consumer marketing 30 (2013) 4, pp. 366-370
Persistent link: https://www.econbiz.de/10009788900
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Customer engagement planning emerging from the "individualist-collectivist"-framework : an empirical examination in China and UK
Bang, Nguyen; Chang, Kirk; Simkin, Lyndon - In: Marketing intelligence & planning 32 (2014) 1, pp. 41-65
Persistent link: https://www.econbiz.de/10010252037
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Development of a motivation-trust-vulnerability (MTV) framework for cross-border online shopping : a cross-national application to Chinese and German consumers
Wagner, Gerhard; Fota, Anne; Schramm-Klein, Hanna; … - In: Schmalenbach journal of business research : SBUR 75 (2023) 3, pp. 389-414
from two major e-commerce markets (China and Germany; N = 808) support our framework and suggest that perceived …
Persistent link: https://www.econbiz.de/10014491681
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Dispelling the collective myth of Chinese consumers: a new generation of brand‐conscious individualists
Ye, Lilly; Bose, Mousumi; Pelton, Lou - In: Journal of Consumer Marketing 29 (2012) 3, pp. 190-201
the People's Republic of China. The focus on these cities coincided with the competitive density of retail brands, and …
Persistent link: https://www.econbiz.de/10014848954
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SCATTR: an instrument for measuring shopping centre attractiveness
Khei Mie Wong, Grace; Lu, Yu; Lan Yuan, Lim - In: International Journal of Retail & Distribution Management 29 (2001) 2, pp. 76-86
shopping centres in China is formulated. The proposed instrument (SCATTR) contains 21 attributes in five dimensions and … exhibits high internal consistency and validity. The purpose of this instrument is to provide China’s joint venture shopping … centres with an indication of their performance as well as an avenue to gain more knowledge about consumers in China …
Persistent link: https://www.econbiz.de/10014802970
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The characteristics of supermarket shoppers in Beijing
Mai, Li‐Wei; Zhao, Hui - In: International Journal of Retail & Distribution Management 32 (2004) 1, pp. 56-62
introduced in China. With their distinctive business environment, it is significant to study the success of the distribution …
Persistent link: https://www.econbiz.de/10014803116
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China: the planned to free market paradigm
Sternquist, Brenda; Xi Qiao, Zhou - In: International Journal of Retail & Distribution Management 23 (1995) 12, pp. 21-28
Reveals that the People′s Republic of China is a market in transition. The Chinese Government wants to modernize the … domestic inflation. Several new retail ventures aimed at the nouveaux riches in China have had to position downwards. Concludes … that the People′s Republic of China′s change from a planned to a market economy is a lesson in social and market change.  …
Persistent link: https://www.econbiz.de/10014803814
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Retail positioning through customer satisfaction : an alternative explanation to the resource-based view
Zhang, Thao; Fei, Li - In: Journal of strategic marketing 21 (2013) 7, pp. 559-587
Persistent link: https://www.econbiz.de/10010233695
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Assessing the psychometric properties of Hofstede's versus Schwartz's cultural values of Chinese customers
Zhang, Mengxia; Chebat, Jean-Charles; Zourrig, Haithem - In: Journal of international consumer marketing 24 (2012) 5, pp. 304-319
Persistent link: https://www.econbiz.de/10009778700