The future of advertising in China
Year of publication: |
September 2016
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Authors: | Bilby, Julie ; Reid, Mike ; Brennan, Linda |
Published in: |
Journal of advertising research. - New York, NY : Foundation, ISSN 0021-8499, ZDB-ID 219178-7. - Vol. 56.2016, 3, p. 245-258
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Subject: | Werbung | Advertising | Werbewirtschaft | Advertising industry | Kreativität | Creativity | China |
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