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~isPartOf:"Competitiveness review : CR"
~isPartOf:"Digital advertising : theory and research"
~isPartOf:"Journal for global business advancement : JGBA"
~isPartOf:"Journal of business ethics : JOBE"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Qualitative market research : an international journal"
~language:"eng"
~person:"Beatty, Sharon E."
~person:"Dwivedi, Yogesh Kumar"
~person:"Martin, Drew"
~person:"Mattila, Anna S."
~person:"Melewar, T. C."
~person:"Seo, Yuri"
~person:"Vrontis, Demetris"
~subject:"Consumer behaviour"
~subject:"Innovation"
~subject:"Konsumentenverhalten"
~subject:"Strategic management"
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Consumer behaviour
Innovation
Konsumentenverhalten
Strategic management
Brand management
25
Markenführung
25
Brand image
15
Markenimage
15
Corporate reputation
14
Firmenimage
14
Beziehungsmarketing
12
Relationship marketing
12
Innovation management
10
Innovationsmanagement
10
Internet marketing
10
Luxury goods
10
Luxusgüter
10
Online-Marketing
10
Markenartikel
9
Marketing management
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Marketingmanagement
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Social web
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Strategisches Management
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Bibliometrics
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Bibliometrie
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Corporate Social Responsibility
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Corporate social responsibility
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Customer satisfaction
7
Dienstleistungsqualität
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Beatty, Sharon E.
Dwivedi, Yogesh Kumar
Martin, Drew
Mattila, Anna S.
Melewar, T. C.
Seo, Yuri
Vrontis, Demetris
Laroche, Michel
29
Ko, Eunju
22
Huarng, Kun-Huang
19
Cleveland, Mark
16
Parida, Vinit
16
Sharma, Piyush
15
Bouncken, Ricarda B.
14
Diamantopoulos, Adamantios
14
Gupta, Suraksha
13
Valette-Florence, Pierre
13
Bartikowski, Boris
12
Teng, Lefa
12
Richard, Marie-Odile
11
Balaji, M. S.
10
Foroudi, Pantea
10
Kohtamäki, Marko
10
Kraus, Sascha
10
Kukar-Kinney, Monika
10
Oghazi, Pejvak
10
Wincent, Joakim
10
Brenes, Esteban R.
9
Chebat, Jean-Charles
9
Filieri, Raffaele
9
Gustafsson, Anders
9
Paul, Justin
9
Pereira, Vijay
9
Septianto, Felix
9
Wang, Cheng Lu
9
Xie, Xuemei
9
Choi, Jeonghye
8
Lindgreen, Adam
8
Malik, Ashish
8
Merchant, Altaf
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Competitiveness review : CR
Digital advertising : theory and research
Journal for global business advancement : JGBA
Journal of business ethics : JOBE
Journal of business research : JBR
Qualitative market research : an international journal
International journal of hospitality management
25
Journal of retailing and consumer services
12
Technological forecasting & social change : an international journal
11
The journal of services marketing
10
The marketing review
10
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
9
European journal of marketing : EJM
7
Global business & economics review
7
International journal of Indian culture and business management
7
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
7
Information systems management
6
Cornell hospitality quarterly : CQ
5
International journal of contemporary hospitality management
5
International studies of management and organization
5
Journal of hospitality marketing & management
5
World review of entrepreneurship, management and sustainable development
5
International marketing review
4
Journal of marketing theory and practice
4
Journal of promotion management : JPM
4
Journal of service management
4
Journal of transnational management : the official journal of the International Management Development Association
4
The Cornell hospitality quarterly
4
Journal of consumer behaviour : an international research review
3
Journal of service research : JSR
3
Marketing intelligence & planning
3
Palgrave Studies in Cross-disciplinary Business Research, In Association with EuroMed Academy of Business
3
The journal of product & brand management
3
Asia Pacific journal of marketing and logistics
2
Business models for strategic innovation : cross-functional perspectives
2
Corporate reputation review
2
Economic research
2
Electronic government : EG; an international journal
2
European business review
2
European journal of marketing
2
Industrial marketing management : the international journal for industrial and high-tech firms
2
Innovative business practices : prevailing a turbulent era
2
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ECONIS (ZBW)
79
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41
Negative online reviews and consumers' service consumption
Golmohammadi, Alireza
;
Mattila, Anna S.
;
Gauri, Dinesh Kumar
- In:
Journal of business research : JBR
116
(
2020
),
pp. 27-36
Persistent link: https://www.econbiz.de/10012257533
Saved in:
42
The profile of innovation driven Italian SMEs and the relationship between the firms’ networking abilities and dynamic capabilities
Vrontis, Demetris
;
Basile, Gianpaolo
;
Andreano, M. Simona
; …
- In:
Journal of business research : JBR
114
(
2020
),
pp. 313-324
Persistent link: https://www.econbiz.de/10012257499
Saved in:
43
Territorial brand management : beer, authenticity, and sense of place
Melewar, T. C.
;
Skinner, Heather
- In:
Journal of business research : JBR
116
(
2020
),
pp. 680-689
Persistent link: https://www.econbiz.de/10012257669
Saved in:
44
Transformational effects of social media lurking practices on luxury consumption
Leban, Marina
;
Seo, Yuri
;
Voyer, Benjamin G.
- In:
Journal of business research : JBR
116
(
2020
),
pp. 514-521
Persistent link: https://www.econbiz.de/10012257651
Saved in:
45
Combating the negative effects of showrooming : successful salesperson tactics for converting showroomers into buyers
Faßnacht, Martin
;
Beatty, Sharon E.
;
Szajna, Markus
- In:
Journal of business research : JBR
102
(
2019
),
pp. 131-139
Persistent link: https://www.econbiz.de/10012103948
Saved in:
46
Constructing a typology of luxury brand consumption practices
Seo, Yuri
;
Buchanan-Oliver, Margo
- In:
Journal of business research : JBR
99
(
2019
),
pp. 414-421
Persistent link: https://www.econbiz.de/10012023670
Saved in:
47
Cues adopted by consumers in examining corporate website favorability : an empirical study of financial institutions in the UK and Russia
Ageeva, Elena
;
Melewar, T. C.
;
Foroudi, Pantea
;
Dennis, …
- In:
Journal of business research : JBR
98
(
2019
),
pp. 15-32
Persistent link: https://www.econbiz.de/10012007156
Saved in:
48
Love is in the menu : leveraging healthy restaurant brands with handwritten typeface
Liu, Qing
;
Choi, Sungwoo
;
Mattila, Anna S.
- In:
Journal of business research : JBR
98
(
2019
),
pp. 289-298
Persistent link: https://www.econbiz.de/10012007243
Saved in:
49
Circular vs. angular servicescape : "shaping" customer response to a fast service encounter pace
Liu, Qing
;
Bogicevic, Vanja
;
Mattila, Anna S.
- In:
Journal of business research : JBR
89
(
2018
),
pp. 47-56
Persistent link: https://www.econbiz.de/10011881579
Saved in:
50
Cross-cultural folk-tale-elicitation research on the perceived power, humanistic and religious symbolisms, and use of money
Merchant, Altaf
;
Rose, Gregory
;
Martin, Drew
;
Choi, Sunmee
- In:
Journal of business research : JBR
74
(
2017
),
pp. 113-119
Persistent link: https://www.econbiz.de/10011675412
Saved in:
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