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~isPartOf:"Journal of fashion marketing and management"
~subject:"Brand image"
~subject:"Experiment"
~subject:"Service quality"
~type_genre:"Article in journal"
~type_genre:"Article"
~type_genre:"Conference proceedings"
~type_genre:"Handbuch"
~type_genre:"Marktinformation"
~type_genre:"Non-commercial literature"
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Search: subject_exact:"Consumer Behaviour"
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Subject
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Brand image
Experiment
Service quality
Consumer behaviour
283
Konsumentenverhalten
283
Fashion
132
Mode
132
Clothing
89
Bekleidung
88
Bekleidungsindustrie
64
Clothing industry
64
USA
52
United States
51
Markenimage
45
Brand management
44
Luxury goods
44
Luxusgüter
44
Markenführung
44
Textile distribution
41
Textilhandel
41
Frauen
32
Women
32
Brand
30
Markenartikel
30
Online retailing
30
Online-Handel
30
Social Web
26
Social web
26
Jugendliche
22
Youth
22
Beziehungsmarketing
21
Relationship marketing
21
E-commerce
19
Electronic Commerce
19
Sustainable product
19
Öko-Produkt
19
Personality psychology
18
Persönlichkeitspsychologie
18
Internet marketing
15
Online-Marketing
15
Einzelhandel
14
Retail trade
14
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Undetermined
32
Type of publication
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Article
51
Type of publication (narrower categories)
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Article in journal
Article
Conference proceedings
Handbuch
Marktinformation
Non-commercial literature
Aufsatz in Zeitschrift
51
Language
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English
51
Author
All
Phau, Ian
3
Doss, Farrell
2
Kim, HaeJung
2
Kim, Jiyoung
2
Kwon, Wi-suk
2
Lee, Yuri
2
Robinson, Tammy
2
Al-Mamun, Abdullah
1
Alexander, Bethan
1
Bahng, Young Jin
1
Bakış, Selen
1
Bang Nguyen Viet
1
Behrens, Stefan
1
Bhaduri, Gargi
1
Carduck, Juliane
1
Chang, Jae Youn
1
Cheah, Isaac
1
Cho, Eunjoo
1
Choi, Yun Jung
1
Chong, Calvin
1
Choo, Ho Jung
1
Coates, Nigel
1
Contreras, Luis Ortega
1
Danbury, Annie
1
Dang Huu Phuc
1
Das, Gopal
1
Duverger, Philippe
1
Esmaeilpour, Fariba
1
Fitzsimmons, Jason R.
1
Forney, Judith
1
Geissinger, Andrea
1
Goel, Suhsma
1
Guthrie, Michelle
1
Han, Jinhee
1
Harradine, Rod
1
Hassan, Salah
1
Hennigs, Nadine
1
Hoa Pham
1
Hsu, Li-Chun
1
Hu, Bin
1
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Published in...
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Journal of fashion marketing and management
Journal of business research : JBR
543
Journal of retailing and consumer services
472
International journal of hospitality management
269
The journal of product & brand management
251
The journal of brand management : an international journal
218
Psychology & marketing
167
Asia Pacific journal of marketing and logistics
119
The journal of services marketing
119
Journal of travel and tourism marketing
111
European journal of marketing : EJM
103
Journal of hospitality marketing & management
102
International journal of contemporary hospitality management
99
Cogent business & management
90
Journal of marketing communications
89
Journal of consumer research : JCR ; an interdisciplinary bimonthly
88
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
83
Journal of international consumer marketing
82
The service industries journal
81
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
78
Services marketing quarterly
76
Marketing intelligence & planning
75
Journal of strategic marketing
74
Tourism management : research, policies, practice
74
International journal of consumer studies
73
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
71
Journal of marketing research : JMR
70
Marketing letters : a journal of research in marketing
68
Journal of marketing
67
The journal of consumer marketing
67
Journal of economic behavior & organization : JEBO
66
Journal of the Academy of Marketing Science
64
Journal of global marketing
60
Journal of Islamic marketing
55
Journal of retailing
55
International marketing review
54
Management science : journal of the Institute for Operations Research and the Management Sciences
54
Journal of behavioral and experimental economics
53
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
53
Service business
49
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ECONIS (ZBW)
51
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1
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51
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1
Country-of-origin effects on consumer cognitive structures and preference for foreign brands among elites
Rodrigo, Padmali Gawri Kumari
;
Khan, Hina
;
Naser Valaei
- In:
Journal of fashion marketing and management
28
(
2024
)
1
,
pp. 1-27
Persistent link: https://www.econbiz.de/10014495499
Saved in:
2
Effects of consumer animosity on boycotts : the role of cognitive-affective evaluations and xenocentrism
Xie, Jiali
;
Choo, Ho Jung
;
Lee, Ha Kyung
- In:
Journal of fashion marketing and management
28
(
2024
)
1
,
pp. 45-60
Persistent link: https://www.econbiz.de/10014495501
Saved in:
3
Exploring online consumer reviews of customized apparel products
Shin, Eonyou
;
Kincade, Doris H.
;
Han, Jinhee
- In:
Journal of fashion marketing and management
28
(
2024
)
1
,
pp. 139-160
Persistent link: https://www.econbiz.de/10014495507
Saved in:
4
An integrative model for online community citizenship behavior of luxury fashion brands on Instagram
Hsu, Li-Chun
- In:
Journal of fashion marketing and management
28
(
2024
)
2
,
pp. 357-378
Persistent link: https://www.econbiz.de/10014495536
Saved in:
5
Innovative attributes, brand reputation and behavioral consequences in the clothing industry : the roles of self-congruity and value consciousness
Nik Mohd Hazrul Nik Hashim
;
Nor Rahimy Khalid
;
Suraya …
- In:
Journal of fashion marketing and management
28
(
2024
)
2
,
pp. 379-401
Persistent link: https://www.econbiz.de/10014495540
Saved in:
6
How augmented reality can improve e-commerce website quality through interactivity and vividness : the moderating role of need for touch
Kim, Seeun
;
Park, Hyejune
;
Kader, Mohammad Shahidul
- In:
Journal of fashion marketing and management
27
(
2023
)
5
,
pp. 760-783
Persistent link: https://www.econbiz.de/10014430513
Saved in:
7
Examining the moderating role of principle-based entity of luxury brands and its effects on perceived CSR motives, consumer situational scepticism and brand resonance
Teah, Kevin
;
Sung, Billy
;
Phau, Ian
- In:
Journal of fashion marketing and management
27
(
2023
)
5
,
pp. 784-809
Persistent link: https://www.econbiz.de/10014430514
Saved in:
8
How can CSR in demarketing trigger brand advocacy and mindful consumption? : mediating roles of perceived corporate hypocrisy and brand credibility
Hoa Pham
;
Dang Huu Phuc
;
Bang Nguyen Viet
- In:
Journal of fashion marketing and management
27
(
2023
)
5
,
pp. 851-869
Persistent link: https://www.econbiz.de/10014430517
Saved in:
9
The effects of Instagram social capital, brand identification and brand trust on purchase intention for small fashion brands : the generational differences
Kim, Jiyoung
;
Leung, Xi Y.
;
McKneely, Brittany
- In:
Journal of fashion marketing and management
27
(
2023
)
6
,
pp. 988-1008
Persistent link: https://www.econbiz.de/10014430534
Saved in:
10
The interaction of clothing design factors : how to attract consumers' visual attention and enhance emotional experience
Mo, Xiaohong
;
Yang, Xian
;
Hu, Bin
- In:
Journal of fashion marketing and management
27
(
2023
)
2
,
pp. 220-240
Persistent link: https://www.econbiz.de/10014288872
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