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~isPartOf:"Journal of strategic marketing"
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Search: subject_exact:"Value chain"
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Betriebliche Wertschöpfung
30
Value creation
30
Customer integration
17
Kundenintegration
17
Beziehungsmarketing
16
Relationship marketing
16
Consumer behaviour
10
Konsumentenverhalten
10
Social Web
8
Social web
8
Customer value
7
Kundenwert
7
Marketing management
5
Marketingmanagement
5
value creation
5
Brand management
4
Markenführung
4
Dienstleistungsqualität
3
Innovation
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Innovation management
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Innovationsmanagement
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Internet marketing
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Online-Marketing
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Service quality
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Service-Dominant Logic
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Service-dominant logic
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co-creation
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value co-creation
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Arbeitsverhalten
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Market segmentation
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Marketing
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Marktsegmentierung
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Online retailing
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1
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Journal of strategic marketing
Journal of business research : JBR
201
SpringerLink / Bücher
149
Industrial marketing management : the international journal for industrial and high-tech firms
145
Technological forecasting & social change : an international journal
92
Springer eBook Collection
65
World Bank E-Library Archive
62
World development : the multi-disciplinary international journal devoted to the study and promotion of world development
61
International journal of value chain management : IJVCM
60
The journal of business & industrial marketing
49
Working paper
48
International journal of production economics
47
IFPRI discussion paper
45
Journal of business ethics : JOBE
45
Journal of retailing and consumer services
45
Strategic management journal
45
Competition & change : the journal of global business and political economy
43
Policy research working paper : WPS
39
ERIA discussion paper series
37
IDE discussion papers
37
Journal of creating value
37
The world economy : the leading journal on international economic relations
37
Food policy : economics planning and politics of food and agriculture
36
International journal of production research
35
Journal of service management
35
World Bank Policy Research Working Paper
35
The service industries journal
34
Business strategy and the environment
33
California management review
33
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
32
NBER working paper series
32
Marketing theory
31
Working papers / ADB Institute
31
CESifo working papers
30
The European journal of development research : journal of the European Association of Development Research and Training Institutes (EADI)
29
The journal of services marketing
29
Gabler Edition Wissenschaft
28
NBER Working Paper
28
Structural change and economic dynamics : SC+ED
28
Working paper / World Institute for Development Economics Research
28
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ECONIS (ZBW)
30
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1
Internal customers creating value in the workplace : conceptualising the internal customer perceived value (ICPV) model
Lo Iacono, Joseph
;
Carlini, Joan
;
France, Cassandra
; …
- In:
Journal of strategic marketing
32
(
2024
)
5
,
pp. 712-728
Persistent link: https://www.econbiz.de/10014553352
Saved in:
2
Personalization, value co-creation, and brand loyalty in branded apps : an application of TAM theory
Tran, Gina A.
;
Ketron, Seth
;
Tran, Trang
;
Fabrize, Robert
- In:
Journal of strategic marketing
32
(
2024
)
4
,
pp. 554-573
Persistent link: https://www.econbiz.de/10014553339
Saved in:
3
Adopting a value co-creation perspective to understand High Street regeneration
Cassidy, Kim
;
Resnick, Sheilagh
- In:
Journal of strategic marketing
30
(
2022
)
1
,
pp. 69-92
Persistent link: https://www.econbiz.de/10013170044
Saved in:
4
The effects of QR delivered content on perceived product value
Acuti, Diletta
;
Vocino, Andrea
;
Mazzoli, Valentina
; …
- In:
Journal of strategic marketing
30
(
2022
)
5
,
pp. 510-532
Persistent link: https://www.econbiz.de/10013370893
Saved in:
5
The efficacy of customer's voluntary use of self-service technology (SST) : a dual-study approach
Shin, Hyunju
;
Dai, Bo
- In:
Journal of strategic marketing
30
(
2022
)
8
,
pp. 723-745
Persistent link: https://www.econbiz.de/10013492887
Saved in:
6
Customer value co-creation behaviors and service outcomes : insights from a transformative service
Torkzadeh, Samaneh
;
Zolfagharian, Mohammadali
;
Iyer, Pramod
- In:
Journal of strategic marketing
29
(
2021
)
8
,
pp. 635-657
Persistent link: https://www.econbiz.de/10012653601
Saved in:
7
What omnichannel really means?
Akter, Shahriar
;
Hossain, Tasnim M. Taufique
;
Strong, …
- In:
Journal of strategic marketing
29
(
2021
)
7
,
pp. 567-573
Persistent link: https://www.econbiz.de/10012608878
Saved in:
8
Antecedents of value co-creation activities for online fashion brands
Thomas, Lauren Josie
;
Brooks, Simon
;
McGouran, Cathy
- In:
Journal of strategic marketing
28
(
2020
)
5
,
pp. 384-398
Persistent link: https://www.econbiz.de/10012313908
Saved in:
9
The effects of value chain expanded brand communication on innovation acceptance
Linder, Christian
- In:
Journal of strategic marketing
23
(
2015
)
3
,
pp. 254-272
Persistent link: https://www.econbiz.de/10011300755
Saved in:
10
Collaborative orientation to advance value co-creation in buyer-seller relationships
Gupta, Samir
;
Polonsky, Michael J.
;
Lazaravic, Violet
- In:
Journal of strategic marketing
27
(
2019
)
3
,
pp. 191-209
Persistent link: https://www.econbiz.de/10012202453
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