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~isPartOf:"Gabler Edition Wissenschaft"
~isPartOf:"Journal of strategic marketing"
~isPartOf:"Journal of the Academy of Marketing Science"
~subject:"Value creation"
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Value creation
Beziehungsmarketing
435
Relationship marketing
435
Consumer behaviour
165
Konsumentenverhalten
165
Customer satisfaction
80
Kundenzufriedenheit
80
Theorie
73
Theory
73
Deutschland
65
Germany
65
Lieferantenmanagement
62
Supplier relationship management
62
Dienstleistungsqualität
58
Service quality
58
Marketing management
54
Marketingmanagement
54
Customer value
44
Kundenwert
44
Brand management
43
Markenführung
43
Customer integration
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Kundenintegration
41
Social Web
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Social web
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Kundenmanagement
36
Brand image
34
Markenimage
34
Internet marketing
28
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Verkaufspersonal
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Einzelhandel
26
Retail trade
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Confidence
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Vertrauen
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Betriebliche Wertschöpfung
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Hajli, Nick
2
Zolfagharian, Mohammadali
2
Akaka, Melissa Archpru
1
Akter, Shahriar
1
Alavi, Sascha
1
Anderl, Eva
1
Brooks, Simon
1
Chatterjee, Sharmila C.
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Dai, Bo
1
DeLeon, Anthony J.
1
Fabrize, Robert
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1
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1
Gidhagen, Mikael
1
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1
Gupta, Mahesh Chander
1
Gupta, Samir
1
Habel, Johannes
1
Handrich, Matthias
1
He, Yi
1
Heidenreich, Sven
1
Hofacker, Charles F.
1
Hossain, Tasnim M. Taufique
1
Hossein Zadeh, Arash
1
Iyer, Pramod
1
Kassemeier, Roland
1
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1
Keeling, Kathleen
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1
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1
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1
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1
McGouran, Cathy
1
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1
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1
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Gabler Edition Wissenschaft
Journal of strategic marketing
Journal of the Academy of Marketing Science
Industrial marketing management : the international journal for industrial and high-tech firms
36
Journal of business research : JBR
30
Journal of retailing and consumer services
23
The journal of services marketing
18
The journal of business & industrial marketing
17
Journal of service management
14
The service industries journal
14
Marketing theory
11
International journal of hospitality management
10
SpringerLink / Bücher
9
Tourism management : research, policies, practice
9
Journal of creating value
8
Service business
8
AMS review : official publication of the Academy of Marketing Science
7
Business horizons
7
Management decision : MD
7
International journal of contemporary hospitality management
6
Journal of service research : JSR
6
Journal of service theory and practice : JSTP
6
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
6
Cogent business & management
5
Journal of business-to-business marketing
5
Journal of marketing management : MM
5
Journal of service research
5
Services marketing quarterly
5
Strategy & leadership : a publication of Strategic Leadership Forum
5
Technological forecasting & social change : an international journal
5
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
5
California management review
4
European Sport management quarterly : ESMQ
4
International journal of services and operations management
4
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
4
Journal of hospitality marketing & management
4
The TQM journal : the international review of organizational improvement
4
The international review of retail, distribution and consumer research
4
European business review : EBR ; the official journal of the International Management Centres, Europe
3
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
3
International journal of business excellence
3
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ECONIS (ZBW)
23
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1
Customer-oriented salespeople's value creation and claiming in price negotiations
Kassemeier, Roland
;
Alavi, Sascha
;
Habel, Johannes
; …
- In:
Journal of the Academy of Marketing Science
50
(
2022
)
4
,
pp. 689-712
Persistent link: https://www.econbiz.de/10013389228
Saved in:
2
Personalization, value co-creation, and brand loyalty in branded apps : an application of TAM theory
Tran, Gina A.
;
Ketron, Seth
;
Tran, Trang
;
Fabrize, Robert
- In:
Journal of strategic marketing
32
(
2024
)
4
,
pp. 554-573
Persistent link: https://www.econbiz.de/10014553339
Saved in:
3
The efficacy of customer's voluntary use of self-service technology (SST) : a dual-study approach
Shin, Hyunju
;
Dai, Bo
- In:
Journal of strategic marketing
30
(
2022
)
8
,
pp. 723-745
Persistent link: https://www.econbiz.de/10013492887
Saved in:
4
How value co-creation and co-destruction unfolds : a longitudinal perspective on dialogic engagement in health services interactions
Keeling, Debbie Isobel
;
Keeling, Kathleen
;
Ruyter, Ko de
; …
- In:
Journal of the Academy of Marketing Science
49
(
2021
)
2
,
pp. 236-257
Persistent link: https://www.econbiz.de/10012434104
Saved in:
5
What omnichannel really means?
Akter, Shahriar
;
Hossain, Tasnim M. Taufique
;
Strong, …
- In:
Journal of strategic marketing
29
(
2021
)
7
,
pp. 567-573
Persistent link: https://www.econbiz.de/10012608878
Saved in:
6
Customer value co-creation behaviors and service outcomes : insights from a transformative service
Torkzadeh, Samaneh
;
Zolfagharian, Mohammadali
;
Iyer, Pramod
- In:
Journal of strategic marketing
29
(
2021
)
8
,
pp. 635-657
Persistent link: https://www.econbiz.de/10012653601
Saved in:
7
Antecedents of value co-creation activities for online fashion brands
Thomas, Lauren Josie
;
Brooks, Simon
;
McGouran, Cathy
- In:
Journal of strategic marketing
28
(
2020
)
5
,
pp. 384-398
Persistent link: https://www.econbiz.de/10012313908
Saved in:
8
Collaborative orientation to advance value co-creation in buyer-seller relationships
Gupta, Samir
;
Polonsky, Michael J.
;
Lazaravic, Violet
- In:
Journal of strategic marketing
27
(
2019
)
3
,
pp. 191-209
Persistent link: https://www.econbiz.de/10012202453
Saved in:
9
Value co-creation strategy in the social commerce era : editorial
Hajli, Nick
- In:
Journal of strategic marketing
27
(
2019
)
4
,
pp. 281-282
Persistent link: https://www.econbiz.de/10012202462
Saved in:
10
Customer-customer value co-creation in social media : conceptualization and antecedents
Hossein Zadeh, Arash
;
Zolfagharian, Mohammadali
; …
- In:
Journal of strategic marketing
27
(
2019
)
4
,
pp. 283-302
Persistent link: https://www.econbiz.de/10012202467
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