//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Asia Pacific business review"
~isPartOf:"Australasian marketing journal"
~isPartOf:"British journal of management"
~isPartOf:"International journal of Indian culture and business management"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of marketing theory and practice"
~isPartOf:"Journal of retailing and consumer services"
~isPartOf:"Qualitative market research : an international journal"
~isPartOf:"Services marketing cases in emerging markets : an asian perspective"
~isPartOf:"The journal of consumer marketing"
~language:"eng"
~language:"spa"
~person:"Beatty, Sharon E."
~person:"Cleveland, Mark"
~person:"Kim, Kyung Hoon"
~person:"Kukar-Kinney, Monika"
~person:"Lunardo, Renaud"
~person:"Park, Jungkun"
~person:"Paul, Justin"
~person:"Roy, Sanjit"
~person:"Seo, Yuri"
~person:"Septianto, Felix"
~subject:"Brand management"
~subject:"Consumer behaviour"
~subject:"Globalization"
~subject:"Indien"
~subject:"Konsumentenverhalten"
~subject:"Online retailing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search:
Narrow search
Delete all filters
| 28 applied filters
Year of publication
From:
To:
Subject
All
Brand management
Consumer behaviour
Globalization
Indien
Konsumentenverhalten
Online retailing
Markenführung
36
Relationship marketing
36
Beziehungsmarketing
35
Emotion
29
Customer satisfaction
22
Kundenzufriedenheit
22
Online-Handel
22
Brand image
21
Dienstleistungsqualität
21
Einzelhandel
21
Markenimage
21
Retail trade
21
Service quality
21
Luxury goods
20
Luxusgüter
20
Cultural identity
17
Kulturelle Identität
17
Brand
16
Markenartikel
15
Personality psychology
15
Persönlichkeitspsychologie
15
Social Web
15
Social web
15
Bibliometrics
13
Bibliometrie
13
Globalisierung
13
Internet marketing
13
Online-Marketing
13
Advertising effects
12
Werbewirkung
12
Advertising
11
Satisfaction
11
USA
11
United States
11
Fashion
10
more ...
less ...
Online availability
All
Undetermined
121
Free
2
Type of publication
All
Article
158
Book / Working Paper
2
Type of publication (narrower categories)
All
Article in journal
158
Aufsatz in Zeitschrift
158
Aufsatz im Buch
2
Book section
2
Case study
2
Fallstudie
2
Aufsatzsammlung
1
Collection of articles of several authors
1
Conference paper
1
Konferenzbeitrag
1
Sammelwerk
1
more ...
less ...
Language
All
English
Spanish
Author
All
Beatty, Sharon E.
Cleveland, Mark
Kim, Kyung Hoon
Kukar-Kinney, Monika
Lunardo, Renaud
Park, Jungkun
Paul, Justin
Roy, Sanjit
Seo, Yuri
Septianto, Felix
Laroche, Michel
40
Dwivedi, Yogesh Kumar
31
Ko, Eunju
24
Prentice, Catherine
21
Dennis, Charles
19
Thaichon, Park
19
Dhir, Amandeep
18
Pantano, Eleonora
18
Rana, Nripendra P.
18
Richard, Marie-Odile
18
Chebat, Jean-Charles
17
Melewar, T. C.
17
Sharma, Piyush
17
Diamantopoulos, Adamantios
16
Jebarajakirthy, Charles
16
Das, Gopal
15
Gupta, Suraksha
15
Pereira, Vijay
15
Phau, Ian
15
Valette-Florence, Pierre
15
Foroudi, Pantea
14
Kaur, Puneet
13
Mortimer, Gary
13
Sands, Sean
13
Talwar, Shalini
13
Balaji, M. S.
12
Bartikowski, Boris
12
Dawes, John
12
Gustafsson, Anders
12
Hollebeek, Linda D.
12
Japutra, Arnold
12
Klaus, Philipp
12
Lombart, Cindy
12
more ...
less ...
Published in...
All
Asia Pacific business review
Australasian marketing journal
British journal of management
International journal of Indian culture and business management
Journal of business research : JBR
Journal of marketing theory and practice
Journal of retailing and consumer services
Qualitative market research : an international journal
Services marketing cases in emerging markets : an asian perspective
The journal of consumer marketing
Psychology & marketing
11
Asia Pacific journal of marketing and logistics
10
International marketing review
9
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
9
Journal of strategic marketing
7
European management journal
6
Journal of advertising
6
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
5
European journal of marketing
5
International journal of consumer studies
5
Technological forecasting & social change : an international journal
5
International journal of market research
4
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
4
Journal of retailing
4
Journal of the Academy of Marketing Science
4
Business strategy and the environment
3
International business review : the official journal of the European International Business Academy
3
International journal of hospitality management
3
Journal of East-West business
3
Journal of consumer behaviour : an international research review
3
Journal of consumer research : JCR ; an interdisciplinary bimonthly
3
Journal of marketing management : JMM ; journal of the Academy of Marketing
3
Journal of marketing theory and practice : JMTP
3
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
3
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
3
Marketing letters : a journal of research in marketing
3
The Cornell hospitality quarterly
3
European journal of marketing : EJM
2
International journal of advertising : the review of marketing communications
2
International journal of retail and distribution management
2
Journal of business ethics : JBE
2
Journal of service research : JSR
2
Marketing intelligence & planning
2
more ...
less ...
Source
All
ECONIS (ZBW)
160
Showing
1
-
10
of
160
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
How micro- (vs. mega-) influencers generate word of mouth in the digital economy age : the moderating role of mindset
Li, Wenting
;
Zhao, Fang
;
Lee, Ji Min
;
Park, Jiwoon
; …
- In:
Journal of business research : JBR
171
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014536007
Saved in:
2
Self-construals and health communications : the persuasive roles of guilt and shame
Chan, Eugene Y.
;
Septianto, Felix
- In:
Journal of business research : JBR
170
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014535965
Saved in:
3
The way to generate customer citizenship behavior with customer experience
Le, Hoang T. P. M.
;
Kim, Dongyoup
;
Park, Jungkun
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014460861
Saved in:
4
Are two reasons better than one? : how natural and ethical appeals influence consumer preferences for clean meat
Septianto, Felix
;
Sung, Billy
;
Doung, Chien
;
Conroy, Denise
- In:
Journal of retailing and consumer services
71
(
2023
),
pp. 1-9
Persistent link: https://www.econbiz.de/10014261181
Saved in:
5
Brexit or brand it? : the effects of attitude towards brexit and reshored brands on consumer purchase intention
Dey, Bidit Lal
;
Sharifah Faridah Syed Alwi
;
Babu, …
- In:
British journal of management
34
(
2023
)
3
,
pp. 1215-1237
Persistent link: https://www.econbiz.de/10014336272
Saved in:
6
Cross-national consistency of place-related identity dispositions as antecedents of global brand advocacy among ethnic Chinese at home and abroad
Cleveland, Mark
;
Bartikowski, Boris
- In:
Journal of business research : JBR
155
(
2023
)
2
,
pp. 1-13
Persistent link: https://www.econbiz.de/10013492752
Saved in:
7
Customer engagement with digitalized interactive platforms in retailing
Roy, Sanjit
;
Gaganpreet Singh
;
Sadeque, Saalem
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014303995
Saved in:
8
The effect of customer ethnocentrism and customer participation on global brand attitude : the perspective of Chinese customer
Hong, EunPyo
;
Park, Jungkun
;
Pensri Jaroenwanit
; …
- In:
Journal of retailing and consumer services
70
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014240277
Saved in:
9
Effects of augmented reality technology characteristics on customer citizenship behavior
Gong, Taeshik
;
Park, Jungkun
- In:
Journal of retailing and consumer services
75
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014371721
Saved in:
10
Emotion and trust in virtual service assistant design for effective service recovery
Le, Hoang T. P. M.
;
Park, Jungkun
;
Lee, Sangwoo
- In:
Journal of retailing and consumer services
74
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014364045
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->