How do customers alter their basket composition when they perceive the retail store to be crowded? : an empirical study
Year of publication: |
2021
|
---|---|
Authors: | Aydinli, Aylin ; Lamey, Lien ; Millet, Kobe ; Ter Braak, Anne ; Vuegen, Maya |
Published in: |
Journal of retailing. - New York, NY [u.a.] : Elsevier, ISSN 0022-4359, ZDB-ID 410802-4. - Vol. 97.2021, 2, p. 207-216
|
Subject: | Basket composition | Crowding | Large-scale field study | Retailing | Shopping behavior |
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