Extreme trust: the new competitive advantage
Year of publication: |
2013
|
---|---|
Authors: | Peppers, Don ; Rogers, Martha |
Other Persons: | Randall, Robert (ed.) |
Published in: |
Strategy & Leadership. - Emerald Group Publishing Limited, ISSN 1758-9568, ZDB-ID 2039442-1. - Vol. 41.2013, 6, p. 31-34
|
Publisher: |
Emerald Group Publishing Limited |
Subject: | Customer relationship management | Customer loyalty | Customer experience | Extreme trust | IT strategy | IT system design |
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