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~isPartOf:"Apps management and e-commerce transactions in real-time"
~isPartOf:"Journal of international consumer marketing"
~isPartOf:"Journal of retailing and consumer services"
~isPartOf:"The IUP journal of marketing management : IJMM"
~subject:"China"
~subject:"Markenimage"
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China
Markenimage
Fashion
89
Mode
89
Consumer behaviour
84
Konsumentenverhalten
84
Textile distribution
48
Textilhandel
48
Brand management
29
Markenführung
29
Beziehungsmarketing
22
Einzelhandel
22
Relationship marketing
22
Retail trade
22
Bekleidungsindustrie
21
Clothing industry
21
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Luxusgüter
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E-commerce
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Loureiro, Sandra Maria Correia
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Choo, Ho Jung
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Apps management and e-commerce transactions in real-time
Journal of international consumer marketing
Journal of retailing and consumer services
The IUP journal of marketing management : IJMM
Journal of fashion marketing and management
29
Journal of business research : JBR
14
Journal of global fashion marketing : JGfM
9
Cogent business & management
6
The journal of brand management : an international journal
6
International journal of business and globalisation : IJBG
5
Psychology & marketing
5
Asia Pacific journal of marketing and logistics
4
Springer eBook Collection
4
The journal of product & brand management
4
International journal of advertising : the review of marketing communications
3
International journal of consumer studies
3
Journal of Islamic marketing
3
Qualitative market research : an international journal
3
The international review of retail, distribution and consumer research
3
Young consumers : insight and ideas for responsible marketers
3
Fashion Marketing in Emerging Economies Volume II : South American, Asian and African Perspectives
2
Gadjah Mada international journal of business
2
Global business review
2
Innovatives Markenmanagement
2
International marketing review
2
Journal of global marketing
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Journal of promotion management : JPM
2
Journal of promotion management : innovations in planning and applied research
2
Management : journal of contemporary management issues
2
Market : review for marketing theory and practice
2
Marketing : ZFP ; journal of research and management
2
Research
2
Sport marketing quarterly : preferred journal of the Sport Marketing Association
2
Springer Series in Fashion Business
2
SpringerLink / Bücher
2
The art of digital marketing for fashion and luxury brands : market spaces and marketplaces
2
The journal of consumer marketing
2
ADVANCES IN CONSUMER RESEARCH
1
Asia-Pacific journal of business administration
1
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ECONIS (ZBW)
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1
Measuring employee-consumer integrated retailer brand equity
Rudkowski, Janice
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-20
Persistent link: https://www.econbiz.de/10014460871
Saved in:
2
Fashion
and the metaverse : clarifying the domain and establishing a research agenda
Park, Hyejune
;
Lim, Rachel Esther
- In:
Journal of retailing and consumer services
74
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014363978
Saved in:
3
Building value co-creation with social media marketing, brand trust, and brand loyalty
Sohaib, Muhammad
;
Han, Heesup
- In:
Journal of retailing and consumer services
74
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014364678
Saved in:
4
Motives behind retailers' post-entry expansion : evidence from the Chinese luxury
fashion
market
Bai, Huifeng
;
McColl, Julie
;
Moore, Christopher
- In:
Journal of retailing and consumer services
59
(
2021
),
pp. 1-7
Persistent link: https://www.econbiz.de/10012434264
Saved in:
5
How can Indian small-scale
fashion
retailers survive COVID-19 disruption? : -a brand portfolio optimization perspective
Sinha, Priyank
;
Sainy, Romi
- In:
Journal of retailing and consumer services
62
(
2021
),
pp. 1-8
Persistent link: https://www.econbiz.de/10012648899
Saved in:
6
Luxury
fashion
games are so cool! : predicting awareness, perceived quality, and loyalty
Rodrigues, Mariana Berga
;
Loureiro, Sandra Maria Correia
; …
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014462281
Saved in:
7
Proactive versus reactive apparel brands in sustainability : influences on brand loyalty
Park, Hyejune
;
Kim, Youn-Kyung
- In:
Journal of retailing and consumer services
29
(
2016
),
pp. 114-122
Persistent link: https://www.econbiz.de/10011442366
Saved in:
8
Consumer-based approach to customer engagement : the case of luxury brands
Prentice, Catherine
;
Loureiro, Sandra Maria Correia
- In:
Journal of retailing and consumer services
43
(
2018
),
pp. 325-332
Persistent link: https://www.econbiz.de/10011883220
Saved in:
9
Product attributes and preference for foreign brands among Vietnamese consumers
Lee, Jaeha
;
Nguyen, Minhthu Jill
- In:
Journal of retailing and consumer services
35
(
2017
),
pp. 76-83
Persistent link: https://www.econbiz.de/10011645115
Saved in:
10
Personal value vs. luxury value : what are Chinese luxury consumers shopping for when buying luxury
fashion
goods?
Zhang, Lini
;
Zhao, Haidong
- In:
Journal of retailing and consumer services
51
(
2019
),
pp. 62-71
Persistent link: https://www.econbiz.de/10012114990
Saved in:
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