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~isPartOf:"International journal of innovation management"
~isPartOf:"Management science : journal of the Institute for Operations Research and the Management Sciences"
~isPartOf:"The journal of brand management : an international journal"
~subject:"Perception"
~subject:"Product design"
~type_genre:"Article in journal"
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Perception
Product design
Produktgestaltung
67
Innovation management
16
Innovationsmanagement
16
Brand management
13
Markenführung
13
Innovation
12
Theorie
12
Theory
12
Customer integration
11
Kundenintegration
11
New product development
11
Produktentwicklung
11
Consumer behaviour
10
Konsumentenverhalten
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Brand image
6
Fertigungsprogramm
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Master production schedule
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Operations Research
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Operations research
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Game theory
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Markenartikel
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Marketing management
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Marketingmanagement
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Spieltheorie
4
Wahrnehmung
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product design
4
product line design
4
Dauerhafte Konsumgüter
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67
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Kohli, Rajeev
3
Atasu, Atalay
2
Bellos, Ioannis
2
Chan, Tian Heong
2
Chen, Ying-Ju
2
Dell'Era, Claudio
2
Hsu, Yen
2
Moss, Gloria
2
Toktay, L. Beril
2
Agrawal, Vishal V.
1
Alexander, Nicholas
1
Allenby, Greg M.
1
Althuizen, Niek
1
Anderson, Helén
1
Aral, Sinan
1
Auernhammer, Jan
1
Azarm, Shapour
1
Bae, Zong-Tae
1
Balachander, Subramanian
1
Balmer, John M.T.
1
Bao, Ying
1
Bargenda, Angela
1
Bellini, Emilio
1
Belloni, Alexandre
1
Bresciani, Sabrina
1
Burmeister-Lamp, Katrin
1
Buur, Jacob
1
Cai, Yuanyuan
1
Camm, Jeffrey D.
1
Cattaneo, Eleonora
1
Chao, Gary H.
1
Chen, Bo
1
Chen, Jianqing
1
Curry, David J.
1
Daryanto, Ahmad
1
Del Ponte, Paolo
1
Dimofte, Claudiu V.
1
Dong, Lingxiu
1
Erat, Sanjiv
1
Ergun, Özlem
1
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International journal of innovation management
Management science : journal of the Institute for Operations Research and the Management Sciences
The journal of brand management : an international journal
International journal of production research
155
International journal of product development : IJPD
154
International journal of production economics
65
The journal of product innovation management : an international publication of the Product Development & Management Association
49
IEEE transactions on engineering management : EM
47
International journal of product lifecycle management : IJPLM
35
Journal of business research : JBR
35
European journal of operational research : EJOR
31
International journal of industrial organization
26
Psychology & marketing
22
Research policy : policy, management and economic studies of science, technology and innovation
22
Journal of retailing and consumer services
21
Production and operations management : an international journal of the Production and Operations Management Society
20
The journal of industrial economics
20
Creativity and innovation management
19
International journal of technology management : IJTM
19
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
18
Journal of marketing
18
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
18
European journal of marketing : EJM
17
International journal of productivity and quality management : IJPQM
17
Journal of fashion marketing and management
17
Technovation : the international journal of technological innovation, entrepreneurship and technology management
17
International journal of six sigma and competitive advantage : IJSSCA
16
California management review
15
Journal of consumer research : JCR ; an interdisciplinary bimonthly
15
International journal of agile systems and management : IJASM
14
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
14
International journal of quality & reliability management
13
Manufacturing & service operations management : M & SOM
13
The journal of product & brand management
13
Harvard business review : HBR
12
International journal of operations & production management : IJOPM ; the official journal of the European Operations Management Association, EUROMA
12
Journal of marketing management : MM
12
Journal of marketing research : JMR
12
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
12
Harvard-Business-Manager : das Wissen der Besten
11
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ECONIS (ZBW)
67
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1
The emergence of novel product uses : an investigation of exaptations in IKEA hacks
Chan, Tian Heong
;
Lim, Shi Ying
- In:
Management science : journal of the Institute for …
69
(
2023
)
5
,
pp. 2870-2892
Persistent link: https://www.econbiz.de/10014305451
Saved in:
2
3D printing and product assortment strategy
Dong, Lingxiu
;
Shi, Duo
;
Zhang, Fuqiang
- In:
Management science : journal of the Institute for …
68
(
2022
)
8
,
pp. 5724-5744
Persistent link: https://www.econbiz.de/10013371048
Saved in:
3
Design, corporate brand design, and corporate heritage brand design : what are they? : what of them?
Balmer, John M.T.
- In:
The journal of brand management : an international journal
30
(
2023
)
2
,
pp. 97-115
Persistent link: https://www.econbiz.de/10014251422
Saved in:
4
Styling the corporate heritage brand : identity building through architectural design
Bargenda, Angela
- In:
The journal of brand management : an international journal
30
(
2023
)
2
,
pp. 116-128
Persistent link: https://www.econbiz.de/10014251424
Saved in:
5
The anthropomorphic brand logo and its effect on perceived functional performance
Daryanto, Ahmad
;
Alexander, Nicholas
;
Kartika, Gilang
- In:
The journal of brand management : an international journal
29
(
2022
)
3
,
pp. 287-300
Persistent link: https://www.econbiz.de/10013270424
Saved in:
6
Crowdsourcing ideas using product prototypes : the joint effect of prototype enhancement and the
product
design
goal on idea novelty
Althuizen, Niek
;
Chen, Bo
- In:
Management science : journal of the Institute for …
68
(
2022
)
4
,
pp. 3008-3025
Persistent link: https://www.econbiz.de/10013368363
Saved in:
7
A model of product line marketing
He, Chuan
;
Ke, Shaowei
;
Zhang, Xingtan
- In:
Management science : journal of the Institute for …
68
(
2022
)
8
,
pp. 6100-6115
Persistent link: https://www.econbiz.de/10013371245
Saved in:
8
Designing product development contracts in the presence of managerial lobbying
Bao, Ying
;
Shi, Mengze
;
Kalra, Ajay
- In:
Management science : journal of the Institute for …
68
(
2022
)
9
,
pp. 6797-6818
Persistent link: https://www.econbiz.de/10013373110
Saved in:
9
Social learning and the design of new experience goods
Feldman, Pnina
;
Papanastasiou, Yiangos
;
Segev, Ella
- In:
Management science : journal of the Institute for …
65
(
2019
)
4
,
pp. 1502-1519
Persistent link: https://www.econbiz.de/10012022637
Saved in:
10
User-generated content and competing firms’
product
design
Kwark, Young
;
Chen, Jianqing
;
Raghunathan, Srinivasan
- In:
Management science : journal of the Institute for …
64
(
2018
)
10
,
pp. 4608-4628
Persistent link: https://www.econbiz.de/10011932609
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