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~isPartOf:"Gabler Edition Wissenschaft"
~isPartOf:"Journal of personal selling & sales management"
~subject:"Preismanagement"
~subject:"Supplier relationship management"
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Search: subject_exact:"Business-to-business relationship"
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Preismanagement
Supplier relationship management
B-to-B-Marketing
29
Business-to-business marketing
29
Theorie
17
Theory
17
Lieferantenmanagement
12
Deutschland
9
Germany
9
Selling
9
Verkauf
9
Beziehungsmarketing
7
Marketing management
7
Marketingmanagement
7
Relationship marketing
7
Salespeople
7
Verkaufspersonal
7
Investitionsgütermarketing
6
Beschaffung
4
Consumer behaviour
4
Digitalisierung
4
Digitization
4
Konsumentenverhalten
4
Procurement
4
Brand management
3
Internationales Marketing
3
Investitionsgüterindustrie
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Markenführung
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Markenpolitik
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personal selling
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B2B
2
B2B sales
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Brand
2
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Business-to-Business-Marketing
2
Capital goods industry
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2
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2
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2
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Good, Valerie
2
Alavi, Sascha
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Arnold, Todd
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Beeler, Lisa
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Bidmon, Sonja
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1
Bonney, Leff
1
Chaker, Nawar N.
1
Cron, William L.
1
Fehl, Amy Greiner
1
Good, Megan C.
1
Habel, Johannes
1
Hautamäki, Pia
1
Hochstein, Bryan
1
Hüttmann, Axel
1
Mangus, Stephanie M.
1
Mattila, Malla
1
Paesbrugghe, Bert
1
Poscharsky, Nikolaus
1
Pullins, Ellen
1
Rangarajan, Deva
1
Rauscher, Christian
1
Schmidt-Gallas, Dirk
1
Schmitz, Christian
1
Schumann, Jan Hendrik
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Schwepker, Charles H. <Jr.>
1
Sharma, Arun
1
Willrodt, Karsten
1
Yrjölä, Mika
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Gabler Edition Wissenschaft
Journal of personal selling & sales management
Industrial marketing management : the international journal for industrial and high-tech firms
348
The journal of business & industrial marketing
150
Journal of business research : JBR
79
Journal of business-to-business marketing
77
SpringerLink / Bücher
14
Innovation in pricing : contemporary theories and best practices
13
Journal of marketing
12
Journal of the Academy of Marketing Science
11
Marketing intelligence & planning
10
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
8
Journal of strategic marketing
8
The journal of personal selling & sales management : JPSSM
8
Gabler Edition Wissenschaft / Business-to-Business-Marketing
7
Springer eBook Collection / Business and Economics
7
Strategies for international industrial marketing : the management of customer relationships in European industrial markets
7
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
6
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
6
Journal of customer behaviour
6
Journal of marketing research
6
Journal of service research
6
Asia Pacific journal of marketing and logistics
5
Business-to-business marketing management : strategies, cases and solutions
5
International journal of procurement management
5
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
5
Journal of revenue and pricing management
5
The journal of services marketing
5
The service industries journal
5
Berichte aus der Betriebswirtschaft
4
Cogent business & management
4
European journal of marketing
4
European journal of marketing : EJM
4
Gabler Research
4
International business and economics research journal
4
International journal of services and operations management
4
Journal of business market management : JBM
4
Journal of marketing analytics : JMA
4
Journal of marketing management : MM
4
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
4
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ECONIS (ZBW)
14
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14
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date (oldest first)
1
Exploring the drivers of B2B end user engagement
Fehl, Amy Greiner
;
Good, Valerie
;
Arnold, Todd
- In:
Journal of personal selling & sales management
43
(
2023
)
3
,
pp. 159-177
Persistent link: https://www.econbiz.de/10014365146
Saved in:
2
Salesperson rapport : a literature review and research agenda for an evolving digital sales process
Good, Valerie
;
Mangus, Stephanie M.
;
Pullins, Ellen
- In:
Journal of personal selling & sales management
43
(
2023
)
4
,
pp. 245-269
Persistent link: https://www.econbiz.de/10014447830
Saved in:
3
Adaptive selling in business-to-business markets : contextual boundary of a selling strategy from retailing
Cron, William L.
;
Alavi, Sascha
;
Habel, Johannes
- In:
Journal of personal selling & sales management
43
(
2023
)
2
,
pp. 117-127
Persistent link: https://www.econbiz.de/10014293077
Saved in:
4
Exploring changes in organizational purchasing behaviors brought about by COVID-19 as a catalyst for new directions in sales research
Bonney, Leff
;
Beeler, Lisa
;
Chaker, Nawar N.
- In:
Journal of personal selling & sales management
42
(
2022
)
4
,
pp. 339-357
Persistent link: https://www.econbiz.de/10013484575
Saved in:
5
Influence of salesperson political skill : improving relationship building and reducing customer-directed deviance
Schwepker, Charles H. <Jr.>
;
Good, Megan C.
- In:
Journal of personal selling & sales management
41
(
2021
)
3
,
pp. 200-217
Persistent link: https://www.econbiz.de/10012623646
Saved in:
6
Digital transformation of business-to-business sales : what needs to be unlearned?
Mattila, Malla
;
Yrjölä, Mika
;
Hautamäki, Pia
- In:
Journal of personal selling & sales management
41
(
2021
)
2
,
pp. 113-129
Persistent link: https://www.econbiz.de/10012584522
Saved in:
7
How the introduction of digital sales channels affects salespeople in business-to-business contexts : a qualitative inquiry
Bongers, Franziska M.
;
Schumann, Jan Hendrik
;
Schmitz, …
- In:
Journal of personal selling & sales management
41
(
2021
)
2
,
pp. 150-166
Persistent link: https://www.econbiz.de/10012584524
Saved in:
8
Evaluation of salespeople by the purchasing function : implications for the evolving role of salespeople
Paesbrugghe, Bert
;
Rangarajan, Deva
;
Hochstein, Bryan
; …
- In:
Journal of personal selling & sales management
40
(
2020
)
4
,
pp. 289-305
Persistent link: https://www.econbiz.de/10012395131
Saved in:
9
Kundenzufriedenheit im Investitionsgütermarketing : theoretische Basis und praktische Durchführung der Messung
Bidmon, Sonja
-
2004
-
1. Aufl.
Persistent link: https://www.econbiz.de/10002474800
Saved in:
10
Markenkompetenz : Konzeption und empirische Analyse im Industriegüterbereich
Willrodt, Karsten
-
2004
-
1. Aufl.
Persistent link: https://www.econbiz.de/10002476118
Saved in:
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