//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS"
~subject:"Customer satisfaction"
~subject:"Konsumentenverhalten"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Management"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Customer satisfaction
Konsumentenverhalten
Consumer behaviour
89
Brand management
63
Markenführung
63
Beziehungsmarketing
51
Relationship marketing
51
Brand image
35
Markenimage
35
Marketing management
29
Marketingmanagement
29
Kundenzufriedenheit
23
Brand
19
Dienstleistungsqualität
19
Markenartikel
19
Service quality
19
Emotion
16
Social Web
15
Social web
15
Corporate Social Responsibility
14
Corporate social responsibility
14
Innovation
14
Internet marketing
12
Online-Marketing
12
Customer integration
11
Innovation management
11
Innovationsmanagement
11
Kundenintegration
11
Lieferantenmanagement
11
Luxury goods
11
Luxusgüter
11
Supplier relationship management
11
International marketing
10
Internationales Marketing
10
Sustainability
10
B-to-B-Marketing
9
Business-to-business marketing
9
Designation of origin
9
Herkunftsbezeichnung
9
Nachhaltige Entwicklung
9
more ...
less ...
Online availability
All
Undetermined
67
Type of publication
All
Article
93
Book / Working Paper
3
Type of publication (narrower categories)
All
Article in journal
96
Aufsatz in Zeitschrift
96
Collection of articles of several authors
2
Sammelwerk
2
Aufsatzsammlung
1
Festschrift
1
Language
All
English
96
Author
All
Ko, Eunju
6
Kim, Kyung Hoon
4
Aiello, Gaetano
3
Bae, Joonheui
3
Park, Seong-yeon
3
Vescovi, Tiziano
3
Checchinato, Francesca
2
Choi, Sunmee
2
Disegna, Marta
2
Ghaffar, Abdul
2
Islam, Tahir
2
Kim, Juran
2
Kincl, Tomas
2
Mattila, Pekka
2
Parrey, Shakir Hussain
2
Parvatiyar, Atul
2
Rather, Raouf Ahmad
2
Ahn, Jinwoo
1
Alabastro, Artem
1
Alikhani, Ali
1
Anbuudayasankar S. P.
1
Anitsal, Ismet
1
Anitsal, Melek Meral
1
Anitsal, Selin
1
Aoki, Kei
1
Apiradee Wongkitrungrueng
1
Arora, Nilesh
1
Attaway, Jill P.
1
Babin, Barry J.
1
Baeck, Sunmee
1
Baek, Jihyun
1
Baker, Andrew M.
1
Barber, Matthew
1
Barnes, Brianna
1
Belk, Russell W.
1
Benjamin, Stefanie
1
Bolton, Ruth N.
1
Bordeau, Julie
1
Borders, Aberdeen Leila
1
Borders, Leila
1
more ...
less ...
Published in...
All
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
Journal of business research : JBR
955
Journal of retailing and consumer services
840
International journal of hospitality management
399
The journal of brand management : an international journal
307
The journal of product & brand management
307
The journal of services marketing
234
Psychology & marketing
209
Asia Pacific journal of marketing and logistics
200
Journal of travel and tourism marketing
177
Journal of the Academy of Marketing Science
168
European journal of marketing : EJM
166
Journal of business ethics : JOBE
166
Industrial marketing management : the international journal for industrial and high-tech firms
159
Journal of marketing
158
The service industries journal
156
International journal of contemporary hospitality management
155
SpringerLink / Bücher
155
Journal of hospitality marketing & management
154
Tourism management : research, policies, practice
146
Journal of strategic marketing
144
Journal of retailing
139
Journal of marketing communications
137
Cogent business & management
136
International journal of consumer studies
134
Marketing intelligence & planning
131
Journal of marketing management : MM
127
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
117
Management science : journal of the Institute for Operations Research and the Management Sciences
114
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
112
International journal of retail & distribution management
110
Marketing letters : a journal of research in marketing
108
The international review of retail, distribution and consumer research
108
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
102
Journal of service management
100
Journal of service research : JSR
100
The journal of consumer marketing
99
Journal of international consumer marketing
96
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
91
International journal of internet marketing and advertising : IJIMA
88
more ...
less ...
Source
All
ECONIS (ZBW)
96
Showing
1
-
10
of
96
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Demystifying the green purchasing behavior of young consumers : moderating role of green skepticism
Uddin, S. M. Fatah
;
Khan, Mohammed Naved
;
Faisal, Mohd. …
- In:
Journal of global scholars of marketing science : …
33
(
2023
)
2
,
pp. 264-284
Persistent link: https://www.econbiz.de/10014251319
Saved in:
2
Influencer-driven loyalty : understanding the mediating role of customer brand engagement in the relationship between social media influencers and brand loyalty
Soomro, Suhaib Ahmed
;
Ghaffar, Abdul
;
Zaidi, Syed …
- In:
Journal of global scholars of marketing science : …
34
(
2024
)
2
,
pp. 207-230
Persistent link: https://www.econbiz.de/10014511629
Saved in:
3
"From fail to prevail" : how a salesperson's communication sentiment influences consumer forgiveness in service failures focusing on the role of consumer self-construal
Luo, Jieqiong
;
Yoo, Je Eun
;
Park, Jeong Eun
- In:
Journal of global scholars of marketing science : …
34
(
2024
)
2
,
pp. 231-252
Persistent link: https://www.econbiz.de/10014511630
Saved in:
4
The role of service quality in enhancing brand authenticity through the moderation effect of corporate social responsibility (CSR)
Ghaffar, Abdul
;
Islam, Tahir
;
Kincl, Tomas
;
Hakeem, Abdul
; …
- In:
Journal of global scholars of marketing science : …
33
(
2023
)
3
,
pp. 475-494
Persistent link: https://www.econbiz.de/10014319623
Saved in:
5
Beyond looks : how designer cues win over customers through social value, self-expression, and design involvement
Idemen, Elif
;
Elmadag, A. Banu
- In:
Journal of global scholars of marketing science : …
34
(
2024
)
2
,
pp. 186-206
Persistent link: https://www.econbiz.de/10014511627
Saved in:
6
Does gamification effect customer brand engagement and co-creation during pandemic? : a moderated-mediation analysis
Rather, Raouf Ahmad
;
Parrey, Shakir Hussain
;
Gulzar, Rafia
- In:
Journal of global scholars of marketing science : …
33
(
2023
)
2
,
pp. 285-311
Persistent link: https://www.econbiz.de/10014251320
Saved in:
7
Avoidance of similarity and brand attachment of Generation X in sportswear brand loyalty: the roles of self-congruity
Goi, Chai Lee
;
Chieng, Fayrene Yew Leh
;
Mei Teh Goi
- In:
Journal of global scholars of marketing science : …
33
(
2023
)
1
,
pp. 133-153
Persistent link: https://www.econbiz.de/10013541970
Saved in:
8
How customer experience
management
reconciles strategy differences between East and West
Bolton, Ruth N.
;
Gustafsson, Anders
;
Tarasi, Crina O.
; …
- In:
Journal of global scholars of marketing science : …
31
(
2021
)
3
,
pp. 273-295
Persistent link: https://www.econbiz.de/10012549083
Saved in:
9
The effect of B2B service experience on repurchase intention : focus on roles of organizational agility and customer knowledge sharing
Jang, Seochul
;
Bae, Joonheui
;
Kim, Kyung Hoon
- In:
Journal of global scholars of marketing science : …
32
(
2022
)
4
,
pp. 645-659
Persistent link: https://www.econbiz.de/10013415464
Saved in:
10
Digital service innovation, customer engagement, and customer equity in AR marketing
Kim, Kyung Hoon
;
Ko, Eunju
;
Kim, Sang Jin
;
Jiang, Qi
- In:
Journal of global scholars of marketing science : …
31
(
2021
)
3
,
pp. 453-466
Persistent link: https://www.econbiz.de/10012549102
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->