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person:"Heidemann, Julia"
~person:"Strandvik, Tore"
~subject:"Firm value"
~subject:"Key-Account-Management"
~subject:"Relationship marketing"
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Firm value
Key-Account-Management
Relationship marketing
Customer value
12
Kundenwert
12
Beziehungsmarketing
10
Dienstleistungsmanagement
3
Financial services
3
Finanzdienstleistung
3
Service management
3
Theorie
3
Theory
3
Betriebliche Wertschöpfung
2
Customer-dominant logic
2
USA
2
United States
2
Value analysis
2
Value creation
2
Wertanalyse
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Anreiz
1
Anreizregulierung
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1
Controlling
1
Customer analysis
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Customer ecosystem
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Customer logic
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Deutschland
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Dienstleistungsqualität
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Germany
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Key account management
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Kundenanalyse
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Management control
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Managerial mindsets
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Marketingmanagement
1
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2
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2
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English
8
German
2
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Heidemann, Julia
Strandvik, Tore
Kumar, V.
33
Madhani, Pankaj M.
14
Eggert, Andreas
11
Fader, Peter
11
Verhoef, Peter C.
10
Günter, Bernd
9
Heinonen, Kristina
9
Helm, Sabrina
9
Bruhn, Manfred
8
Ko, Eunju
8
Reinartz, Werner J.
8
Venkatesan, Rajkumar
8
Bauer, Hans H.
7
Gallarza, Martina G.
7
Gil Saura, Irene
7
Krafft, Manfred
7
Neslin, Scott A.
7
Wiesel, Thorsten
7
Frow, Pennie
6
Georgi, Dominik
6
Hadwich, Karsten
6
Kim, Kyung Hoon
6
Lehmann, Donald R.
6
Petersen, J. Andrew
6
Rust, Roland T.
6
Saarijärvi, Hannu
6
Skiera, Bernd
6
Ahn, Jiseon
5
Aksoy, Lerzan
5
Albadvi, Amir
5
Baesens, Bart
5
Bradlow, Eric T.
5
Gupta, Sunil
5
Haenlein, Michael
5
Hammerschmidt, Maik
5
Hollebeek, Linda D.
5
Kleinaltenkamp, Michael
5
Lemon, Katherine N.
5
Leone, Robert P.
5
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Beiträge zum wertorientierten Kundenbeziehungsmanagement
1
Controlling & management review : Zeitschrift für Controlling & Management
1
European business review : EBR ; the official journal of the International Management Centres, Europe
1
European management journal
1
Journal of management control : Zeitschrift für Planung & Unternehmenssteuerung
1
Journal of service management
1
Meddelanden från Svenska Handelshögskolan
1
The Routledge handbook of service research insights and ideas
1
The journal of services marketing
1
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ECONIS (ZBW)
10
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1
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10
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10
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1
Customer-dominant service logic
Heinonen, Kristina
;
Strandvik, Tore
- In:
The Routledge handbook of service research insights and …
,
(pp. 69-89)
.
2020
Persistent link: https://www.econbiz.de/10012238611
Saved in:
2
Reflections on customers' primary role in markets
Heinonen, Kristina
;
Strandvik, Tore
- In:
European management journal
36
(
2018
)
1
,
pp. 1-11
Persistent link: https://www.econbiz.de/10011817035
Saved in:
3
Exploring customer value formation : a customer dominant logic perspective
Voima, Päivi
;
Heinonen, Kristina
;
Strandvik, Tore
-
2010
Persistent link: https://www.econbiz.de/10003991731
Saved in:
4
Customer-dominant logic : foundations and implications
Heinonen, Kristina
;
Strandvik, Tore
- In:
The journal of services marketing
29
(
2015
)
6/7
,
pp. 472-484
Persistent link: https://www.econbiz.de/10011418348
Saved in:
5
Wertorientierte Gestaltung von Kundenbeziehungen
Heidemann, Julia
-
2009
Persistent link: https://www.econbiz.de/10008749430
Saved in:
6
Customer dominant value formation in service
Heinonen, Kristina
;
Strandvik, Tore
;
Voima, Päivi
- In:
European business review : EBR ; the official journal …
25
(
2013
)
2
,
pp. 104-123
Persistent link: https://www.econbiz.de/10009723905
Saved in:
7
Customer lifetime value-based sales force control in the financial services industry : an incentive-compatible remuneration model
Heidemann, Julia
;
Kaiser, Marcus
;
Klier, Mathias
; …
- In:
Journal of management control : Zeitschrift für …
23
(
2012
)
1
,
pp. 27-51
Persistent link: https://www.econbiz.de/10009631626
Saved in:
8
Die Ermittlung des Kundenpotenzials im Controlling
Klier, Mathias
;
Heidemann, Julia
;
Günther, Benno
- In:
Controlling & management review : Zeitschrift für …
54
(
2010
)
1
,
pp. 48-54
Persistent link: https://www.econbiz.de/10003934234
Saved in:
9
A customer-dominant logic of service
Heinonen, Kristina
;
Strandvik, Tore
;
Mickelsson, Karl-Jacob
- In:
Journal of service management
21
(
2010
)
4
,
pp. 531-548
Persistent link: https://www.econbiz.de/10008656284
Saved in:
10
Valuation of online social networks : an economic model and its application using the case of xing.com
Gneiser, Martin Sebastian
;
Heidemann, Julia
;
Klier, Mathias
- In:
Beiträge zum wertorientierten Kundenbeziehungsmanagement
,
(pp. 39-57)
.
2010
Persistent link: https://www.econbiz.de/10008938933
Saved in:
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