Sports marketing in Asia
Year of publication: |
2014
|
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Authors: | Chang, Dae Ryun ; Lee, Chungyeol |
Published in: |
International sports marketing : principles and perspectives. - Berlin : Erich Schmidt Verlag, ISBN 3-503-14141-3. - 2014, p. 191-220
|
Subject: | Profisport | Professional sports | Sportmarketing | Sports marketing | Asien | Asia |
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