Effects of quality and corporate social responsibility on loyalty
Rojanasak Chomvilailuk and Ken Butcher
| Year of publication: |
2014
|
|---|---|
| Authors: | Chomvilailuk, Rojanasak ; Butcher, Ken |
| Published in: |
The service industries journal. - Abingdon : Routledge, ISSN 0264-2069, ZDB-ID 722623-8. - Vol. 34.2014, 11/12, p. 938-954
|
| Subject: | corporate social responsibility | service quality | behavioural loyalty | affective commitment | financial services | Corporate Social Responsibility | Corporate social responsibility | Dienstleistungsqualität | Service quality | Beziehungsmarketing | Relationship marketing | Kundenzufriedenheit | Customer satisfaction | Konsumentenverhalten | Consumer behaviour | Finanzdienstleistung | Financial services |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010394586