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~isPartOf:"Gabler Edition Wissenschaft"
~isPartOf:"Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction"
~subject:"Preismanagement"
~subject:"Supplier relationship management"
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Search: subject_exact:"Business-to-business relationship"
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Preismanagement
Supplier relationship management
B-to-B-Marketing
27
Business-to-business marketing
27
Theorie
17
Theory
17
Lieferantenmanagement
12
Beziehungsmarketing
11
Relationship marketing
11
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Berenguer Contrí, Gloria
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Bidmon, Sonja
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Gil Saura, Irene
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Guan, Jyh-Liang
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Høgevold, Nils M.
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Hüttmann, Axel
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Kuo, Min-Jon
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Lee, Tzong-ru
1
Mostert, Pierre
1
Otero-Neira, Carmen
1
Poscharsky, Nikolaus
1
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1
Ruiz-Molina, M. Eugenia
1
Schmidt-Gallas, Dirk
1
Seric, Maja
1
Watanabe, Yoshiaki
1
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Willrodt, Karsten
1
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1
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Gabler Edition Wissenschaft
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
Industrial marketing management : the international journal for industrial and high-tech firms
348
The journal of business & industrial marketing
150
Journal of business research : JBR
79
Journal of business-to-business marketing
77
SpringerLink / Bücher
14
Innovation in pricing : contemporary theories and best practices
13
Journal of the Academy of Marketing Science
13
Journal of marketing
12
Marketing intelligence & planning
10
Journal of personal selling & sales management : JPSSM
9
Journal of strategic marketing
8
The journal of personal selling & sales management : JPSSM
8
Gabler Edition Wissenschaft / Business-to-Business-Marketing
7
Springer eBook Collection / Business and Economics
7
Strategies for international industrial marketing : the management of customer relationships in European industrial markets
7
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
6
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
6
Journal of customer behaviour
6
Journal of marketing research
6
Journal of service research
6
Asia Pacific journal of marketing and logistics
5
Business-to-business marketing management : strategies, cases and solutions
5
European journal of marketing
5
International journal of procurement management
5
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
5
Journal of revenue and pricing management
5
The journal of services marketing
5
The service industries journal
5
Berichte aus der Betriebswirtschaft
4
Cogent business & management
4
European journal of marketing : EJM
4
Gabler Research
4
International business and economics research journal
4
International journal of services and operations management
4
Journal of business market management : JBM
4
Journal of marketing analytics : JMA
4
Journal of marketing management : MM
4
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
4
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ECONIS (ZBW)
14
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1
Precursors and outcomes of perceived value in B2B banking services : a nomological framework
Zietsman, Mariëtte Louise
;
Mostert, Pierre
;
Svensson, …
- In:
Journal of relationship marketing : innovations and …
22
(
2023
)
4
,
pp. 330-353
Persistent link: https://www.econbiz.de/10014422300
Saved in:
2
Relationship marketing and the B2B sales force, effects of Big Five personality traits
Canales-Ronda, Pedro
- In:
Journal of relationship marketing : innovations and …
23
(
2024
)
2
,
pp. 76-93
Persistent link: https://www.econbiz.de/10014567150
Saved in:
3
Action and social alignment constituents of collaboration in B2B relationships : buyer and seller perspectives
Guan, Jyh-Liang
;
Lee, Tzong-ru
;
Otero-Neira, Carmen
; …
- In:
Journal of relationship marketing : innovations and …
21
(
2022
)
3
,
pp. 194-225
Persistent link: https://www.econbiz.de/10013336339
Saved in:
4
The role of retail equity, value and relational benefits in building B2B relationships in retailing
Gil Saura, Irene
;
Ruiz-Molina, M. Eugenia
;
Berenguer …
- In:
Journal of relationship marketing : innovations and …
19
(
2020
)
4
,
pp. 253-286
Persistent link: https://www.econbiz.de/10012312405
Saved in:
5
An integrated B2B guanxi model : a Taiwan perspective
Kuo, Min-Jon
;
Zhu, Dauw-Song
;
White, Louis P.
- In:
Journal of relationship marketing : innovations and …
19
(
2020
)
4
,
pp. 309-328
Persistent link: https://www.econbiz.de/10012312407
Saved in:
6
Value co-creation in business-to-business and business-to-consumer service relationships
Watanabe, Yoshiaki
- In:
Journal of relationship marketing : innovations and …
19
(
2020
)
3
,
pp. 203-228
Persistent link: https://www.econbiz.de/10012258655
Saved in:
7
Relationship quality as predictor of B2B customer loyalty in the pharmaceutical sector : evidence from Jordan
Almomani, Hamzeh Q.
- In:
Journal of relationship marketing : innovations and …
18
(
2019
)
2
,
pp. 108-123
Persistent link: https://www.econbiz.de/10012181021
Saved in:
8
Relationship marketing, orientation, brand equity and firm value : the mediating role of customer value : an emerging market perspective
Amoako, George Kofi
- In:
Journal of relationship marketing : innovations and …
18
(
2019
)
4
,
pp. 280-308
Persistent link: https://www.econbiz.de/10012181030
Saved in:
9
Kundenzufriedenheit im Investitionsgütermarketing : theoretische Basis und praktische Durchführung der Messung
Bidmon, Sonja
-
2004
-
1. Aufl.
Persistent link: https://www.econbiz.de/10002474800
Saved in:
10
Markenkompetenz : Konzeption und empirische Analyse im Industriegüterbereich
Willrodt, Karsten
-
2004
-
1. Aufl.
Persistent link: https://www.econbiz.de/10002476118
Saved in:
1
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