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~isPartOf:"Journal of hospitality marketing & management"
~isPartOf:"Journal of retailing and consumer services"
~subject:"Beziehungsmarketing"
~subject:"Internet marketing"
~type_genre:"Article in journal"
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Search: subject_exact:"Consumer Behaviour"
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Beziehungsmarketing
Internet marketing
Consumer behaviour
2,175
Konsumentenverhalten
2,174
Relationship marketing
532
Einzelhandel
467
Retail trade
467
Customer satisfaction
410
Kundenzufriedenheit
410
Online retailing
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Online-Handel
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Dienstleistungsqualität
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Prentice, Catherine
11
Lombart, Cindy
8
Park, Jungkun
7
Dwivedi, Yogesh Kumar
6
Hollebeek, Linda D.
6
Klaus, Philipp
6
Rana, Nripendra P.
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Agag, Gomaa
5
Han, Heesup
5
Khan, Imran
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Mortimer, Gary
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Das, Gopal
4
Kuppelwieser, Volker
4
Mavondo, Felix
4
Molinillo, Sebastian
4
Ramkissoon, Haywantee
4
Seger-Guttmann, Tali
4
Söderlund, Magnus
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Tanford, Sarah
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Abdelmoety, Ziad Hassan
3
Akhtar, Nadeem
3
Anaya-Sánchez, Rafael
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Baier, Daniel
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Cambra-Fierro, Jesús
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Carlson, Jamie
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Dewnarain, Senika
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Elms, Jonathan
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Fazal-e-Hasan, Syed
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Fernandes, Teresa
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Harun, Ahasan
3
Hong, EunPyo
3
Hyun, Hyowon
3
Ieva, Marco
3
Islam, Jamid Ul
3
Jin, Naehyun Paul
3
Kumar, Jitender
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Journal of hospitality marketing & management
Journal of retailing and consumer services
Journal of business research : JBR
499
International journal of hospitality management
210
International journal of internet marketing and advertising : IJIMA
135
The journal of product & brand management
123
The journal of services marketing
120
Cogent business & management
105
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
105
The journal of brand management : an international journal
101
Psychology & marketing
96
International journal of contemporary hospitality management
92
Journal of marketing communications
90
Journal of the Academy of Marketing Science
87
Journal of travel and tourism marketing
87
Asia Pacific journal of marketing and logistics
85
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
82
Journal of retailing
81
International journal of advertising : the review of marketing communications
79
Journal of strategic marketing
78
Journal of promotion management : innovations in planning and applied research
76
Journal of marketing
75
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
74
International journal of electronic marketing and retailing : IJEMR
74
Journal of internet commerce
72
The service industries journal
71
Tourism management : research, policies, practice
68
Marketing intelligence & planning
66
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
64
European journal of marketing : EJM
63
The international review of retail, distribution and consumer research
63
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
62
Industrial marketing management : the international journal for industrial and high-tech firms
61
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
58
Journal of service management
57
Management science : journal of the Institute for Operations Research and the Management Sciences
56
International journal of retail & distribution management
55
International journal of consumer studies
54
Journal of service research : JSR
52
Services marketing quarterly
51
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ECONIS (ZBW)
652
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1
Customer inspiration in retailing : the role of perceived novelty and customer loyalty across offline and online channels
Frasquet Deltoro, Marta
;
Ieva, Marco
;
Mollá Descals, …
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-9
Persistent link: https://www.econbiz.de/10014460825
Saved in:
2
Hey Google, I trust you! : the consequences of brand anthropomorphism in voice-based artificial intelligence contexts
Patrizi, Michela
;
Šerić, Maja
;
Vernuccio, Maria
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014462234
Saved in:
3
Understanding the relationship between marketing analytics, customer agility, and customer satisfaction : a longitudinal perspective.
Agag, Gomaa
;
Shehawy, Yasser Moustafa
;
Almoraish, Ahmed
; …
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014462263
Saved in:
4
From redesign to revenue : measuring the effects of servicescape remodeling on customer lifetime value
Valentini, Tony
;
Roederer, Claire
;
Castéran, Herbert
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014462312
Saved in:
5
Customer definitions of moral value for retail brands : a qualitative understanding
Wei, Yunyi
;
Sit, Kokho
;
Ekinci, Yuksel
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014462367
Saved in:
6
A profile deviation approach to enhancing relationship marketing outcomes
Dewnarain, Senika
;
Mavondo, Felix
;
Ramkissoon, Haywantee
; …
- In:
Journal of hospitality marketing & management
32
(
2023
)
8
,
pp. 1005-1024
Persistent link: https://www.econbiz.de/10014369554
Saved in:
7
Customer delight, engagement, experience, value co-creation, place identity, and revisit intention : a new conceptual framework
Shoukat, Muhammad Haroon
;
Ramkissoon, Haywantee
- In:
Journal of hospitality marketing & management
31
(
2022
)
6
,
pp. 757-775
Persistent link: https://www.econbiz.de/10013327890
Saved in:
8
Social media content strategy in hospitality : the impact of experiential posts and response congruence on engagement, hotel image, and booking intention
Veloso, Mónica
;
Ieva, Marco
;
Gómez-Suárez, Mónica
- In:
Journal of hospitality marketing & management
33
(
2024
)
1
,
pp. 57-77
Persistent link: https://www.econbiz.de/10014438602
Saved in:
9
Attention marketing in fragmented entertainment : how advertising embedding influences purchase decision in short-form video apps
Yin, Xicheng
;
Li, Jing
;
Si, Hongyun
;
Wu, Peng
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014460820
Saved in:
10
When digital celebrity talks to you : how human-like virtual influencers satisfy consumer's experience through social presence on social media endorsements
Kim, Hyojung
;
Park, Minjung
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014460831
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