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~isPartOf:"Competitiveness review : CR"
~isPartOf:"EuroMed journal of business"
~isPartOf:"Global business & economics review"
~isPartOf:"International journal of organizational analysis"
~isPartOf:"Journal of business ethics : JOBE"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of strategic marketing"
~isPartOf:"Qualitative market research : an international journal"
~language:"eng"
~person:"Arslanagic-Kalajdzic, Maja"
~person:"Balaji, M. S."
~person:"Bigné Alcañiz, J. Enrique"
~person:"Das, Gopal"
~person:"Geuens, Maggie"
~person:"Richard, Marie-Odile"
~person:"Seo, Yuri"
~person:"Teng, Lefa"
~person:"Vrontis, Demetris"
~subject:"Brand image"
~subject:"Consumer behaviour"
~subject:"Innovationsmanagement"
~subject:"International marketing"
~subject:"Internet marketing"
~subject:"Markenartikel"
~subject:"Strategic management"
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Brand image
Consumer behaviour
Innovationsmanagement
International marketing
Internet marketing
Markenartikel
Strategic management
Konsumentenverhalten
84
Brand management
24
Markenführung
24
Markenimage
21
Beziehungsmarketing
17
Online-Marketing
17
Relationship marketing
17
Advertising effects
15
Werbewirkung
15
Online retailing
14
Online-Handel
14
Brand
13
Social Web
13
Social web
13
Emotion
12
Innovation
10
Luxury goods
10
Luxusgüter
10
Dienstleistungsqualität
9
Innovation management
9
Service quality
9
Viral marketing
9
Virales Marketing
9
Corporate Social Responsibility
8
Corporate social responsibility
8
Customer satisfaction
8
Firm performance
8
Kundenzufriedenheit
8
Unternehmenserfolg
8
Advertising
7
Cultural identity
7
Internationales Marketing
7
Kulturelle Identität
7
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84
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1
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Article
102
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2
Type of publication (narrower categories)
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Article in journal
103
Aufsatz in Zeitschrift
103
Aufsatzsammlung
1
Collection of articles of several authors
1
Sammelwerk
1
Language
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English
Author
All
Arslanagic-Kalajdzic, Maja
Balaji, M. S.
Bigné Alcañiz, J. Enrique
Das, Gopal
Geuens, Maggie
Richard, Marie-Odile
Seo, Yuri
Teng, Lefa
Vrontis, Demetris
Laroche, Michel
33
Ko, Eunju
24
Melewar, T. C.
20
Gupta, Suraksha
18
Foroudi, Pantea
17
Cleveland, Mark
16
Diamantopoulos, Adamantios
15
Sharma, Piyush
14
Valette-Florence, Pierre
14
Bartikowski, Boris
13
Dwivedi, Yogesh Kumar
13
Roy, Sanjit
13
Huarng, Kun-Huang
12
Lim, Weng Marc
11
Septianto, Felix
11
Bang, Nguyen
10
Beatty, Sharon E.
10
Chebat, Jean-Charles
10
Dennis, Charles
10
Filieri, Raffaele
10
Gustafsson, Anders
10
Kraus, Sascha
10
Kukar-Kinney, Monika
10
Parida, Vinit
10
Paul, Justin
10
Pereira, Vijay
10
Veloutsou, Cleopatra
10
Wincent, Joakim
10
Wu, Chih-Wen
10
Bouncken, Ricarda B.
9
Brenes, Esteban R.
9
Kim, Kyung Hoon
9
Mattila, Anna S.
9
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Competitiveness review : CR
EuroMed journal of business
Global business & economics review
International journal of organizational analysis
Journal of business ethics : JOBE
Journal of business research : JBR
Journal of strategic marketing
Qualitative market research : an international journal
Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde
14
Journal of retailing and consumer services
13
Psychology & marketing
11
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
6
International marketing review
6
Journal for global business advancement : JGBA
5
Technological forecasting & social change : an international journal
5
International journal of advertising : the review of marketing communications
4
Journal of promotion management : JPM
4
Journal of transnational management : the official journal of the International Management Development Association
4
The journal of services marketing
4
World review of entrepreneurship, management and sustainable development
4
Asia Pacific journal of marketing and logistics
3
European journal of marketing : EJM
3
International journal of Indian culture and business management
3
International journal of electronic marketing and retailing : IJEMR
3
International journal of internet marketing and advertising : IJIMA
3
International journal of technology marketing : IJTMkt
3
Journal of consumer behaviour : an international research review
3
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
3
The journal of brand management : an international journal
3
The journal of consumer marketing
3
The marketing review
3
Business models for strategic innovation : cross-functional perspectives
2
Economic research
2
European research on management and business economics
2
Global business review
2
Industrial marketing management : the international journal for industrial and high-tech firms
2
Innovative business practices : prevailing a turbulent era
2
International journal of advertising : the quarterly review of marketing communications
2
International journal of hospitality management
2
International studies of management and organization
2
Journal of consumer research : JCR ; an interdisciplinary bimonthly
2
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ECONIS (ZBW)
104
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104
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1
How micro- (vs. mega-) influencers generate word of mouth in the digital economy age : the moderating role of mindset
Li, Wenting
;
Zhao, Fang
;
Lee, Ji Min
;
Park, Jiwoon
; …
- In:
Journal of business research : JBR
171
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014536007
Saved in:
2
Causal complexity of sustainable consumption : unveiling the equifinal causes of purchase intentions of plant-based meat alternatives
Bhattacharyya, Jishnu
;
Balaji, M. S.
;
Jiang, Yangyang
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10013534237
Saved in:
3
How online grocery shopping drives private label food purchases
Verstraeten, Julie
;
Heeremans, Eva
;
Geuens, Maggie
; …
- In:
Journal of business research : JBR
167
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014383069
Saved in:
4
Impact of organizational dynamic capability on international expansion and the moderating role of environmental dynamism
Chatterjee, Sheshadri
;
Chaudhuri, Ranjan
;
Vrontis, Demetris
- In:
International journal of organizational analysis
31
(
2023
)
5
,
pp. 1935-1956
Persistent link: https://www.econbiz.de/10014432100
Saved in:
5
The influence of negative emotions on brand trust and intention to share cause-related posts : a neuroscientific study
Bigné Alcañiz, J. Enrique
;
Ruiz Mafe, Carla
; …
- In:
Journal of business research : JBR
157
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014229560
Saved in:
6
Preference for partner or servant brand roles depends on consumers' power distance belief
Van Esch, Patrick
;
Cui, Yuanyuan
;
Sledge, April
;
Das, Gopal
- In:
Journal of business research : JBR
162
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014302557
Saved in:
7
The requisite role of emotional intelligence in customer service in the retail banking sector
Al Khoury, Grace
;
Thrassou, Alkis
;
Papasolomou, Ioanna
; …
- In:
International journal of organizational analysis
31
(
2023
)
7
,
pp. 3315-3347
Persistent link: https://www.econbiz.de/10014432343
Saved in:
8
Technology within cultures : segmenting the wired consumers in Canada, France, and the USA
Petrescu, Maria
;
Namin, Aidin
;
Richard, Marie-Odile
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014304139
Saved in:
9
Triggering brand switching in online stores : the effectiveness of recommendations for private labels versus national brands
Kobuszewski Volles, Barbara
;
Van Kerckhove, Anneleen
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014304087
Saved in:
10
Big data analytics in strategic sales performance : mediating role of CRM capability and moderating role of leadership support
Chatterjee, Sheshadri
;
Chaudhuri, Ranjan
;
Vrontis, Demetris
- In:
EuroMed journal of business
17
(
2022
)
3
,
pp. 295-311
Persistent link: https://www.econbiz.de/10013362466
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