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~isPartOf:"International journal of contemporary hospitality management"
~isPartOf:"International journal of hospitality management"
~isPartOf:"Journal of marketing communications"
~subject:"Eco-label"
~subject:"Umweltbewusstsein"
~subject:"Öko-Marketing"
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Search: subject_exact:"Sustainable marketing"
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Eco-label
Umweltbewusstsein
Öko-Marketing
Green marketing
40
Consumer behaviour
36
Konsumentenverhalten
36
Environmental consciousness
25
Environmental management
22
Umweltmanagement
22
Sustainable product
20
Öko-Produkt
20
Hotel industry
12
Hotellerie
12
Nachhaltige Entwicklung
10
Sustainable development
10
Advertising effects
8
Werbewirkung
8
Advertising
7
Corporate Social Responsibility
7
Corporate social responsibility
7
Werbung
7
Brand image
6
Gastronomie
6
Markenimage
6
Restaurant industry
6
Green hotel
5
Beziehungsmarketing
4
Customer satisfaction
4
Kundenzufriedenheit
4
Relationship marketing
4
Confidence
3
Corporate reputation
3
Dienstleistungsqualität
3
Firmenimage
3
Green advertising
3
Green trust
3
Marketing management
3
Marketingmanagement
3
Service quality
3
Sustainability
3
USA
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English
40
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Jeong, EunHa
3
Kim, Woo Gon
3
Han, Heesup
2
Jang, Soocheong
2
Majeed, Salman
2
Rahman, Imran
2
Zhang, Xingyi
2
Acampora, Alessia
1
Ai, Chi-Han
1
Ali, Faizan
1
Bailey, Ainsworth Anthony
1
Blaisi, LaVon F.
1
Bonn, Mark Andrew
1
Chan, Eric S. W.
1
Chen, Han
1
Chen, Xiaohua
1
Cheng, Ching-Chan
1
Chi, Christina Geng-qing
1
Cho, Moonhee
1
Choi, Hyeyoon
1
Dash, Satyabhushan
1
Davis, Ingrid
1
Day, Jonathon
1
Dhanda, Kanwalroop Kathy
1
Dokania, Abhishek Kumar
1
Griffin, W. Glenn
1
Grimmer, Martin
1
Guix, Mireia
1
Gupta, Ansh
1
Ha, Sejin
1
Heo, Jun
1
Hernandez-Maskivker, Gilda
1
Hesse, Andreas
1
Hsu, Li-tzang Jane
1
Hu, Lanlan
1
Huang, Songshan
1
Huang, Yung-Kuei
1
Hyllegard, Karen H.
1
Jai, Tun-Min Catherine
1
Jang, Jichul
1
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International journal of contemporary hospitality management
International journal of hospitality management
Journal of marketing communications
Journal of business research : JBR
25
Business strategy and the environment
22
Journal of advertising : official publication of the American Academy of Advertising
16
Cogent business & management
14
Journal of retailing and consumer services
14
Marketing intelligence & planning
14
International journal of consumer studies
10
Journal of strategic marketing
9
Amfiteatru economic : an economic and business research periodical
8
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
8
Journal of international consumer marketing
8
Industrial marketing management : the international journal for industrial and high-tech firms
7
International journal of advertising : the review of marketing communications
7
International journal of green economics : IJGE
7
Journal of business ethics : JOBE
7
Journal of promotion management : JPM
7
Journal of travel and tourism marketing
7
Asia Pacific journal of marketing and logistics
6
Asia-Pacific journal of business administration
6
Green consumerism : perspectives, sustainability, and behavior
6
Green marketing and environmental responsibility in modern corporations
6
International journal of green economics
6
Journal of Islamic marketing
6
Journal of global marketing
6
Journal of marketing management : MM
6
The journal of business & industrial marketing
6
Corporate social responsibility and environmental management
5
European research studies
5
Global business review
5
Green advertising and the reluctant consumer
5
International journal of production economics
5
Journal of advertising research
5
Journal of hospitality marketing & management
5
Journal of the Academy of Marketing Science
5
Psychology & marketing
5
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
4
Driving green consumerism through strategic sustainability marketing
4
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ECONIS (ZBW)
40
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40
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date (oldest first)
1
Impact of green marketing on peer-to-peer accommodation platform users' repurchase intention and positive word-of-mouth : mediation of trust and consumer identification
Huang, Songshan
;
Qu, Hua
;
Wang, Xuequn
- In:
International journal of contemporary hospitality management
36
(
2024
)
3
,
pp. 691-712
Persistent link: https://www.econbiz.de/10014483762
Saved in:
2
Going green : an application of personal value theory to understand consumers visiting intention toward green hotels in Pakistan
Raza, Ali
;
Muhammad Farrukh
- In:
International journal of contemporary hospitality management
35
(
2023
)
9
,
pp. 3322-3343
Persistent link: https://www.econbiz.de/10014334304
Saved in:
3
Perceived green psychological benefits and customer pro-environment behavior in the value-belief-norm theory : the moderating role of perceived green CSR
Majeed, Salman
;
Kim, Woo Gon
;
Kim, Taeuk
- In:
International journal of hospitality management
113
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014325588
Saved in:
4
Are co-created green initiatives more appealing than firm-created green initiatives? : investigating the effects of co-created green appeals on restaurant promotion
Zhang, Xingyi
;
Jeong, EunHa
- In:
International journal of hospitality management
108
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10013482219
Saved in:
5
Is it possible to create a favorable impression of greenness on skin care websites?
Seelig, Michelle I.
- In:
Journal of marketing communications
29
(
2023
)
4
,
pp. 358-378
Persistent link: https://www.econbiz.de/10014294871
Saved in:
6
A reflection of greenwashing practices in the hospitality industry : a scoping review
Majeed, Salman
;
Kim, Woo Gon
- In:
International journal of contemporary hospitality management
35
(
2023
)
3
,
pp. 1125-1146
Persistent link: https://www.econbiz.de/10013546116
Saved in:
7
Potential effects of green brand legitimacy and the biospheric value of eco-friendly behavior on online food delivery : a mediation approach
Chen, Xiaohua
;
Lee, Timothy J.
- In:
International journal of contemporary hospitality management
34
(
2022
)
11
,
pp. 4080-4102
Persistent link: https://www.econbiz.de/10013413318
Saved in:
8
"Fly responsibly" : a case study on consumer perceptions of a green demarketing campaign
Hesse, Andreas
;
Rünz, Sofie
- In:
Journal of marketing communications
28
(
2022
)
3
,
pp. 232-252
Persistent link: https://www.econbiz.de/10013371012
Saved in:
9
Integrating environmental values and emotion in green marketing communications inducing sustainable consumer behaviour
Khan Md. Raziuddin Taufique
- In:
Journal of marketing communications
28
(
2022
)
3
,
pp. 272-290
Persistent link: https://www.econbiz.de/10013371015
Saved in:
10
The (in)congruency effects of message framing and image valence on consumers' responses to green advertising : focus on issue involvement as a moderator
Lee, Jinhee
;
Cho, Moonhee
- In:
Journal of marketing communications
28
(
2022
)
6
,
pp. 617-636
Persistent link: https://www.econbiz.de/10013371055
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