Kommunikationsstrategie : externe Analyse (Markt)
Jan Lies
| Year of publication: |
2008
|
|---|---|
| Authors: | Lies, Jan |
| Published in: |
Public Relations : ein Handbuch. - Konstanz : UVK Verl.-Ges., ISBN 3-8252-8408-5. - 2008, p. 265-278
|
| Subject: | Marktforschung | Market research | Wettbewerb | Competition |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | German |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003767164