The effect of price changes in luxury goods
Year of publication: |
2022
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Authors: | Theiss, Vanessa ; Noll, Laura |
Published in: |
Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis. - St. Gallen : Thexis Verlag, ISSN 1865-6544, ZDB-ID 2412643-3. - Vol. 39.2022, 1, p. 24-31
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Subject: | Luxusgüter | Luxury goods | Preis | Price | Konsumentenverhalten | Consumer behaviour |
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