//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
type_genre:"Aufsatzsammlung"
~person:"Peter, Jerome Paul"
~type_genre:"Bibliographie"
~type_genre:"Textbook"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Marketing"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Marketing
17
Marketing management
14
Marketingmanagement
14
Theorie
12
Theory
12
Management
4
Market research
4
Marktforschung
4
Consumer behaviour
2
Einführung
2
Konsumentenverhalten
2
Selling
2
Verkauf
2
USA
1
United States
1
Verbraucherverhalten
1
more ...
less ...
Type of publication
All
Book / Working Paper
17
Type of publication (narrower categories)
All
Aufsatzsammlung
Bibliographie
Textbook
Lehrbuch
14
Glossar enthalten
2
Glossary included
2
Language
All
English
17
Author
All
Peter, Jerome Paul
Kotler, Philip
54
Bruhn, Manfred
46
Meffert, Heribert
43
Armstrong, Gary
29
Pepels, Werner
27
Kerin, Roger A.
21
Hartley, Steven W.
18
Unger, Fritz
17
Kuß, Alfred
15
Tomczak, Torsten
15
Donnelly, James H.
14
Fill, Chris
13
Ahlert, Dieter
12
Backhaus, Klaus
12
Kirchgeorg, Manfred
12
Reinecke, Sven
12
Rudelius, William
12
Keller, Kevin Lane
11
Baines, Paul
10
Kleinaltenkamp, Michael
10
Schneider, Willy
10
Winkelmann, Peter
10
Blythe, Jim
9
Ferrell, Odies C.
9
Kreutzer, Ralf T.
9
Kurtz, David L.
9
Opresnik, Marc Oliver
9
Solomon, Michael R.
9
Bauer, Hans H.
8
Boone, Louis E.
8
Esch, Franz-Rudolf
8
Fritz, Wolfgang
8
Homburg, Christian
8
Huber, Frank
8
Stuart, Elnora W.
8
Weis, Hans Christian
8
Zerres, Christopher
8
Burmann, Christoph
7
Dichtl, Erwin
7
more ...
less ...
Published in...
All
McGraw-Hill/Irwin series in marketing
1
Source
All
ECONIS (ZBW)
14
USB Cologne (EcoSocSci)
3
Showing
1
-
10
of
17
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
A preface to marketing management
Peter, Jerome Paul
;
Donnelly, James H.
-
2015
-
14. ed.
Persistent link: https://www.econbiz.de/10010339514
Saved in:
2
A preface to marketing management
Peter, Jerome Paul
;
Donnelly, James H.
-
2013
-
13. ed
Persistent link: https://www.econbiz.de/10009512077
Saved in:
3
Marketing management : knowledge and skills
Peter, Jerome Paul
;
Donnelly, James H.
-
2013
-
11. ed., internat. student ed.
Persistent link: https://www.econbiz.de/10009678469
Saved in:
4
A preface to marketing management
Peter, Jerome Paul
;
Donnelly, James H.
-
2013
-
13. ed., internat. student ed.
Persistent link: https://www.econbiz.de/10009498963
Saved in:
5
A preface to marketing management
Peter, Jerome Paul
;
Donnelly, James H.
-
2011
-
12. ed., [internat. student ed.]
Persistent link: https://www.econbiz.de/10003895933
Saved in:
6
Marketing management : knowledge and skills
Peter, Jerome Paul
;
Donnelly, James H.
-
2011
-
10. ed.
Persistent link: https://www.econbiz.de/10008669176
Saved in:
7
A Preface to marketing management
Peter, Jerome Paul
;
Donnelly, James Howard
-
2011
-
12. ed., Internat. student ed.
Persistent link: https://www.econbiz.de/10004953554
Saved in:
8
Consumer behavior & marketing strategy
Peter, Jerome Paul
;
Olson, Jerry C.
-
2010
-
9. ed.
Persistent link: https://www.econbiz.de/10003881387
Saved in:
9
Marketing management : knowledge and skills
Peter, Jerome Paul
;
Donnelly, James H.
-
2009
-
9. ed., internat. student ed.
Persistent link: https://www.econbiz.de/10003734238
Saved in:
10
Marketing management : knowledge and skills
Peter, Jerome Paul
;
Donnelly, James H.
-
2007
-
8. ed.
Persistent link: https://www.econbiz.de/10003349984
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->