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~isPartOf:"Journal of revenue and pricing management"
~isPartOf:"Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences"
~subject:"Game theory"
~subject:"Niedrigpreisstrategie"
~type:"article"
~type_genre:"Article in journal"
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Search: subject_exact:"Low cost strategy"
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Game theory
Niedrigpreisstrategie
Low-cost strategy
15
Preismanagement
7
Pricing strategy
7
Airline
6
Fluggesellschaft
6
Theorie
5
Theory
5
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4
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price promotions
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dynamic pricing
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pricing
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Sinitsyn, Maxim
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1
Garrow, Laurie
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Monroe, Kent B.
1
Moon, Jihwan
1
Roberts, John H.
1
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1
Sanl, Tugrul
1
Shi, Qiaoni
1
Shugan, Steven M.
1
Simpson, Alan
1
Somervuori, Outi
1
Srinivasan, Kannan
1
Walker, Thomas M.
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1
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Journal of revenue and pricing management
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
Journal of air transport management
142
Transportation research / E : an international journal
21
Tourism management : research, policies, practice
17
Journal of business research : JBR
13
Journal of retailing
13
Journal of retailing and consumer services
13
Tourism economics : the business and finance of tourism and recreation
10
Journal of marketing research : JMR
8
Journal of marketing
6
Journal of travel and tourism marketing
6
Management science : journal of the Institute for Operations Research and the Management Sciences
6
Managerial and decision economics : MDE ; the international journal of research and progress in management economics
6
Quantitative marketing and economics : QME
6
Review of industrial organization : RIO
6
International journal of industrial organization
5
Marketing letters : a journal of research in marketing
5
Psychology & marketing
5
The international journal of human resource management
5
European journal of operational research : EJOR
4
Harvard business review : HBR
4
Journal of consumer behaviour : an international research review
4
Journal of consumer research : JCR ; an interdisciplinary bimonthly
4
Research in transportation economics
4
Economics of transportation : the official journal of the International Transportation Economics Association
3
European research studies
3
Harvard-Business-Manager : das Wissen der Besten
3
International journal of revenue management : IJRM
3
Journal of business strategy
3
Journal of the Academy of Marketing Science
3
Journal of transport economics & policy : JTEP
3
Journal of transport economics and policy
3
Modern economy
3
Omega : the international journal of management science
3
Regional studies : official journal of the Regional Studies Association
3
Scientific Annals of Economics and Business
3
Strategy & leadership : a publication of Strategic Leadership Forum
3
The international review of retail, distribution and consumer research
3
Tourism analysis : an interdisciplinary tourism & hospitality journal
3
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ECONIS (ZBW)
15
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1
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10
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15
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date (newest first)
date (oldest first)
1
Low-price guarantees in a dual channel of distribution
Jiang, Juncai
;
He, Chuan
- In:
Marketing science : the marketing journal of the …
40
(
2021
)
4
,
pp. 765-782
Persistent link: https://www.econbiz.de/10012623426
Saved in:
2
The influence of regular price level (low, medium, or high) and framing of discount (monetary or percentage) on perceived attractiveness of discount amount
Lehtimäki, Aku-Ville
;
Monroe, Kent B.
;
Somervuori, Outi
- In:
Journal of revenue and pricing management
18
(
2019
)
1
,
pp. 76-85
Persistent link: https://www.econbiz.de/10012056680
Saved in:
3
Product line bundling : why airlines bundle high-end while hotels bundle low-end
Shugan, Steven M.
;
Moon, Jihwan
;
Shi, Qiaoni
;
Kumar, …
- In:
Marketing science : the marketing journal of the …
36
(
2017
)
1
,
pp. 124-139
Persistent link: https://www.econbiz.de/10011645792
Saved in:
4
Pricing with prescheduled sales
Sinitsyn, Maxim
- In:
Marketing science : the marketing journal of the …
36
(
2017
)
6
,
pp. 999-1014
Persistent link: https://www.econbiz.de/10011791437
Saved in:
5
Threshold discounts comparison : all-unit or incremental?
Amornpetchkul, Thunyarat
- In:
Journal of revenue and pricing management
16
(
2017
)
3
,
pp. 265-294
Persistent link: https://www.econbiz.de/10011912823
Saved in:
6
Managing price promotions within a product line
Sinitsyn, Maxim
- In:
Marketing science : the marketing journal of the …
35
(
2016
)
2
,
pp. 304-318
Persistent link: https://www.econbiz.de/10011459522
Saved in:
7
Markdown optimization for multiple products with a common markedown budget constraint
Yao, Xiaodong
;
Sanl, Tugrul
;
Gulcu, Altan
- In:
Journal of revenue and pricing management
14
(
2015
)
6
,
pp. 442-450
Persistent link: https://www.econbiz.de/10011481797
Saved in:
8
Moderating factors of immediate, gross, and net cross-brand effects of price promotions
Horváth, Csilla
;
Fok, Dennis
- In:
Marketing science : the marketing journal of the …
32
(
2013
)
1
,
pp. 127-152
Persistent link: https://www.econbiz.de/10009725692
Saved in:
9
The impact of low cost carrier on the future of pricing and revenue management
Westermann, Dieter
- In:
Journal of revenue and pricing management
11
(
2012
)
4
,
pp. 481-484
Persistent link: https://www.econbiz.de/10009575903
Saved in:
10
Cross-market discounts
Goic, Marcel
;
Jerath, Kinshuk
;
Srinivasan, Kannan
- In:
Marketing science : the marketing journal of the …
30
(
2011
)
1
,
pp. 134-148
Persistent link: https://www.econbiz.de/10008905584
Saved in:
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