Contemporary selling : building relationships, creating value
Year of publication: |
2022 ; Sixth edition
|
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Authors: | Johnston, Mark W. ; Marshall, Greg W. |
Publisher: |
2022: London : Routledge |
Subject: | Verkauf | Selling | Beziehungsmarketing | Relationship marketing |
Description of contents: | Table of Contents [gbv.de] |
Extent: | xxi, 413 Seiten Illustrationen |
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Type of publication: | Book / Working Paper |
Language: | English |
Notes: | Includes bibliographical references and index |
ISBN: | 978-0-367-85952-7 ; 978-0-367-43517-2 ; 978-1-003-13469-5 |
Source: | ECONIS - Online Catalogue of the ZBW |
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