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~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing"
~subject:"Online-Marketing"
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Online-Marketing
Website
49
Consumer behaviour
27
Konsumentenverhalten
27
Internet marketing
19
Online retailing
14
Online-Handel
14
E-commerce
8
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Bartikowski, Boris
3
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Richard, Marie-Odile
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1
Alcántara-Pila, Juan Miguel
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Barrio-García, Salvador del
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1
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1
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1
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1
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Journal of business research : JBR
Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing
Journal of retailing and consumer services
23
International journal of internet marketing and advertising : IJIMA
16
Journal of internet commerce
16
International journal of hospitality management
15
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
13
International journal of electronic marketing and retailing : IJEMR
12
Tourism management : research, policies, practice
12
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
11
Journal of travel and tourism marketing
10
International journal of contemporary hospitality management
9
International journal of e-business research : an official publication of the Information Resources Management Association
8
Journal of electronic commerce research : JECR
7
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
7
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
7
Global business review
6
International journal of electronic commerce : IJEC
6
International journal of retail & distribution management
6
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
6
Journal of organizational computing and electronic commerce
6
Information systems research : ISR
5
International journal of business information systems : IJBIS
5
Journal of advertising research
5
Journal of hospitality marketing & management
5
Journal of management information systems : JMIS
5
Journal of marketing communications
5
Journal of promotion management : JPM
5
SpringerLink / Bücher
5
International journal of Indian culture and business management
4
International journal of advertising : the quarterly review of marketing communications
4
International journal of electronic customer relationship management : IJECRM
4
International journal of technology marketing : IJTMkt
4
Journal of marketing
4
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
4
Journal of vacation marketing : an international journal
4
Marketing intelligence & planning
4
Technological forecasting & social change : an international journal
4
The service industries journal
4
Asia Pacific journal of marketing and logistics
3
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ECONIS (ZBW)
19
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1
Multiple mental categorizations of culture-laden website design
Bartikowski, Boris
;
Gierl, Heribert
;
Richard, Marie-Odile
; …
- In:
Journal of business research : JBR
141
(
2022
),
pp. 40-49
Persistent link: https://www.econbiz.de/10013168085
Saved in:
2
Ranking online shopping websites by considering the criteria weights
Yılmaz, Zafer
- In:
Journal of business research : JBR
144
(
2022
),
pp. 497-512
Persistent link: https://www.econbiz.de/10013185004
Saved in:
3
Luxury tourism through private sales websites : exploration of prestige-seeking consumers' motivations and managers’ perceptions
Geerts, Angy
;
Masset, Julie
- In:
Journal of business research : JBR
145
(
2022
),
pp. 377-386
Persistent link: https://www.econbiz.de/10013197913
Saved in:
4
Exploring the dialogic communication potential of selected African destinations' place websites
Hinson, Robert
;
Osabutey, Ellis L. C.
;
Kosiba, John …
- In:
Journal of business research : JBR
116
(
2020
),
pp. 690-698
Persistent link: https://www.econbiz.de/10012257671
Saved in:
5
Effects of "feeling right" about website cultural congruency on regular and mobile websites
Bartikowski, Boris
;
Gierl, Heribert
;
Richard, Marie-Odile
- In:
Journal of business research : JBR
121
(
2020
),
pp. 420-428
Persistent link: https://www.econbiz.de/10012417363
Saved in:
6
Website interactivity and brand development of online travel agencies in China : the moderating role of age
Ye, Haobin
;
Barreda, Albert A.
;
Okumus, Fevzi
;
Nusair, …
- In:
Journal of business research : JBR
99
(
2019
),
pp. 382-389
Persistent link: https://www.econbiz.de/10012023665
Saved in:
7
Does language matter? : a cross-national comparison of the moderating effect of language on website information-processing
Alcántara-Pila, Juan Miguel
;
Barrio-García, Salvador del
- In:
Journal of business research : JBR
88
(
2018
),
pp. 66-78
Persistent link: https://www.econbiz.de/10011869547
Saved in:
8
Beauty is truth : the effects of inflated product claims and website interactivity on evaluations of retailers' websites
Franco Valdez, Ana Dolores
;
Valdez Cervantes, Alfonso
; …
- In:
Journal of business research : JBR
90
(
2018
),
pp. 67-74
Persistent link: https://www.econbiz.de/10011881982
Saved in:
9
Technology sourcing for website personalization and social media marketing : a study of e-retailing industry
Oberoi, Poonam
;
Patel, Chirag
;
Haon, Christophe
- In:
Journal of business research : JBR
80
(
2017
),
pp. 10-23
Persistent link: https://www.econbiz.de/10011771428
Saved in:
10
Consumer behavior on cashback websites : network strategies
Parida, Vinit
;
Patel, Pankaj C.
;
Wincent, Joakim
; …
- In:
Journal of business research : JBR
69
(
2016
)
6
,
pp. 2101-2107
Persistent link: https://www.econbiz.de/10011471724
Saved in:
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