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type:"article"
~isPartOf:"International journal of nonprofit and voluntary sector marketing"
~subject:"Konsumentenverhalten"
~subject:"Markenimage"
~subject:"Nonprofit marketing"
~subject:"United Kingdom"
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Konsumentenverhalten
Markenimage
Nonprofit marketing
United Kingdom
Nonprofit-Marketing
34
Fundraising
12
Nonprofit organization
7
Nonprofit-Organisation
7
Charity
6
Großbritannien
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USA
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Armut
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34
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Ford, John B.
3
Sargeant, Adrian
2
Shen, Anyuan
2
Aldrich, Tobin
1
Belk, Russell W.
1
Bhati, Abhishek
1
Bonsu, Samuel K.
1
Bourgeon-Renault, Dominique
1
Burton, Christine
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Cao, Xiaoxia
1
Carr, Stuart C.
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Celly, Kirti Sawhney
1
Cismaru, Magdalena
1
Cismaru, Romulus
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Cluff, Angela
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Dato-on, Mary Conway
1
Dekoulou, Paraskevi
1
Du, Lanying
1
Durgee, Jeffrey F.
1
Eikenberry, Angela M.
1
Flanagan, Frances
1
Gombault, Anne
1
Goulaptsi, Ioanna
1
Grizzle, Cleopatra
1
Henley, Walter H.
1
Hill, Stephen
1
Hou, Jundong
1
Hudson, Jane
1
Jensen, Gitte
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Keller, Eileen Weisenbach
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Kennedy, Sharyn
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Knepper, Brenda
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Laidler-Kylander, Nathalie
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Lavack, Anne M.
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Lawson, Roger
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Le Gall-Ely, Marine
1
Lloyd, Jenny
1
Louviere, Jordan J.
1
Mavondo, Felix T.
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McWha, Ishbel
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International journal of nonprofit and voluntary sector marketing
Journal of nonprofit & public sector marketing
38
International review on public and non-profit marketing
32
Journal of marketing for higher education
30
International journal of nonprofit & voluntary sector marketing
26
Journal of philanthropy and marketing
16
Nonprofit marketing : sectoral applications
16
The evolution of nonprofit marketing
14
Kompendium Kulturmarketing : Handbuch für Studium und Praxis
12
Nonprofit management & leadership
12
The Routledge companion to nonprofit marketing
10
International review on public and nonprofit marketing : official publication of the International Association on Public and Nonprofit Marketing
9
Nonprofit and voluntary sector quarterly
9
Journal of business research : JBR
7
Nonprofit and voluntary sector quarterly : journal of the Association for Research on Nonprofit Organizations and Voluntary Action
7
Wissenschaftsmarketing : Dialoge gestalten
7
Hochschulmarketing
6
Hochschulmarketing - Herausforderung und Erfolgskaktoren im Wettbewerb : Dokumentation der Tagung vom 15. Januar 2007
6
Journal of marketing communications
6
Fundraising im Non-Profit-Sektor : Marktbearbeitung von Ansprache bis Zuwendung
5
Journal of marketing
5
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
5
Marktorientierte Führung im wirtschaftlichen und gesellschaftlichen Wandel : Heribert Meffert zum 70. Geburtstag
5
Australasian marketing journal
4
International journal of advertising : the quarterly review of marketing communications
4
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
4
Leadership in nonprofit organizations ; Vol. 2
4
Nonprofit management 101 : a complete and practical guide for leaders and professionals ; essential resources, tools, and hard-earned wisdom from fifty leading experts
4
Psychology & marketing
4
The Jossey-Bass handbook of nonprofit leadership and management
4
Fallstudien zum NPO-Management : praktische BWL für Vereine und Sozialeinrichtungen
3
International journal of arts management
3
Journal of advertising : official publication of the American Academy of Advertising
3
Journal of marketing management : JMM ; journal of the Academy of Marketing
3
Journal of marketing management : MM
3
Journal of marketing research : JMR
3
Journal of public policy & marketing
3
Marketing theory
3
Nonprofit-PR
3
PR-Kampagnen
3
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ECONIS (ZBW)
34
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1
The contribution of marketing innovations on art organization performance : cases from the biggest art organizations in Greece
Tsourvakas, George
;
Monastiridis, Prodromos
;
Goulaptsi, …
- In:
International journal of nonprofit and voluntary sector …
21
(
2016
)
3
,
pp. 133-147
Persistent link: https://www.econbiz.de/10011618242
Saved in:
2
First-year donation behavior and risk of supporter lapse
Shen, Anyuan
- In:
International journal of nonprofit and voluntary sector …
21
(
2016
)
3
,
pp. 212-224
Persistent link: https://www.econbiz.de/10011618270
Saved in:
3
Framing charitable appeals : the effect of message framing and perceived susceptibility to the negative consequences of inaction on donation intention
Cao, Xiaoxia
- In:
International journal of nonprofit and voluntary sector …
21
(
2016
)
1
,
pp. 3-12
Persistent link: https://www.econbiz.de/10011493636
Saved in:
4
Faces of the needy : the portrayal of destitute children in the fundraising campaigns of NGOs in India
Bhati, Abhishek
;
Eikenberry, Angela M.
- In:
International journal of nonprofit and voluntary sector …
21
(
2016
)
1
,
pp. 31-42
Persistent link: https://www.econbiz.de/10011493665
Saved in:
5
Outstanding fundraising practice : how do nonprofits substantively increase their income?
Sargeant, Adrian
;
Shang, Jen
- In:
International journal of nonprofit and voluntary sector …
21
(
2016
)
1
,
pp. 43-56
Persistent link: https://www.econbiz.de/10011493678
Saved in:
6
Exploring what nonprofit branding can learn from contemporary art
Durgee, Jeffrey F.
- In:
International journal of nonprofit and voluntary sector …
21
(
2016
)
2
,
pp. 73-81
Persistent link: https://www.econbiz.de/10011493825
Saved in:
7
The Good Samaritan and the Marketer : public perceptions of humanitarian and international development NGOs
Seu, Irene Bruna
;
Flanagan, Frances
;
Orgad, Shani
- In:
International journal of nonprofit and voluntary sector …
20
(
2015
)
3
,
pp. 211-225
Persistent link: https://www.econbiz.de/10011493295
Saved in:
8
Efficiency, stability and the decision to give to nonprofit arts and cultural organizations in the United States
Grizzle, Cleopatra
- In:
International journal of nonprofit and voluntary sector …
20
(
2015
)
3
,
pp. 226-237
Persistent link: https://www.econbiz.de/10011493308
Saved in:
9
Affective and cognitive influence of control of navigation on cause sponsorship and non-profit organizations
Wang, Ye
- In:
International journal of nonprofit and voluntary sector …
20
(
2015
)
4
,
pp. 331-346
Persistent link: https://www.econbiz.de/10011493538
Saved in:
10
NPO branding : preliminary lessons from major players
Keller, Eileen Weisenbach
;
Dato-on, Mary Conway
;
Shaw, Doris
- In:
International journal of nonprofit and voluntary sector …
15
(
2010
)
2
,
pp. 105-121
Persistent link: https://www.econbiz.de/10003978428
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