Global sales training : in search of antecedent, mediating and consequence variables
Year of publication: |
2008
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Authors: | Attia, Ashraf M. ; Honeycutt, Earl D. ; Jantan, M. Asri |
Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 37.2008, 2, p. 181-190
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Subject: | Internationales Marketing | International marketing | B-to-B-Marketing | Business-to-business marketing | Personalentwicklung | Human resource development |
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