//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
language:"eng"
~isPartOf:"Journal of marketing management : MM"
~isPartOf:"Journal of research in marketing and entrepreneurship : JRME"
~subject:"Marketing management"
~subject:"Marketingmanagement"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Marketing"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Marketing management
Marketingmanagement
Marketing
104
Entrepreneurship
28
Entrepreneurship approach
28
Marketing theory
20
Marketingtheorie
20
USA
18
United States
18
Consumer behaviour
12
KMU
12
Konsumentenverhalten
12
SME
12
marketing
12
Business start-up
10
Entrepreneurial marketing
10
Unternehmensgründung
10
Politics
9
Politik
9
Großbritannien
8
United Kingdom
8
Market
7
Markt
7
Advertising
6
Entrepreneurs
6
Market research
6
Marktforschung
6
Werbung
6
Election
5
Kunst
5
Theorie
5
Theory
5
Unternehmer
5
Wahl
5
Arts
4
advertising
4
political marketing
4
2010
3
Advertising effects
3
Beziehungsmarketing
3
more ...
less ...
Online availability
All
Undetermined
18
Type of publication
All
Article
30
Book / Working Paper
3
Type of publication (narrower categories)
All
Article in journal
33
Aufsatz in Zeitschrift
33
Collection of articles of several authors
3
Sammelwerk
3
Conference paper
2
Conference proceedings
2
Konferenzbeitrag
2
Konferenzschrift
2
more ...
less ...
Language
All
English
Author
All
Hunt, Shelby D.
4
Doherty, Anne Marie
2
Jaworski, Bernard J.
2
Jones, Rosalind
2
Lang, John T.
2
Lehman, Kim
2
Smith Maguire, Jennifer
2
Varadarajan, Rajan
2
Watson, David J.
2
Anderson, Alistair R.
1
Araujo, Luis
1
Baxter, Ian
1
Bijaoui, Ilan
1
Brown, Stephen
1
Browne, Sarah
1
Butler, Patrick
1
Carson, David
1
Coates, Nigel
1
Collins, Neil
1
Cuddihy, Laura
1
Daellenbach, Urs S.
1
Dalecki, Linden
1
Davenport, Sally
1
Davis, Judy Foster
1
Djafarova, Elmira
1
Ensign, Prescott C.
1
Erdogan, Emine
1
Fillis, Ian Ronald
1
Freund, James
1
Gaddefors, Johan
1
Ghassan, Aysar
1
Gross, Nicole
1
Haden, Stephanie Pane
1
Hart, David
1
Hills, Gerald E.
1
Hultman, Claes M.
1
Ingenbleek, Paul T. M.
1
Jacobi, Erik S.
1
Jones, D. G. Brian
1
Kernek, Courtney R.
1
more ...
less ...
Institution
All
Academy of Marketing
1
Academy of Marketing / Conference <49., 2016, Newcastle-upon-Tyne>
1
Published in...
All
Journal of marketing management : MM
Journal of research in marketing and entrepreneurship : JRME
Journal of business research : JBR
56
Industrial marketing management : the international journal for industrial and high-tech firms
51
SpringerLink / Bücher
24
European journal of marketing : EJM
22
Journal of strategic marketing
22
Journal of marketing
18
Journal of business-to-business marketing
17
Journal of Islamic marketing : JIMA
16
Marketing intelligence & planning
16
The journal of business & industrial marketing
16
Marketing theory
14
AMS review : official publication of the Academy of Marketing Science
13
Journal of the Academy of Marketing Science
13
Business horizons
12
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
12
McGraw-Hill/Irwin series in marketing
12
Springer eBook Collection
12
Journal of marketing communications
11
International journal of islamic marketing and branding
10
Journal of macromarketing
10
Journal of marketing management : JMM ; journal of the Academy of Marketing
10
Journal of research in marketing and entrepreneurship
9
OECD Health Statistics
9
Cogent business & management
8
Journal of Islamic marketing
8
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
8
Springer eBook Collection / Business and Management
8
Developments in Marketing Science: Proceedings of the Academy of Marketing Science
7
European research studies
7
International journal of wine business research : IJWBR
7
Journal of business ethics : JOBE
7
Series / American Marketing Association
7
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
6
EBSCOhost eBook Collection
6
European Journal of Marketing
6
Journal of business strategy
6
Journal of marketing education : JME
6
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
6
more ...
less ...
Source
All
ECONIS (ZBW)
33
Showing
1
-
10
of
33
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Advancing marketing strategy in the marketing discipline and beyond : from promise, to neglect, to prominence, to fragment (to promise?)
Hunt, Shelby D.
- In:
Journal of marketing management : MM
34
(
2018
)
1/2
,
pp. 16-51
Persistent link: https://www.econbiz.de/10011883305
Saved in:
2
Commentary: advancing marketing strategy in the marketing discipline and beyond
Jaworski, Bernard J.
- In:
Journal of marketing management : MM
34
(
2018
)
1/2
,
pp. 63-70
Persistent link: https://www.econbiz.de/10011883311
Saved in:
3
Advances in strategic marketing and the advancement of the marketing discipline : the promise of theory
Varadarajan, Rajan
- In:
Journal of marketing management : MM
34
(
2018
)
1/2
,
pp. 71-85
Persistent link: https://www.econbiz.de/10011883319
Saved in:
4
The prospects for marketing strategy and the marketing discipline in Era V : is the prognosis promising or problematic?
Hunt, Shelby D.
- In:
Journal of marketing management : MM
34
(
2018
)
1/2
,
pp. 86-95
Persistent link: https://www.econbiz.de/10011883324
Saved in:
5
Selling whiteness? : a critical review of the literature on marketing and racism
Davis, Judy Foster
- In:
Journal of marketing management : MM
34
(
2018
)
1/2
,
pp. 134-177
Persistent link: https://www.econbiz.de/10011883330
Saved in:
6
Practice (mis)matching : multiple performations of a cultural sponsorship network
Ryan, Annmarie
- In:
Journal of marketing management : MM
34
(
2018
)
17/18
,
pp. 1445-1469
Persistent link: https://www.econbiz.de/10012042283
Saved in:
7
Special issue: the question of "alternatives" within food and drink markets and marketing
Smith Maguire, Jennifer
(
ed.
);
Watson, David J.
(
ed.
); …
-
2017
Persistent link: https://www.econbiz.de/10011776861
Saved in:
8
The question of "alternatives" within food and drink markets and marketing : introduction to the special issue : editorial
Smith Maguire, Jennifer
;
Watson, David J.
;
Lang, John T.
- In:
Journal of marketing management : MM
33
(
2017
)
7/8
,
pp. 495-501
Persistent link: https://www.econbiz.de/10011777696
Saved in:
9
Special issue: Academy of Marketing Annual Conference 2016 : redical marketing
McLeay, Fraser
(
ed.
);
Coates, Nigel
(
ed.
); …
-
Academy of Marketing / Conference <49., 2016, …
-
2017
Persistent link: https://www.econbiz.de/10011746348
Saved in:
10
Confessions of a radical reactionary : rhetoric and reality
Brown, Stephen
- In:
Journal of marketing management : MM
33
(
2017
)
9/10
,
pp. 858-872
Persistent link: https://www.econbiz.de/10011746438
Saved in:
1
2
3
4
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->