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~isPartOf:"International journal of production economics"
~isPartOf:"Journal of agricultural & food industrial organization"
~isPartOf:"Transportation research / E : an international journal"
~type_genre:"Article in journal"
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Search: subject_exact:"Handelsmarke"
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Handelsmarke
25
Store brand
25
Brand management
19
Markenführung
19
Einzelhandel
15
Retail trade
15
Brand
14
Markenartikel
14
Consumer behaviour
8
Game theory
8
Konsumentenverhalten
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Lieferkette
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Spieltheorie
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Supply chain
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Retail price
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Competition
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Supply chain management
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Preismanagement
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National brand
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Supplier relationship management
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Theorie
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Theory
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E-commerce
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Electronic Commerce
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Industrie
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Manufacturer encroachment
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Manufacturing industries
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Private label
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Store and national brands
2
Vertriebsweg
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private label
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Soler, Louis-Georges
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1
Bazoche, Pascale
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1
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1
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1
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1
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1
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1
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1
Guo, Xiaowei
1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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International journal of production economics
Journal of agricultural & food industrial organization
Transportation research / E : an international journal
Journal of retailing and consumer services
61
International journal of retail & distribution management
24
The international review of retail, distribution and consumer research
21
Journal of business research : JBR
18
Journal of retailing
15
The journal of product & brand management
14
European journal of operational research : EJOR
11
Handelsforschung
10
Jahrbuch der Absatz- und Verbrauchsforschung
8
Journal of food products marketing
8
Review of industrial organization : RIO
8
European journal of marketing : EJM
7
Journal of marketing management : MM
7
The journal of brand management : an international journal
7
The journal of consumer marketing
7
Journal of marketing
6
Journal of marketing research : JMR
6
Marketing : ZFP ; journal of research and management
6
Marketing letters : a journal of research in marketing
6
Applied economics
5
Applied economics letters
5
Australasian marketing journal
5
European retail research
5
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
5
European review of agricultural economics : ERAE
4
Journal of euromarketing
4
Management science : journal of the Institute for Operations Research and the Management Sciences
4
The IUP journal of brand management : IJBRM
4
The journal of business : B
4
American journal of agricultural economics
3
Cogent business & management
3
International journal of electronic marketing and retailing : IJEMR
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
International journal of retail and distribution management
3
Journal of business & economics research
3
Journal of business economics and management
3
Journal of marketing channels : ... distribution systems, strategy, and management
3
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ECONIS (ZBW)
25
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1
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10
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25
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date (oldest first)
1
C2M strategies on an e-commerce platform under brand competition
Lyu, Gaoyan
;
Hu, Huaqing
;
Zhuang, Guomian
;
Xi, Chenyang
- In:
Transportation research / E : an international journal
177
(
2023
),
pp. 1-24
Persistent link: https://www.econbiz.de/10014419309
Saved in:
2
Channel power shift and store brand introduction
Ru, Jun
;
Sethi, Suresh P.
;
Shi, Ruixia
;
Zhang, Jun
- In:
Transportation research / E : an international journal
179
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014487477
Saved in:
3
Private labels strategy, retail profitability and bargaining power in the fluid milk market
Chen, Xuan
;
Liu, Yizao
- In:
Journal of agricultural & food industrial organization
21
(
2023
)
2
,
pp. 171-182
Persistent link: https://www.econbiz.de/10014293784
Saved in:
4
Manufacturer technology investment : a bane or boon to the store brand encroachment
Yu, Dongdong
;
Luo, Chunlin
;
Wang, Biao
;
Tian, Xin
; …
- In:
Transportation research / E : an international journal
176
(
2023
),
pp. 1-24
Persistent link: https://www.econbiz.de/10014382042
Saved in:
5
Impact of green technology improvement and store brand introduction on the sales mode selection
Cheng, Fei
;
Chen, Tong
;
Shen, Yuting
;
Jing, Xiaodong
- In:
International journal of production economics
253
(
2022
),
pp. 1-13
Persistent link: https://www.econbiz.de/10013448490
Saved in:
6
Mode of store-brand introduction and contracting sequence under manufacturer encroachment
Mao, Zhaofang
;
Han, Yuqing
;
Liang, Zhengbo
- In:
International journal of production economics
253
(
2022
),
pp. 1-26
Persistent link: https://www.econbiz.de/10013448503
Saved in:
7
The impact of a store brand introduction in a supply chain with competing manufacturers : the strategic role of pricing and advertising decision timing
Karray, Salma
;
Martín Herrán, Guiomar
- In:
International journal of production economics
244
(
2022
),
pp. 1-19
Persistent link: https://www.econbiz.de/10013185374
Saved in:
8
How does store branded lookalike packaging affect competition in a dyadic supply chain : a consumer confusion perspective
Zha, Yong
;
Guo, Xiaowei
;
Chen, Huaping
;
Ling, Liuyi
- In:
Transportation research / E : an international journal
165
(
2022
),
pp. 1-30
Persistent link: https://www.econbiz.de/10013383666
Saved in:
9
Store brand introduction, retail competition and manufacturers' coping strategies
Hsiao, Lu
;
Xiong, Hui
- In:
Transportation research / E : an international journal
165
(
2022
),
pp. 1-25
Persistent link: https://www.econbiz.de/10013383681
Saved in:
10
Substitution effect of retailer store brand and manufacturer encroachment
Balasubramanian, Ganesh
;
Maruthasalam, Arulanantha …
- In:
International journal of production economics
239
(
2021
),
pp. 1-19
Persistent link: https://www.econbiz.de/10012648818
Saved in:
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