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isPartOf:"Modelling value ; Vol. 1"
~isPartOf:"Marketing theory"
~isPartOf:"Wertschöpfungsnetzwerke : Festschrift für Bernd Kaluza"
~subject:"Business network"
~subject:"Customer value"
~subject:"service-dominant logic"
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Business network
Customer value
service-dominant logic
Betriebliche Wertschöpfung
52
Value creation
52
Service-Dominant Logic
17
Service-dominant logic
17
Unternehmensnetzwerk
17
Customer integration
14
Kundenintegration
14
Beziehungsmarketing
12
Kundenwert
12
Relationship marketing
12
Marketing theory
11
Marketingtheorie
11
value co-creation
11
Theorie
10
Theory
10
Lieferantenmanagement
8
Supplier relationship management
8
Lieferkette
7
Supply chain
7
B-to-B-Marketing
5
Business-to-business marketing
5
resource integration
5
Consumer behaviour
4
Dienstleistungsmarketing
4
Inter-firm cooperation
4
Konsumentenverhalten
4
Services marketing
4
Social Web
4
Social web
4
Unternehmenskooperation
4
Brand management
3
Deutschland
3
Germany
3
Markenführung
3
network
3
value co-destruction
3
value creation
3
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21
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21
Aufsatz im Buch
11
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11
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English
23
German
9
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Corsaro, Daniela
3
Edvardsson, Bo
3
Hilton, Toni
2
Hughes, Tim
2
Vafeas, Mario
2
Anzivino, Alessia
1
Birgelen, Marcel van
1
Blecker, Thorsten
1
Bloemer, Johanna M.
1
Caniëls, Marjolein
1
Caridà, Angela
1
Colurcio, Maria
1
Corvellec, Hervé
1
Davidson, Anthony
1
Deszczyński, Bartosz
1
Díaz-Méndez, Montserrat
1
Echeverri, Per
1
Elschen, Rainer
1
Fiocca, Renato
1
Fischer, Joachim
1
Frow, Pennie
1
Grudinschi, Daniela
1
Hallikas, Jukka
1
Henneberg, Stephan
1
Hibbert, Sally
1
Hultman, Johan
1
Ilkkonen, Rami
1
Isermann, Heinz
1
Kaljunen, Leena
1
Kern, Eva-Maria
1
Kersten, Wolfgang
1
Kleinaltenkamp, Michael
1
Liebhart, Ursula
1
Luca, Nadina R.
1
Lusch, Robert F.
1
Maggioni, Isabella
1
Makkonen, Hannu
1
Marcos Cuevas, Javier
1
McColl-Kennedy, Janet R.
1
McDonald, Ruth
1
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Modelling value ; Vol. 1
Marketing theory
Wertschöpfungsnetzwerke : Festschrift für Bernd Kaluza
Industrial marketing management : the international journal for industrial and high-tech firms
72
Journal of business research : JBR
50
Agri-food commodity chains and globalising networks
17
Technological forecasting & social change : an international journal
16
Journal of service management
15
The journal of business & industrial marketing
15
The service industries journal
15
The journal of services marketing
14
Journal of retailing and consumer services
13
SpringerLink / Bücher
13
Journal of creating value
10
Journal of strategic marketing
10
Geschäftsmodelle für Wertschöpfungsnetzwerke : Wilfried Krüger zum 60. Geburtstag
9
Tourism management : research, policies, practice
9
International journal of contemporary hospitality management
8
International journal of hospitality management
8
Journal of business-to-business marketing
8
Journal of service research : JSR
8
Journal of service theory and practice : JSTP
8
Cogent business & management
7
International journal of services and operations management
7
Journal of economic geography
7
Journal of service research
7
Journal of the Academy of Marketing Science
7
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
7
Service business
7
Springer eBook Collection
7
Competition & change : the journal of global business and political economy
6
International journal of value chain management : IJVCM
6
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
6
Journal of marketing management : JMM ; journal of the Academy of Marketing
6
Review of international political economy : RIPE
6
Business horizons
5
Cambridge journal of regions, economy and society
5
ERIA discussion paper series
5
Economic geography
5
Electronic markets : the international journal on networked business
5
European Sport management quarterly : ESMQ
5
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ECONIS (ZBW)
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1
Happiness and co-creation of value : playing the blues
Hughes, Tim
;
Vafeas, Mario
- In:
Marketing theory
21
(
2021
)
4
,
pp. 579-589
Persistent link: https://www.econbiz.de/10012660678
Saved in:
2
Professional reflexivity in customer involvement : tensions and ambiguities in between identities
Echeverri, Per
- In:
Marketing theory
22
(
2022
)
4
,
pp. 477-500
Persistent link: https://www.econbiz.de/10013435566
Saved in:
3
The transformation of selling for value co-creation : antecedents and boundary conditions
Corsaro, Daniela
;
Maggioni, Isabella
- In:
Marketing theory
22
(
2022
)
4
,
pp. 563-600
Persistent link: https://www.econbiz.de/10013435581
Saved in:
4
Collective storytelling : value co-creation in narrative-based goods
Wieczerzycki, Marcin
;
Deszczyński, Bartosz
- In:
Marketing theory
22
(
2022
)
3
,
pp. 445-463
Persistent link: https://www.econbiz.de/10013388911
Saved in:
5
Understanding value creation in digital context : an empirical investigation of B2B
Corsaro, Daniela
;
Anzivino, Alessia
- In:
Marketing theory
21
(
2021
)
3
,
pp. 317-349
Persistent link: https://www.econbiz.de/10012608016
Saved in:
6
Managing advertising agency client partnerships for value co-creation : characteristics, categories, and challenges
Díaz-Méndez, Montserrat
;
Saren, Michael
- In:
Marketing theory
19
(
2019
)
1
,
pp. 9-26
Persistent link: https://www.econbiz.de/10012001447
Saved in:
7
Value proposition as a framework for value cocreation in crowdfunding ecosystems
Quero, María José
;
Ventura, Rafael
- In:
Marketing theory
19
(
2019
)
1
,
pp. 47-63
Persistent link: https://www.econbiz.de/10012001464
Saved in:
8
Conceptualizing resource integration as an embedded process : matching, resourcing and valuing
Caridà, Angela
;
Edvardsson, Bo
;
Colurcio, Maria
- In:
Marketing theory
19
(
2019
)
1
,
pp. 65-84
Persistent link: https://www.econbiz.de/10012001473
Saved in:
9
Interactive value formation in interorganizational relationships : dynamic interchange between value co-creation, no-creation, and co-destruction
Makkonen, Hannu
;
Ilkkonen, Rami
- In:
Marketing theory
17
(
2017
)
4
,
pp. 517-535
Persistent link: https://www.econbiz.de/10011825051
Saved in:
10
Antecedents to value diminution : a dyadic perspective
Vafeas, Mario
;
Hughes, Tim
;
Hilton, Toni
- In:
Marketing theory
16
(
2016
)
4
,
pp. 469-491
Persistent link: https://www.econbiz.de/10011645950
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