Up close & personal? : Customer relationship marketing @ work
Paul R. Gamble ...
| Year of publication: |
2003 ; 2. ed.
|
|---|---|
| Other Persons: | Gamble, Paul R. (contributor) |
| Publisher: |
London [u.a.] : Kogan Page |
| Subject: | Kundenmanagement | Beziehungsmanagement | Telemarketing |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XII, 382 S. 1 CD-Rom ; 12 cm |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | One CD-ROM in pocket attached to inside back cover. |
| ISBN: | 0-7494-3831-2 |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004713883