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type_genre:"Sammlung"
~language:"eng"
~person:"Balaji, M. S."
~person:"Belk, Russell W."
~person:"Grunert, Klaus G."
~person:"Septianto, Felix"
~person:"Sheth, Jagdish N."
~person:"Weinberg, Peter"
~type_genre:"Article in journal"
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Search: subject_exact:"Consumer Behaviour"
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Consumer behaviour
238
Konsumentenverhalten
238
Emotion
32
Advertising effects
26
Werbewirkung
26
Advertising
25
Beziehungsmarketing
24
Brand management
24
Markenführung
24
Relationship marketing
24
Theorie
24
Theory
24
Werbung
22
Brand image
16
Dienstleistungsqualität
16
Markenimage
16
Service quality
16
Viral marketing
16
Virales Marketing
16
Personality psychology
15
Persönlichkeitspsychologie
15
Customer satisfaction
14
Kundenzufriedenheit
14
Luxury goods
14
Luxusgüter
14
Social Web
14
Social web
14
Marketing
11
Marketing management
11
Marketingmanagement
11
Internet marketing
10
Online-Marketing
10
Russell W. Belk
10
Nachhaltige Entwicklung
9
Sustainable development
9
Ethics
8
Ethik
8
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8
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8
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8
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188
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50
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Sammlung
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51
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51
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Balaji, M. S.
Belk, Russell W.
Grunert, Klaus G.
Septianto, Felix
Sheth, Jagdish N.
Weinberg, Peter
Han, Heesup
115
Mattila, Anna S.
98
Lusk, Jayson L.
75
Phau, Ian
73
Khare, Arpita
68
Dwivedi, Yogesh Kumar
63
Loureiro, Sandra Maria Correia
62
Nayga, Rodolfo M.
62
Grewal, Dhruv
60
Jang, Soocheong
57
Paul, Justin
54
Ko, Eunju
50
Laroche, Michel
48
Bagozzi, Richard P.
47
Hollebeek, Linda D.
47
Kim, Jungkeun
46
Pelsmacker, Patrick de
45
Diamantopoulos, Adamantios
42
Sharma, Piyush
42
Bang, Nguyen
40
Thaichon, Park
40
Das, Gopal
39
Kim, Seongseop
38
Rajagopal
38
Vrontis, Demetris
38
Ko, Yong Jae
37
Park, Jungkun
36
Rana, Nripendra P.
36
Wong, IpKin Anthony
36
Wu, Luorong
36
Eisend, Martin
35
Hyun, Sunghyup Sean
35
Moschis, George P.
35
Verhoef, Peter C.
35
Bruwer, Johan
34
Dens, Nathalie
34
Walsh, Gianfranco
34
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Legends in consumer behavior
40
Journal of business research : JBR
28
Journal of retailing and consumer services
21
Legends in marketing
9
Journal of marketing management : JMM ; journal of the Academy of Marketing
7
Journal of marketing management : MM
6
Psychology & marketing
6
European journal of marketing
5
Journal of consumer research : JCR ; an interdisciplinary bimonthly
5
Journal of economic psychology : research in economic psychology and behavioral economics
5
Marketing theory
5
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
4
Journal of business ethics : JBE
4
Research in consumer behavior
4
Asia Pacific journal of marketing and logistics
3
European journal of marketing : EJM
3
Food policy : economics planning and politics of food and agriculture
3
International journal of consumer studies
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
Journal of consumer behaviour : an international research review
3
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
3
International journal of hospitality management
2
International marketing review
2
Journal of advertising
2
Journal of consumer policy : consumer issues in law, economics and behavioural sciences
2
Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology
2
Journal of food products marketing
2
Journal of global marketing
2
Journal of international consumer marketing
2
Journal of macromarketing : examining the interactions among markets, marketing, and society
2
Journal of marketing theory and practice
2
Journal of retailing
2
Journal of strategic marketing
2
Journal of the Academy of Marketing Science
2
Marketing intelligence & planning
2
Marketing letters : a journal of research in marketing
2
Tourism analysis : an interdisciplinary tourism & hospitality journal
2
AMS review : official publication of the Academy of Marketing Science
1
Agribusiness : an internat. journal
1
Applied economic perspectives and policy
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ECONIS (ZBW)
238
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1
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10
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238
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date (oldest first)
1
Metaverse marketing : how the metaverse will shape the future of consumer research and practice
Dwivedi, Yogesh Kumar
;
Hughes, David Laurie
;
Wang, Yichuan
- In:
Psychology & marketing
40
(
2023
)
4
,
pp. 750-776
Persistent link: https://www.econbiz.de/10014290859
Saved in:
2
Post-colonial consumer respect and the framing of neocolonial consumption in advertising
Varman, Rohit
;
Belk, Russell W.
;
Sreekumar, Hari
- In:
Journal of consumer research : JCR ; an …
51
(
2024
)
2
,
pp. 362-382
Persistent link: https://www.econbiz.de/10014634469
Saved in:
3
Automated social presence in AI : avoiding consumer psychological tensions to improve service value
Flavián Blanco, Carlos
;
Belk, Russell W.
;
Belanche, Daniel
- In:
Journal of business research : JBR
175
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014549581
Saved in:
4
How micro- (vs. mega-) influencers generate word of mouth in the digital economy age : the moderating role of mindset
Li, Wenting
;
Zhao, Fang
;
Lee, Ji Min
;
Park, Jiwoon
; …
- In:
Journal of business research : JBR
171
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014536007
Saved in:
5
The digital frontier as a liminal space
Belk, Russell W.
- In:
Journal of consumer psychology : JCP ; the official …
34
(
2024
)
1
,
pp. 167-173
Persistent link: https://www.econbiz.de/10014470781
Saved in:
6
Moderating role of consumers' attachment style on post-recovery satisfaction behavior
Sidhu, Sarabjit Kaur
;
Fon Sim Ong
;
Balaji, M. S.
- In:
Journal of relationship marketing : innovations and …
22
(
2023
)
4
,
pp. 354-380
Persistent link: https://www.econbiz.de/10014422333
Saved in:
7
Relationship (breakup) reminders drive online advertising effectiveness
Tan, Ser Zian
;
Bandyopadhyay, Argho
;
Septianto, Felix
- In:
Psychology & marketing
40
(
2023
)
6
,
pp. 1152-1161
Persistent link: https://www.econbiz.de/10014291784
Saved in:
8
Ritual revision during a crisis : the case of Indian religious rituals during the COVID-19 pandemic
Kapoor, Vikram
;
Belk, Russell W.
;
Goulding, Christina
- In:
Journal of public policy & marketing
41
(
2022
)
3
,
pp. 277-297
Persistent link: https://www.econbiz.de/10013256507
Saved in:
9
The impact of socioeconomic status on preferences for sustainable luxury brands
Kim, Jungkeun
;
Park, Jooyoung
;
Septianto, Felix
- In:
Psychology & marketing
39
(
2022
)
8
,
pp. 1563-1578
Persistent link: https://www.econbiz.de/10013280167
Saved in:
10
Sweat it for sustainability : Impact of physical activity/exercise on sustainable consumption
Sarkar, Juhi Gahlot
;
Sarkar, Abhigyan
;
Dwivedi, Yogesh Kumar
- In:
Psychology & marketing
39
(
2022
)
11
,
pp. 2184-2199
Persistent link: https://www.econbiz.de/10013465160
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