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~isPartOf:"Journal of hospitality marketing & management"
~isPartOf:"The Cornell hospitality quarterly"
~person:"Bonn, Mark Andrew"
~person:"Tanford, Sarah"
~type_genre:"Aufsatz in Zeitschrift"
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Search: subject_exact:"Einkaufsverhalten"
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Consumer behaviour
8
Konsumentenverhalten
8
Hotel industry
4
Hotellerie
4
Beziehungsmarketing
3
Kundenbindungsprogramm
3
Loyalty program
3
Relationship marketing
3
Wein
3
Weinbau
3
Wine
3
Wine industry
3
loyalty
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Internet marketing
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Online retailing
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Online-Handel
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Online-Marketing
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commitment
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reward programs
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segmentation
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Aufsatz in Zeitschrift
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Bonn, Mark Andrew
Tanford, Sarah
Mattila, Anna S.
9
Han, Heesup
7
Line, Nathaniel D.
6
Ramkissoon, Haywantee
6
Zhang, Lu
6
Baloglu, Seyhmus
5
Prayag, Girish
5
Assaker, Guy
4
Baker, Melissa A.
4
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Ali, Faizan
3
Back, Ki-Joon
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Cho, Meehee
3
Dewnarain, Senika
3
DiPietro, Robin B.
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Ekinci, Yuksel
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Fan, Alei
3
Gursoy, Dogan
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Jin, Naehyun Paul
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Lehto, Xinran Y.
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Liu, Chih-Hsing
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Ro, Heejung
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2
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Journal of hospitality marketing & management
The Cornell hospitality quarterly
International journal of hospitality management
9
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
6
International journal of contemporary hospitality management
4
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
4
Journal of retailing and consumer services
2
European journal of marketing : EJM
1
Journal of business research : JBR
1
Journal of hospitality and tourism insights
1
Journal of the Asia Pacific economy
1
Journal of vacation marketing
1
Tourism management : research, policies, practice
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ECONIS (ZBW)
8
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1
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8
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8
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date (oldest first)
1
Turning discounts into profits : factors influencing online purchasing decisions for hotel add-on items
Kim, Esther L.
;
Tanford, Sarah
- In:
The Cornell hospitality quarterly
62
(
2021
)
4
,
pp. 438-454
Persistent link: https://www.econbiz.de/10012624023
Saved in:
2
Special issue: the business of wine : marketing, economics, analytics, and consumers
Susskind, Alex
(
ed.
);
Bonn, Mark Andrew
(
ed.
)
-
2021
Persistent link: https://www.econbiz.de/10012591174
Saved in:
3
Green purchasing by wine retailers : roles of individual values, competences and organizational culture
Bonn, Mark Andrew
;
Chun, Yongsung
;
Yoo, Joanne Jung-Eun
; …
- In:
The Cornell hospitality quarterly
62
(
2021
)
3
,
pp. 324-336
Persistent link: https://www.econbiz.de/10012591194
Saved in:
4
Evaluation of reward programs based on member preferences and perceptions of fairness
Tanford, Sarah
;
Hwang, Eunmin
;
Baloglu, Seyhmus
- In:
Journal of hospitality marketing & management
27
(
2018
)
1
,
pp. 106-126
Persistent link: https://www.econbiz.de/10011848326
Saved in:
5
What drives Facebook fans to "like" hotel pages : a comparison of three competing models
Leung, Xi Y.
;
Tanford, Sarah
- In:
Journal of hospitality marketing & management
25
(
2016
)
3/4
,
pp. 314-345
Persistent link: https://www.econbiz.de/10011499221
Saved in:
6
Purchasing wine online : the effects of social influence, perceived usefulness, perceived ease of use, and wine involvement
Bonn, Mark Andrew
;
Kim, Woo Gon
;
Kang, Sora
;
Cho, Meehee
- In:
Journal of hospitality marketing & management
25
(
2016
)
7/8
,
pp. 841-869
Persistent link: https://www.econbiz.de/10011621361
Saved in:
7
Segmentation of reward program members to increase customer loyalty : the role of attitudes towards green hotel practices
Tanford, Sarah
;
Malek, Kristin
- In:
Journal of hospitality marketing & management
24
(
2015
)
3/4
,
pp. 314-343
Persistent link: https://www.econbiz.de/10011292862
Saved in:
8
A model of hotel defection at the purchasing stage
Tanford, Sarah
;
Raab, Carola
;
Kim, Yen-soon
- In:
Journal of hospitality marketing & management
22
(
2013
)
7/8
,
pp. 805-831
Persistent link: https://www.econbiz.de/10010241569
Saved in:
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