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Bruhn, Manfred
40
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23
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Elsevier
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Trends in Business Communication <Veranstaltung> <8., 2020, Online>
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1
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1
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1
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1
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1
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1
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1
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European Journal of Marketing
461
SpringerLink / Bücher
393
Marketing Intelligence & Planning
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Management Science
132
Springer eBook Collection
126
Journal of Consumer Marketing
110
Journal of business research : JBR
108
Springer eBook Collection / Business and Economics
88
International Journal of Bank Marketing
79
Journal of Product & Brand Management
69
International Marketing Review
68
Journal of Business & Industrial Marketing
68
Young Consumers
64
Developments in Marketing Science: Proceedings of the Academy of Marketing Science
59
Industrial marketing management : the international journal for industrial and high-tech firms
58
Strategic Direction
53
European Business Review
50
Journal of macromarketing
48
Management Decision
47
International Journal of Retail & Distribution Management
46
Journal of Historical Research in Marketing
46
Journal of Research in Marketing and Entrepreneurship
38
Journal of marketing education : JME
37
Management science : journal of the Institute for Operations Research and the Management Sciences
37
International Journal of Contemporary Hospitality Management
36
Qualitative Market Research: An International Journal
36
International Journal of Wine Marketing
34
essentials
33
Lehrbuch
32
Journal of Services Marketing
31
Journal of strategic marketing
28
Springer eBook Collection / Business and Management
27
Journal of marketing management : MM
26
Research
26
International Journal of Wine Business Research
25
Industrial Management & Data Systems
24
Marketing theory
24
The journal of business & industrial marketing
24
AMS review : official publication of the Academy of Marketing Science
22
Asia Pacific Journal of Marketing and Logistics
22
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ECONIS (ZBW)
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2,104
RePEc
396
BASE
33
USB Cologne (EcoSocSci)
14
OLC EcoSci
1
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1
Facial expressions and recognitionfor the communication of thoughtsand emotions in business and marketing
O'Brien, Clarice
;
Vlachou, Styliani
- In:
Biometrics and neuroscience research in business and …
,
(pp. 99-116)
.
2024
Persistent link: https://www.econbiz.de/10014560327
Saved in:
2
Macrantha Sealant : a positioning strategy
Purandare, Shraddha
- In:
Asian journal of management cases
21
(
2024
)
1
,
pp. 39-47
Persistent link: https://www.econbiz.de/10014634011
Saved in:
3
Guest editorial: contemporary Issues in luxury marketing and branding
Christodoulides, George
;
Michaelidou, Nina
;
Khan, M. Sajid
- In:
Journal of strategic marketing
32
(
2024
)
4
,
pp. 551-553
Persistent link: https://www.econbiz.de/10014553338
Saved in:
4
Marketing the multinational in Shenbao, Shanghai, 1872-1889
Gibson, Peter
;
Ville, Simon P.
- In:
Enterprise & society : the international journal of …
25
(
2024
)
1
,
pp. 134-159
Persistent link: https://www.econbiz.de/10014490112
Saved in:
5
Applications of virtual reality in marketing (2000-2020) : a 4C marketing-mix based review and future research agenda
Yadav, Nidhi
;
Sota, Shikha
;
Chaudhary, Harish
- In:
International journal of internet marketing and …
18
(
2023
)
2/3
,
pp. 121-147
Persistent link: https://www.econbiz.de/10014318248
Saved in:
6
Poetic pedagogy : emancipatory spaces of Slam poetry for marketing education
Bhogal-Nair, Anoop
- In:
Journal of marketing management : JMM ; journal of the …
39
(
2023
)
1/2
,
pp. 49-67
Persistent link: https://www.econbiz.de/10014299350
Saved in:
7
Mahindra electric cars : challenges of driving a revolution in the Indian market
Dhote, Tripti
;
Chaitanya P.K.
;
Mandot, Juhi
- In:
Asian journal of management cases
20
(
2023
)
1
,
pp. 35-46
Persistent link: https://www.econbiz.de/10014229839
Saved in:
8
Corporate allies or adversaries : an exploration of the relationship between public relations and marketing among Ghanaian practitioners
Anani-Bossman, Albert
;
Akusua Agyapomaa Obeng, Samuela
- In:
Journal of marketing communications
30
(
2024
)
3
,
pp. 283-300
Persistent link: https://www.econbiz.de/10014529294
Saved in:
9
A review of two decades of research on language in international and multicultural marketing (1997-2020)
Park, Yung-Hwal
;
Lehnert, Kevin
- In:
International journal of business environment : IJBE
13
(
2022
)
2
,
pp. 188-211
Persistent link: https://www.econbiz.de/10013198082
Saved in:
10
Marketing education : reflecting on relevance
Harrigan, Paul
;
Dolan, Rebecca
;
Lee, Michael S. W.
- In:
Australasian marketing journal : AMJ ; official journal …
30
(
2022
)
3
,
pp. 178-184
Persistent link: https://www.econbiz.de/10013384435
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