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~isPartOf:"Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction"
~isPartOf:"Journal of targeting, measurement and analysis for marketing"
~isPartOf:"The international journal of bank marketing : IJBM"
~subject:"B-to-B-Marketing"
~subject:"Clothing"
~subject:"Kundenzufriedenheit"
~subject:"Social web"
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B-to-B-Marketing
Clothing
Kundenzufriedenheit
Social web
Beziehungsmarketing
164
Relationship marketing
164
Consumer behaviour
113
Konsumentenverhalten
113
Customer satisfaction
68
Bank
52
Dienstleistungsqualität
50
Service quality
50
Brand management
36
Markenführung
36
Lieferantenmanagement
30
Marketing management
30
Marketingmanagement
30
Supplier relationship management
30
Confidence
27
Personal banking
27
Privatkundengeschäft
27
Vertrauen
27
Brand image
25
Markenimage
25
Financial services
23
Finanzdienstleistung
22
Electronic Banking
20
Electronic banking
20
Internet marketing
20
Online-Marketing
20
Market research
19
Marktforschung
19
India
18
Indien
18
Social Web
16
Mobile communications
15
Mobilkommunikation
15
Emotion
14
Marketing
14
Bankgeschäft
13
Banking services
13
Brand
13
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Article
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91
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91
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English
91
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Bang, Nguyen
3
Pérez, Andrea
3
Ahuja, Vandana
2
Amin, Muslim
2
Amoako, George Kofi
2
Medury, Yajulu
2
Rodríguez del Bosque, Ignacio A.
2
Svensson, Göran
2
Agrawal, Shiv Ratan
1
Al-Hawari, Mohd Ahmad
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Al-jazzazi, Akram
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Alavi, Shirin
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Ali, Ahsan
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1
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1
Arcand, Manon
1
Arghashi, Vahideh
1
Azadi, Mohammad
1
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1
Balaji, M. S.
1
Bapat, Dhananjay
1
Barbosa, Maria de Lourdes de Azevedo
1
Basso, Kenny
1
Batra, Dharminder Kumar
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Beatson, Amanda
1
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Bozbay, Zehra
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Canales-Ronda, Pedro
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Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
Journal of targeting, measurement and analysis for marketing
The international journal of bank marketing : IJBM
Industrial marketing management : the international journal for industrial and high-tech firms
678
Journal of business research : JBR
594
Journal of retailing and consumer services
461
The journal of business & industrial marketing
260
International journal of hospitality management
247
The journal of services marketing
166
SpringerLink / Bücher
156
International journal of internet marketing and advertising : IJIMA
149
Tourism management : research, policies, practice
147
Journal of business-to-business marketing
141
Journal of travel and tourism marketing
138
Journal of marketing
120
Journal of hospitality marketing & management
119
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
113
Cogent business & management
112
International journal of contemporary hospitality management
112
The service industries journal
109
Journal of strategic marketing
107
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
102
Journal of the Academy of Marketing Science
100
Psychology & marketing
97
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
96
Technological forecasting & social change : an international journal
95
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
93
The journal of brand management : an international journal
91
The journal of product & brand management
89
Asia Pacific journal of marketing and logistics
87
Journal of marketing communications
85
Marketing intelligence & planning
83
Journal of marketing management : MM
82
Business horizons
81
Springer eBook Collection
80
International journal of electronic marketing and retailing : IJEMR
77
Journal of promotion management : innovations in planning and applied research
77
International journal of advertising : the review of marketing communications
76
Journal of service management
76
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
73
Journal of service research : JSR
73
European journal of marketing : EJM
72
Information systems research : ISR
71
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ECONIS (ZBW)
91
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91
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1
Empathy and grit enhance customer oriented selling
Schwepker, Charles H. <Jr.>
;
Good, Megan C.
- In:
Journal of relationship marketing : innovations and …
23
(
2024
)
3
,
pp. 220-243
Persistent link: https://www.econbiz.de/10015049876
Saved in:
2
Precursors and outcomes of perceived value in B2B banking services : a nomological framework
Zietsman, Mariëtte Louise
;
Mostert, Pierre
;
Svensson, …
- In:
Journal of relationship marketing : innovations and …
22
(
2023
)
4
,
pp. 330-353
Persistent link: https://www.econbiz.de/10014422300
Saved in:
3
Relationship
marketing
and the B2B sales force, effects of Big Five personality traits
Canales-Ronda, Pedro
- In:
Journal of relationship marketing : innovations and …
23
(
2024
)
2
,
pp. 76-93
Persistent link: https://www.econbiz.de/10014567150
Saved in:
4
Is digital social communication effective for social relationship? : a study of online brand communities
Chakraborty, Uttam
;
Biswal, Santosh Kumar
- In:
Journal of relationship marketing : innovations and …
23
(
2024
)
2
,
pp. 94-118
Persistent link: https://www.econbiz.de/10014567152
Saved in:
5
SNUX2.0 : a social network model for cohort behavior analysis as support for purchasing tourism products and services
Ramos, Célia M. Q.
;
Rodrigues, João
- In:
Journal of relationship marketing : innovations and …
22
(
2023
)
2
,
pp. 132-151
Persistent link: https://www.econbiz.de/10014290428
Saved in:
6
The influence of digital influencer, e-WOM and information quality on customer repurchase intention toward online shop in e-marketplace during pandemic COVID-19 : the mediation eff...
Wandoko, Wanda
;
Panggati, Ignatius Enda
- In:
Journal of relationship marketing : innovations and …
21
(
2022
)
2
,
pp. 148-167
Persistent link: https://www.econbiz.de/10013336327
Saved in:
7
Moderating role of consumers' attachment style on post-recovery satisfaction behavior
Sidhu, Sarabjit Kaur
;
Fon Sim Ong
;
Balaji, M. S.
- In:
Journal of relationship marketing : innovations and …
22
(
2023
)
4
,
pp. 354-380
Persistent link: https://www.econbiz.de/10014422333
Saved in:
8
The effect of bonding, responsiveness and communication on customer retention : the mediating role of customer satisfaction
Negassa, Gebeyehu Jalu
;
Japee, Gurudutta Pradeep
- In:
Journal of relationship marketing : innovations and …
22
(
2023
)
2
,
pp. 115-131
Persistent link: https://www.econbiz.de/10014290415
Saved in:
9
Relationship
marketing
, orientation, brand equity and firm value : the mediating role of customer value : an emerging market perspective
Amoako, George Kofi
- In:
Journal of relationship marketing : innovations and …
18
(
2019
)
4
,
pp. 280-308
Persistent link: https://www.econbiz.de/10012181030
Saved in:
10
Action and social alignment constituents of collaboration in B2B relationships : buyer and seller perspectives
Guan, Jyh-Liang
;
Lee, Tzong-ru
;
Otero-Neira, Carmen
; …
- In:
Journal of relationship marketing : innovations and …
21
(
2022
)
3
,
pp. 194-225
Persistent link: https://www.econbiz.de/10013336339
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