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subject:"Consumer behaviour"
~isPartOf:"Journal of business research : JBR"
~person:"Beatty, Sharon E."
~person:"Pelsmacker, Patrick de"
~subject:"Clothing"
~subject:"Social web"
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Search: subject_exact:"Consumer Behaviour"
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Consumer behaviour
Clothing
Social web
Konsumentenverhalten
11
Advertising effects
2
Brand image
2
Markenimage
2
Product Placement
2
Product placement
2
Werbewirkung
2
Arbeitsverhalten
1
Befragung
1
Bekleidung
1
Beschwerdemanagement
1
Bewertung
1
Beziehungsmarketing
1
Brand
1
Brand attitude
1
Brand management
1
Brand placement
1
Brand placement modality
1
Brand recall
1
Branded entertainment
1
Bulgaria
1
Bulgarien
1
Complaint management
1
Consumer behavior
1
Corporate culture
1
Cross-cultural marketing
1
Cross-cultural theory
1
Cross-media
1
Cultural identity
1
Cultural personal values
1
Customer commitment
1
Czech Republic
1
Decision
1
Decision under risk
1
Dienstleistungsberufe
1
Dienstleistungsqualität
1
Distribution channel
1
E-commerce
1
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4
Type of publication
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Article
11
Type of publication (narrower categories)
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Article in journal
11
Aufsatz in Zeitschrift
11
Language
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English
11
Author
All
Beatty, Sharon E.
Pelsmacker, Patrick de
Laroche, Michel
27
Ko, Eunju
22
Cleveland, Mark
16
Diamantopoulos, Adamantios
14
Valette-Florence, Pierre
14
Bartikowski, Boris
12
Filieri, Raffaele
11
Richard, Marie-Odile
11
Septianto, Felix
11
Teng, Lefa
11
Balaji, M. S.
10
Dwivedi, Yogesh Kumar
10
Seo, Yuri
10
Chebat, Jean-Charles
9
Kukar-Kinney, Monika
9
Shukla, Paurav
9
Veloutsou, Cleopatra
9
Choi, Jeonghye
8
Mattila, Anna S.
8
Merchant, Altaf
8
Yang, Zhiyong
8
Arslanagic-Kalajdzic, Maja
7
Geuens, Maggie
7
Gupta, Suraksha
7
Kim, Kyung Hoon
7
Liu, Martin J.
7
McLean, Graeme J.
7
Melewar, T. C.
7
Paul, Justin
7
Roy, Rajat
7
Roy, Sanjit
7
Sharma, Piyush
7
Wagner, Udo
7
Aiello, Gaetano
6
Balabanis, George
6
Behl, Abhishek
6
Casaló, Luis V.
6
Christodoulides, George
6
Das, Gopal
6
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Published in...
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Journal of business research : JBR
International journal of advertising : the quarterly review of marketing communications
6
Journal of electronic commerce research : JECR
4
Journal of marketing communications
3
Journal of marketing theory and practice
3
The journal of brand management : an international journal
3
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
2
International journal of market research : JMRS ; the journal of the Market Research Society
2
International marketing review
2
Journal of advertising : official publication of the American Academy of Advertising
2
Journal of business ethics : JOBE
2
Journal of consumer research : JCR ; an interdisciplinary bimonthly
2
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
2
Journal of marketing theory and practice : JMTP
2
Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde
2
Analyzing the cultural diversity of consumers in the global marketplace
1
Current insights and future trends : [extended versions of papers presented at the 10th ICORIA (International Conference on Research in Advertising), held in Berlin, Germany, in June 2011]
1
Electronic commerce research
1
European journal of marketing
1
European journal of marketing : EJM
1
International advertising and communication : current insights and empirical findings
1
International business review : the official journal of the European International Business Academy
1
International journal of advertising : the review of marketing communications
1
International journal of electronic commerce : IJEC
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of business and psychology
1
Journal of consumer affairs : official publication of the American Council on Consumer Interests
1
Journal of consumer policy : consumer issues in law, economics and behavioural sciences
1
Journal of consumer studies and home economics
1
Journal of marketing management : MM
1
Journal of retailing
1
Journal of service management
1
Journal of service research : JSR
1
Journal of service theory and practice
1
Macroeconomics and beyond : essays in honour of Wim Meeusen
1
Marketing letters : a journal of research in marketing
1
Studiecentrum Toegepaste Economie / Studiecentrum Toegepaste Economie, Universiteit Antwerpen, Rijksuniversitair Centrum Antwerpen, Faculteit Toegepaste Economische Wetenschappen
1
Sustainable consumption, ecology and fair trade
1
The changing roles of advertising : [extended versions of papers presented at the 11th ICORIA (International Conference on Research in Advertising) Stockholm, Sweden in June 2012]
1
The journal of consumer marketing
1
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ECONIS (ZBW)
11
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1
Cultural personal values and switching costs perceptions : beyond Hofstede
Blut, Markus
;
Beatty, Sharon E.
;
Northington, William Magnus
- In:
Journal of business research : JBR
150
(
2022
),
pp. 339-353
Persistent link: https://www.econbiz.de/10013365721
Saved in:
2
Brand placement across media : the interaction of placement modality and frequency in film versus text
Avramova, Yana R.
;
Dens, Nathalie
;
Pelsmacker, Patrick de
- In:
Journal of business research : JBR
128
(
2021
),
pp. 20-30
Persistent link: https://www.econbiz.de/10012494434
Saved in:
3
Combating the negative effects of showrooming : successful salesperson tactics for converting showroomers into buyers
Faßnacht, Martin
;
Beatty, Sharon E.
;
Szajna, Markus
- In:
Journal of business research : JBR
102
(
2019
),
pp. 131-139
Persistent link: https://www.econbiz.de/10012103948
Saved in:
4
Better together? : harnessing the power of brand placement through program sponsorship messages
Dens, Nathalie
;
Pelsmacker, Patrick de
;
Verhellen, Yann
- In:
Journal of business research : JBR
83
(
2018
),
pp. 151-159
Persistent link: https://www.econbiz.de/10011802515
Saved in:
5
Clothing consumption in two recent EU member states : a cross-cultural study
Millan, Elena
;
Pelsmacker, Patrick de
;
Wright, Len Tiu
- In:
Journal of business research : JBR
66
(
2013
)
8
,
pp. 975-982
Persistent link: https://www.econbiz.de/10009755386
Saved in:
6
A model of adolescents' online consumer self-efficacy (OCSE)
Hill, William W.
;
Beatty, Sharon E.
- In:
Journal of business research : JBR
64
(
2011
)
10
,
pp. 1025-1033
Persistent link: https://www.econbiz.de/10009270604
Saved in:
7
Anticipating a service experience
Harrison, Mary P.
;
Beatty, Sharon E.
- In:
Journal of business research : JBR
64
(
2011
)
6
,
pp. 579-585
Persistent link: https://www.econbiz.de/10008988787
Saved in:
8
Factors affecting couples' decisions to jointly shop
Lim, Junsang
;
Beatty, Sharon E.
- In:
Journal of business research : JBR
64
(
2011
)
7
,
pp. 774-781
Persistent link: https://www.econbiz.de/10009151689
Saved in:
9
Emotions, store-environmental cues, store-choice criteria, and marketing outcomes
Walsh, Gianfranco
;
Shiu, Edward
;
Hassan, Louise M.
; …
- In:
Journal of business research : JBR
64
(
2011
)
7
,
pp. 737-744
Persistent link: https://www.econbiz.de/10009151701
Saved in:
10
Congruity's role in website attitude formation
Wang, Sijun
;
Beatty, Sharon E.
;
Mothersbaugh, David L.
- In:
Journal of business research : JBR
62
(
2009
)
6
,
pp. 609-615
Persistent link: https://www.econbiz.de/10003854663
Saved in:
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