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~isPartOf:"International marketing ; Vol. 1"
~isPartOf:"Journal of marketing management : MM"
~subject:"Betriebliche Wertschöpfung"
~subject:"Internationales Marketing"
~subject:"Marketingtheorie"
~subject:"Politics"
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Betriebliche Wertschöpfung
Internationales Marketing
Marketingtheorie
Politics
Marketing management
127
Marketingmanagement
127
Marketing
68
Consumer behaviour
28
Konsumentenverhalten
28
Marketing theory
23
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20
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20
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16
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16
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12
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12
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12
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12
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10
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10
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10
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9
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Theorie
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O'Malley, Lisa
3
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2
Butler, Patrick
2
Collins, Neil
2
Dermody, Janine
2
Doherty, Anne Marie
2
Hanmer-Lloyd, Stuart
2
Hunt, Shelby D.
2
Jaworski, Bernard J.
2
Lichrou, Maria
2
Moufahim, Mona
2
Patterson, Maurice
2
Robson, Julie
2
Tadajewski, Mark
2
Aitken, Robert
1
Antioco, Michael D. J.
1
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1
Broderick, Amanda J.
1
Brown, Stephen
1
Bruce, Margaret
1
Coates, Nigel
1
Daly, Lucy
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1
Dennis, Charles
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Harris, Phil
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Hingley, Martin D. J.
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1
Academy of Marketing / Conference <49., 2016, Newcastle-upon-Tyne>
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International marketing ; Vol. 1
Journal of marketing management : MM
SpringerLink / Bücher
60
Journal of business research : JBR
40
Industrial marketing management : the international journal for industrial and high-tech firms
35
Developments in Marketing Science: Proceedings of the Academy of Marketing Science
32
International marketing review
30
Journal of macromarketing : examining the interactions among markets, marketing, and society
29
Springer eBook Collection / Business and Economics
24
Journal of international marketing
21
Journal of the Academy of Marketing Science
20
Marketing theory
20
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
19
Journal of historical research in marketing
19
Lehrbuch
19
AMS review : official publication of the Academy of Marketing Science
18
European journal of marketing : EJM
18
Springer eBook Collection
17
Journal of macromarketing
16
Journal of strategic marketing
16
International business review : the official journal of the European International Business Academy
14
Legends in marketing
14
The journal of business & industrial marketing
13
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
12
Europäische Hochschulschriften / 5
11
Marketing intelligence & planning
11
Entrepreneurial Marketing : Besonderheiten, Aufgaben und Lösungsansätze für Gründungsunternehmen
10
Gabler Edition Wissenschaft
10
Journal of marketing
10
Springer eBook Collection / Business and Management
10
Journal of global marketing
8
Marketing theory and applications
8
Political marketing in the United States
8
Australasian marketing journal
7
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
7
Schriftenreihe Hochschulmarketing
7
Vahlens Handbücher der Wirtschafts- und Sozialwissenschaften
7
Arbeitspapier / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
6
Developments in marketing science: proceedings of the Academy of Marketing Science
6
Journal of Islamic marketing : JIMA
6
Journal of business-to-business marketing
6
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ECONIS (ZBW)
43
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1
Marketing (as) rhetoric : an introduction
Miles, Christopher
;
Nilsson, Tomas
- In:
Journal of marketing management : MM
34
(
2018
)
15/16
,
pp. 1259-1271
Persistent link: https://www.econbiz.de/10011988060
Saved in:
2
Commentary: advancing marketing strategy in the marketing discipline and beyond
Jaworski, Bernard J.
- In:
Journal of marketing management : MM
34
(
2018
)
1/2
,
pp. 63-70
Persistent link: https://www.econbiz.de/10011883311
Saved in:
3
The prospects for marketing strategy and the marketing discipline in Era V : is the prognosis promising or problematic?
Hunt, Shelby D.
- In:
Journal of marketing management : MM
34
(
2018
)
1/2
,
pp. 86-95
Persistent link: https://www.econbiz.de/10011883324
Saved in:
4
Selling whiteness? : a critical review of the literature on marketing and racism
Davis, Judy Foster
- In:
Journal of marketing management : MM
34
(
2018
)
1/2
,
pp. 134-177
Persistent link: https://www.econbiz.de/10011883330
Saved in:
5
The question of "alternatives" within food and drink markets and marketing : introduction to the special issue : editorial
Smith Maguire, Jennifer
;
Watson, David J.
;
Lang, John T.
- In:
Journal of marketing management : MM
33
(
2017
)
7/8
,
pp. 495-501
Persistent link: https://www.econbiz.de/10011777696
Saved in:
6
Special issue: Academy of Marketing Annual Conference 2016 : redical marketing
McLeay, Fraser
(
ed.
);
Coates, Nigel
(
ed.
); …
-
Academy of Marketing / Conference <49., 2016, …
-
2017
Persistent link: https://www.econbiz.de/10011746348
Saved in:
7
Confessions of a radical reactionary : rhetoric and reality
Brown, Stephen
- In:
Journal of marketing management : MM
33
(
2017
)
9/10
,
pp. 858-872
Persistent link: https://www.econbiz.de/10011746438
Saved in:
8
Relevance, responsibility, critical performativity, testimony and positive marketing : contributing to marketing theory, thought and practice
Tadajewski, Mark
- In:
Journal of marketing management : MM
32
(
2016
)
17/18
,
pp. 1513-1536
Persistent link: https://www.econbiz.de/10011608006
Saved in:
9
Special issue: Academy of Marketing Annual Conference 2015 : the magic of Marketing
O'Malley, Lisa
(
ed.
);
Lichrou, Maria
(
ed.
); …
-
Academy of Marketing / Conference <48., 2015, Limerick, …
-
2016
Persistent link: https://www.econbiz.de/10011595539
Saved in:
10
Editorial: academy of Marketing Conference 2015 : the magic of marketing
O'Malley, Lisa
;
Lichrou, Maria
;
Patterson, Maurice
- In:
Journal of marketing management : MM
32
(
2016
)
9/10
,
pp. 807-810
Persistent link: https://www.econbiz.de/10011597194
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