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subject:"Consumer behaviour"
~isPartOf:"Journal of retailing and consumer services"
~person:"Septianto, Felix"
~person:"Usman, Osly"
~person:"Walsh, Gianfranco"
~subject:"Advertising effects"
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Search: subject_exact:"Consumer Behaviour"
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Consumer behaviour
Advertising effects
Konsumentenverhalten
17
Werbewirkung
6
Advertising
5
Emotion
5
Viral marketing
3
Virales Marketing
3
Werbung
3
Brand
2
Brand image
2
Brand management
2
Compassion
2
Construal level
2
Internet marketing
2
Luxury goods
2
Luxusgüter
2
Markenartikel
2
Markenführung
2
Markenimage
2
Online-Marketing
2
Product information
2
Produktinformation
2
Abfallvermeidung
1
Abfallwirtschaft
1
Acceptance of EWOM
1
Age group
1
Altersgruppe
1
Altruism
1
Altruismus
1
Altruistic claim
1
Anger
1
Art infusion
1
Arts
1
Awe
1
Banana
1
Banane
1
Beauty
1
Bio-Lebensmittel
1
Brand logo
1
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17
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Article
17
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Article in journal
17
Aufsatz in Zeitschrift
17
Language
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English
17
Author
All
Septianto, Felix
Usman, Osly
Walsh, Gianfranco
Prentice, Catherine
18
Park, Jungkun
17
Dhir, Amandeep
14
Thaichon, Park
14
Jebarajakirthy, Charles
13
Paul, Justin
13
Lombart, Cindy
12
Pantano, Eleonora
11
Dwivedi, Yogesh Kumar
10
Kaur, Puneet
10
Klaus, Philipp
10
Mortimer, Gary
10
Otterbring, Tobias
10
Rana, Nripendra P.
10
Sands, Sean
9
Talwar, Shalini
9
Agag, Gomaa
8
Baier, Daniel
8
Gázquez-Abad, Juan Carlos
8
Hollebeek, Linda D.
8
Ladhari, Riadh
8
Louis, Didier
8
Loureiro, Sandra Maria Correia
8
Quach, Sara
8
Borges, Adilson
7
Chebat, Jean-Charles
7
Duan, Yongrui
7
Elms, Jonathan
7
Gilboa, Shaked
7
Khan, Imran
7
Mehrotra, Ankit
7
Northey, Gavin
7
Souiden, Nizar
7
Söderlund, Magnus
7
Trinh, Giang
7
Wästlund, Erik
7
Abdelmoety, Ziad Hassan
6
Baumann, Chris
6
Bogomolova, Svetlana
6
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Published in...
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Journal of retailing and consumer services
Journal of business research : JBR
14
Marketing : ZFP ; journal of research and management
9
Jahrbuch der Absatz- und Verbrauchsforschung
5
Psychology & marketing
5
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
4
European management journal
4
Asia Pacific journal of marketing and logistics
3
European journal of marketing
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
International marketing review
2
Journal of business ethics : JBE
2
Journal of marketing management : MM
2
Journal of service research : JSR
2
Marketing letters : a journal of research in marketing
2
Thexis : Fachzeitschrift für Marketing ; Fachzeitschrift für Marketing des Instituts für Marketing und Handel an der Universität St. Gallen
2
Academy of Management journal : AMJ
1
Australasian marketing journal
1
Australian journal of management
1
EFFECT OF CUSTOMER TRUST, USE EASY AND INFORMATION QUALITY ON PURCHASE DECISIONS ON LAZADA E-COMMECE
1
Electronic markets : the international journal on networked business
1
European journal of marketing : EJM
1
European retail research
1
Gabler Edition Wissenschaft
1
International journal of advertising : the review of marketing communications
1
International journal of market research
1
International journal of markets and business systems
1
Inventi impact: service sector
1
Journal of advertising
1
Journal of advertising research
1
Journal of consumer behaviour : an international research review
1
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
1
Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of international marketing
1
Journal of service research
1
Journal of the Academy of Marketing Science
1
Journal of vacation marketing : an international journal
1
Marketing intelligence & planning
1
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ECONIS (ZBW)
17
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1
Are two reasons better than one? : how natural and ethical appeals influence consumer preferences for clean meat
Septianto, Felix
;
Sung, Billy
;
Doung, Chien
;
Conroy, Denise
- In:
Journal of retailing and consumer services
71
(
2023
),
pp. 1-9
Persistent link: https://www.econbiz.de/10014261181
Saved in:
2
The role of art infusion in enhancing pro-environmental luxury brand advertising
Quach, Sara
;
Septianto, Felix
;
Thaichon, Park
; …
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013209490
Saved in:
3
Feeling grateful versus happy? : the effects of emotional appeals in advertisements on self-made products
Japutra, Arnold
;
Septianto, Felix
;
Can, Ali Selcuk
- In:
Journal of retailing and consumer services
69
(
2022
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013401640
Saved in:
4
Cute brand logo enhances favorable brand attitude : the moderating role of hope
Septianto, Felix
;
Paramita, Widya
- In:
Journal of retailing and consumer services
63
(
2021
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012665986
Saved in:
5
Everyday "low price" or everyday "value"? : the interactive effects of framing and construal level on consumer purchase intentions
Septianto, Felix
;
Lee, Michael SW.
;
Putra, Pragea Geldoffy
- In:
Journal of retailing and consumer services
58
(
2021
),
pp. 1-8
Persistent link: https://www.econbiz.de/10012431573
Saved in:
6
The interactive effect of numerical precision and message framing in increasing consumer awareness of food waste issues
Khalil, Mary
;
Septianto, Felix
;
Lang, Bodo
;
Northey, Gavin
- In:
Journal of retailing and consumer services
60
(
2021
),
pp. 1-8
Persistent link: https://www.econbiz.de/10012502667
Saved in:
7
Mixed emotional appeal enhances positive word-of-mouth : the moderating role of narrative person
Quach, Sara
;
Septianto, Felix
;
Thaichon, Park
;
Chiew, …
- In:
Journal of retailing and consumer services
62
(
2021
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012648877
Saved in:
8
The effects of age cues on preferences for organic food : the moderating role of message claim
Septianto, Felix
;
Kemper, Joya A.
- In:
Journal of retailing and consumer services
62
(
2021
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012648930
Saved in:
9
How scolding can encourage consumer engagement with plastic waste issue? : the moderating role of consumers' mindset
Bandyopadhyay, Argho
;
Septianto, Felix
;
Nallaperuma, …
- In:
Journal of retailing and consumer services
62
(
2021
),
pp. 1-8
Persistent link: https://www.econbiz.de/10012648967
Saved in:
10
The congruence effect between product emotional appeal and country-based emotion : the moderating role of country-of-origin
Septianto, Felix
;
Chiew, Tung Moi
;
Thai, Nguyen T.
- In:
Journal of retailing and consumer services
52
(
2020
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012132220
Saved in:
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