The score is not the music : integrating experience and practice perspectives on calue co-creation in collective consumption contexts
Year of publication: |
2019
|
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Authors: | Kelleher, Carol ; Wilson, Hugh ; MacDonald, Emma K. ; Peppard, Joe |
Published in: |
Journal of service research. - London : Sage Periodicals Press, ISSN 1552-7379, ZDB-ID 2020788-8. - Vol. 22.2019, 2, p. 120-138
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Subject: | value co-creation | collective consumption | practice theory | customer experience | relational constructionism | Konsumentenverhalten | Consumer behaviour | Kundenintegration | Customer integration | Betriebliche Wertschöpfung | Value creation | Beziehungsmarketing | Relationship marketing |
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