Factors impacting the decision to attend soccer games: an exploratory study
Year of publication: |
2016
|
---|---|
Authors: | Karakaya, Fahri ; Yannopoulos, Peter ; Kefalaki, Margarita |
Published in: |
Sport, Business and Management: An International Journal. - Emerald Group Publishing Limited, ISSN 2042-6798, ZDB-ID 2589607-6. - Vol. 6.2016, 3, p. 320-340
|
Publisher: |
Emerald Group Publishing Limited |
Subject: | Social identity theory | Identity salience | Sports marketing | Attend football | Attending soccer games | Motivation to attend soccer games | Factors impacting the decision to attend soccer game |
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