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person:"Carroll, Craig E."
~person:"Baum, Matthias"
~person:"Hatch, Mary Jo"
~person:"Hillenbrand, Carola"
~person:"Schaarschmidt, Mario"
~type_genre:"Aufsatz im Buch"
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Search: subject_exact:"Firm reputation"
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Corporate reputation
11
Firmenimage
11
Brand management
4
Markenführung
4
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3
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3
Markenarchitektur
3
Unternehmenskultur
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Carroll, Craig E.
Baum, Matthias
Hatch, Mary Jo
Hillenbrand, Carola
Schaarschmidt, Mario
Beach, Lee Roy
6
Ravasi, Davide
6
Storck, Christopher
6
Balmer, John M. T.
5
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Corporate brand and corporate reputation
2
The Oxford handbook of corporate reputation
2
Understanding processes in recruitment - a closer look at perceptions and pre-hire outcomes
2
Corporate reputation : managing opportunities and threats
1
Kompetenzmanagement in kleinen und mittelständischen Unternehmen : eine Frage der Betriebskultur?
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Positive design and appreciative construction : from sustainable development to sustainable value
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ECONIS (ZBW)
11
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1
When do employer awards pay off and when do they not? : the impact of award familiarity on applicant's job pursuit intentions and the moderating role of corporate brand awareness
Überschaer, Anja
;
Baum, Matthias
- In:
Understanding processes in recruitment - a closer look …
,
(pp. 65-94)
.
2018
Persistent link: https://www.econbiz.de/10011926593
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2
Top employer awards : a double-edged sword?
Überschaer, Anja
;
Baum, Matthias
- In:
Understanding processes in recruitment - a closer look …
,
(pp. 95-126)
.
2018
Persistent link: https://www.econbiz.de/10011926598
Saved in:
3
Public relations as image and reputation management
Murtarelli, Grazia
;
Romenti, Stefania
;
Carroll, Craig E.
-
2021
Persistent link: https://www.econbiz.de/10012504911
Saved in:
4
Mitarbeiterseitige Reputationskompetenz für die Nutzung sozialer Medien
Hoffend, Isabella
;
Schaarschmidt, Mario
;
Korflesch, …
- In:
Kompetenzmanagement in kleinen und mittelständischen …
,
(pp. 71-86)
.
2018
Persistent link: https://www.econbiz.de/10011735020
Saved in:
5
Managing corporate reputation through corporate branding
Schultz, Majken
;
Hatch, Mary Jo
;
Adams, Nick
- In:
The Oxford handbook of corporate reputation
,
(pp. 420-445)
.
2012
Persistent link: https://www.econbiz.de/10009573860
Saved in:
6
Managing Corporate Reputation through Corporate Branding
Schultz, Majken
;
Hatch, Mary Jo
;
Adams, Nicholas
- In:
The Oxford handbook of corporate reputation
.
2012
Persistent link: https://www.econbiz.de/10013476690
Saved in:
7
The role of the news media in corporate reputation management
Carroll, Craig E.
- In:
Corporate reputation : managing opportunities and threats
,
(pp. 199-216)
.
2011
Persistent link: https://www.econbiz.de/10009011392
Saved in:
8
Reputation in relationships
Money, Kevin
;
Hillenbrand, Carola
;
Downing, Steve
- In:
Reputation Management
,
(pp. 75-88)
.
2011
Persistent link: https://www.econbiz.de/10009271989
Saved in:
9
Designing a positive image : corporate branding and social responsibility
Hatch, Mary Jo
;
Mirvis, Philip H.
- In:
Positive design and appreciative construction : from …
,
(pp. 35-55)
.
2010
Persistent link: https://www.econbiz.de/10008779160
Saved in:
10
Are the strategic stars aligned for your corporate brand?
Hatch, Mary Jo
;
Schultz, Majken
-
2009
Persistent link: https://www.econbiz.de/10003785028
Saved in:
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