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Search: subject_exact:"Marketing"
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Marketing
159
Management
35
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14
Kundenmanagement
11
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11
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10
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9
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9
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Book / Working Paper
160
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Bibliographie
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4,182
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4,182
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960
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960
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660
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660
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530
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45
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39
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39
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Kurtz, David L.
4
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3
Boone, Louis E.
3
Fahy, John
3
George, Richard
3
Jobber, David
3
Kotler, Philip
3
Mullins, John W.
3
Peter, Jerome Paul
3
Walker, Orville C.
3
Bothma, Cornelius H.
2
Chaffey, Dave
2
Dibb, Sally
2
Donnelly, James Howard
2
Farris, Paul W.
2
Fill, Chris
2
Hartley, Steven W.
2
Jantsch, John
2
Kerin, Roger A.
2
Kitchen, Philip J.
2
Levinson, Jay Conrad
2
Port, Michael
2
Rudelius, William
2
Simkin, Lyndon
2
Stevens, Robert E.
2
Tungate, Mark
2
Abrahams, David
1
Adler, Roy D.
1
Ahluwalia, Raunica
1
Allen, Wendy
1
Allenby, Greg M.
1
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1
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1
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1
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1
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Bibliography series / American Marketing Association
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Journal of travel and tourism marketing
1
Routledge interpretive marketing research
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Source
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USB Cologne (EcoSocSci)
160
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1
Marketing management : a strategic decision-making approach
Mullins, John W.
;
Walker, Orville C.
-
2013
-
8. ed., internat. ed.
Persistent link: https://www.econbiz.de/10009527620
Saved in:
2
A preface to marketing management
Peter, Jerome Paul
;
Donnelly, James H.
-
2013
-
13. ed., internat. student ed.
Persistent link: https://www.econbiz.de/10009498963
Saved in:
3
Marketing South African tourism
George, Richard
-
2012
-
4. ed.
Persistent link: https://www.econbiz.de/10009623670
Saved in:
4
Principles of marketing
Kurtz, David L.
;
Boone, Louis E.
-
2012
-
15., internat. ed.
Persistent link: https://www.econbiz.de/10008968695
Saved in:
5
Foundations of marketing
Fahy, John
;
Jobber, David
-
2012
-
4. ed.
Persistent link: https://www.econbiz.de/10009499152
Saved in:
6
Duct tape marketing : the world's most practical small business marketing guide
Jantsch, John
-
2011
-
rev. and updated ed.
Persistent link: https://www.econbiz.de/10009346552
Saved in:
7
International marketing
Bothma, Cornelius H.
(
contributor
);
Dayan, Oren
(
contributor
)
-
2011
-
2. ed.
Persistent link: https://www.econbiz.de/10009414729
Saved in:
8
A Preface to marketing management
Peter, Jerome Paul
;
Donnelly, James Howard
-
2011
-
12. ed., Internat. student ed.
Persistent link: https://www.econbiz.de/10004953554
Saved in:
9
Marketing : an introduction
Armstrong, Gary
-
2011
-
10. ed., global ed.
Persistent link: https://www.econbiz.de/10004954032
Saved in:
10
Marketing : an introduction
Armstrong, Gary
-
2009
-
9. ed
Persistent link: https://www.econbiz.de/10004910486
Saved in:
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