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isPartOf:"Modelling value ; Vol. 1"
~isPartOf:"Marketing theory"
~isPartOf:"Wertschöpfungsnetzwerke : Festschrift für Bernd Kaluza"
~subject:"Business network"
~subject:"Customer value"
~subject:"Unternehmensnetzwerk"
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Business network
Customer value
Unternehmensnetzwerk
Betriebliche Wertschöpfung
52
Value creation
52
Service-Dominant Logic
17
Service-dominant logic
17
Customer integration
14
Kundenintegration
14
Beziehungsmarketing
12
Kundenwert
12
Relationship marketing
12
Marketing theory
11
Marketingtheorie
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service-dominant logic
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value co-creation
11
Theorie
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Theory
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Lieferantenmanagement
8
Supplier relationship management
8
Lieferkette
7
Supply chain
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B-to-B-Marketing
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Business-to-business marketing
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resource integration
5
Consumer behaviour
4
Dienstleistungsmarketing
4
Inter-firm cooperation
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Services marketing
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Social web
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Unternehmenskooperation
4
Brand management
3
Deutschland
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Germany
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Markenführung
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network
3
value co-destruction
3
value creation
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Corsaro, Daniela
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Edvardsson, Bo
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Hilton, Toni
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1
Birgelen, Marcel van
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Blecker, Thorsten
1
Bloemer, Johanna M.
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Caniëls, Marjolein
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Caridà, Angela
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Colurcio, Maria
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Davidson, Anthony
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Díaz-Méndez, Montserrat
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Echeverri, Per
1
Elschen, Rainer
1
Fiocca, Renato
1
Fischer, Joachim
1
Frow, Pennie
1
Grudinschi, Daniela
1
Hallikas, Jukka
1
Henneberg, Stephan
1
Hughes, Tim
1
Ilkkonen, Rami
1
Isermann, Heinz
1
Kaljunen, Leena
1
Kern, Eva-Maria
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Kersten, Wolfgang
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Kleinaltenkamp, Michael
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Liebhart, Ursula
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Maggioni, Isabella
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Makkonen, Hannu
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Marcos Cuevas, Javier
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Mencarelli, Rémi
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Neghina, Carmen
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Ostendorf, Ralf J.
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Pasckert, Andreas
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Modelling value ; Vol. 1
Marketing theory
Wertschöpfungsnetzwerke : Festschrift für Bernd Kaluza
Industrial marketing management : the international journal for industrial and high-tech firms
72
Journal of business research : JBR
50
Agri-food commodity chains and globalising networks
17
Technological forecasting & social change : an international journal
16
Journal of service management
15
The journal of business & industrial marketing
15
The journal of services marketing
14
The service industries journal
14
Journal of retailing and consumer services
13
SpringerLink / Bücher
13
Journal of creating value
10
Geschäftsmodelle für Wertschöpfungsnetzwerke : Wilfried Krüger zum 60. Geburtstag
9
Journal of strategic marketing
9
Tourism management : research, policies, practice
9
International journal of contemporary hospitality management
8
International journal of hospitality management
8
Journal of service theory and practice : JSTP
8
Journal of business-to-business marketing
7
Journal of economic geography
7
Journal of the Academy of Marketing Science
7
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
7
Service business
7
Springer eBook Collection
7
Cogent business & management
6
Competition & change : the journal of global business and political economy
6
International journal of services and operations management
6
Journal of service research : JSR
6
Review of international political economy : RIPE
6
Business horizons
5
Cambridge journal of regions, economy and society
5
ERIA discussion paper series
5
Economic geography
5
Electronic markets : the international journal on networked business
5
Information systems and e-business management : ISeB
5
International journal of technology management : IJTM
5
International journal of value chain management : IJVCM
5
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
5
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
5
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ECONIS (ZBW)
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1
Professional reflexivity in customer involvement : tensions and ambiguities in between identities
Echeverri, Per
- In:
Marketing theory
22
(
2022
)
4
,
pp. 477-500
Persistent link: https://www.econbiz.de/10013435566
Saved in:
2
The transformation of selling for value co-creation : antecedents and boundary conditions
Corsaro, Daniela
;
Maggioni, Isabella
- In:
Marketing theory
22
(
2022
)
4
,
pp. 563-600
Persistent link: https://www.econbiz.de/10013435581
Saved in:
3
Understanding value creation in digital context : an empirical investigation of B2B
Corsaro, Daniela
;
Anzivino, Alessia
- In:
Marketing theory
21
(
2021
)
3
,
pp. 317-349
Persistent link: https://www.econbiz.de/10012608016
Saved in:
4
Managing advertising agency client partnerships for value co-creation : characteristics, categories, and challenges
Díaz-Méndez, Montserrat
;
Saren, Michael
- In:
Marketing theory
19
(
2019
)
1
,
pp. 9-26
Persistent link: https://www.econbiz.de/10012001447
Saved in:
5
Value proposition as a framework for value cocreation in crowdfunding ecosystems
Quero, María José
;
Ventura, Rafael
- In:
Marketing theory
19
(
2019
)
1
,
pp. 47-63
Persistent link: https://www.econbiz.de/10012001464
Saved in:
6
Conceptualizing resource integration as an embedded process : matching, resourcing and valuing
Caridà, Angela
;
Edvardsson, Bo
;
Colurcio, Maria
- In:
Marketing theory
19
(
2019
)
1
,
pp. 65-84
Persistent link: https://www.econbiz.de/10012001473
Saved in:
7
Interactive value formation in interorganizational relationships : dynamic interchange between value co-creation, no-creation, and co-destruction
Makkonen, Hannu
;
Ilkkonen, Rami
- In:
Marketing theory
17
(
2017
)
4
,
pp. 517-535
Persistent link: https://www.econbiz.de/10011825051
Saved in:
8
Antecedents to value diminution : a dyadic perspective
Vafeas, Mario
;
Hughes, Tim
;
Hilton, Toni
- In:
Marketing theory
16
(
2016
)
4
,
pp. 469-491
Persistent link: https://www.econbiz.de/10011645950
Saved in:
9
Vale co-destruction in interfirm relationships : the impact of actor engagement styles
Prior, Daniel D.
;
Marcos Cuevas, Javier
- In:
Marketing theory
16
(
2016
)
4
,
pp. 533-552
Persistent link: https://www.econbiz.de/10011645965
Saved in:
10
Customer usage processes : a conceptualization and differentiation
Pfisterer, Lucas
;
Roth, Stefan
- In:
Marketing theory
15
(
2015
)
3
,
pp. 401-422
Persistent link: https://www.econbiz.de/10011492816
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