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~isPartOf:"Journal of the Academy of Marketing Science"
~subject:"Beziehungsmarketing"
~subject:"Corporate social responsibility"
~subject:"Deutschland"
~type_genre:"Aufsatz in Zeitschrift"
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Subject
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Beziehungsmarketing
Corporate social responsibility
Deutschland
Relationship marketing
172
Consumer behaviour
159
Konsumentenverhalten
159
Marketing management
114
Marketingmanagement
114
Brand management
83
Markenführung
83
Lieferantenmanagement
54
Supplier relationship management
54
Salespeople
51
Verkaufspersonal
51
Brand image
50
Markenimage
50
Customer satisfaction
47
Kundenzufriedenheit
47
Innovation
42
Firm performance
41
Unternehmenserfolg
41
Dienstleistungsqualität
38
Service quality
38
Brand
36
Markenartikel
34
Innovation management
32
Innovationsmanagement
32
Selling
32
Verkauf
32
USA
31
United States
31
Corporate Social Responsibility
30
Marketing
29
Marketing theory
26
Marketingtheorie
26
Social Web
26
Social web
26
Internet marketing
25
New product development
25
Online-Marketing
25
Market research
24
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Undetermined
106
Free
12
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Article
201
Book / Working Paper
2
Type of publication (narrower categories)
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Aufsatz in Zeitschrift
Article in journal
203
Collection of articles of several authors
2
Sammelwerk
2
Interview
1
Language
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English
203
Author
All
Kumar, V.
9
Palmatier, Robert W.
8
Homburg, Christian
7
Ruyter, Ko de
6
Scheer, Lisa K.
5
Grewal, Dhruv
4
Lam, Son K.
4
Rapp, Adam
4
Steinhoff, Lena
4
Voorhees, Clay M.
4
Wieseke, Jan
4
Alavi, Sascha
3
Evans, Kenneth R.
3
Gremler, Dwayne D.
3
Hammerschmidt, Maik
3
Hult, G. Tomas M.
3
Krafft, Manfred
3
Lee, Ju-Yeon
3
Morgan, Neil A.
3
Schmitz, Christian
3
Venkatesan, Rajkumar
3
Verhoef, Peter C.
3
Wetzels, Martin
3
Bagozzi, Richard P.
2
Baker, Thomas L.
2
Beitelspacher, Lauren Skinner
2
Blut, Markus
2
Brady, Michael K.
2
DeCarlo, Thomas E.
2
Dellaert, Benedict G. C.
2
Folse, Judith Anne Garretson
2
Fürst, Andreas
2
Garrett, Jason
2
Giebelhausen, Michael
2
Grégoire, Yany
2
Gupta, Shaphali
2
Gwinner, Kevin P.
2
Habel, Johannes
2
Hanson, Sara
2
Harmeling, Colleen M.
2
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Published in...
All
Journal of the Academy of Marketing Science
Journal of business ethics : JOBE
1,424
Journal of business research : JBR
989
Journal of retailing and consumer services
631
Corporate social responsibility and environmental management
607
Industrial marketing management : the international journal for industrial and high-tech firms
470
International journal of hospitality management
384
Business strategy and the environment
364
Verwaltung & Management : VM ; Zeitschrift für moderne Verwaltung
358
Business & society
286
Journal of business ethics : JBE
248
The journal of services marketing
233
Cogent business & management
230
The journal of business & industrial marketing
219
The service industries journal
216
Finance research letters
215
Die Bank
211
Umweltwirtschaftsforum : uwf ; die betriebswissenschaftlich-ökologisch orientierte Fachzeitschrift
209
Der Betrieb
190
Journal of business economics : JBE
189
Industrielle Beziehungen : Zeitschrift für Arbeit, Organisation und Management
188
Journal of strategic marketing
186
Research policy : policy, management and economic studies of science, technology and innovation
176
Controlling : Zeitschrift für erfolgsorientierte Unternehmenssteuerung
169
The journal of brand management : an international journal
162
Technological forecasting & social change : an international journal
161
Tourism management : research, policies, practice
161
International journal of contemporary hospitality management
158
International journal of production economics
153
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
151
Harvard-Business-Manager : das Wissen der Besten
145
Die Betriebswirtschaft : DBW
141
International journal of electronic customer relationship management : IJECRM
141
Wirtschaftsdienst : Zeitschrift für Wirtschaftspolitik
139
Journal of marketing
136
Journal of travel and tourism marketing
136
The journal of product & brand management
134
Journal of hospitality marketing & management
133
Betriebs-Berater : BB
130
Asia Pacific journal of marketing and logistics
124
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Source
All
ECONIS (ZBW)
203
Showing
1
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10
of
203
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1
When less is more : the downside of customer
knowledge
sharing in new product development teams
Tang, Yihui
;
Marinova, Detelina
- In:
Journal of the Academy of Marketing Science
48
(
2020
)
2
,
pp. 288-307
Persistent link: https://www.econbiz.de/10012290963
Saved in:
2
Utilizing customer
knowledge
in innovation : antecedents and impact of customer involvement on new product performance
Cui, Anna Shaojie
;
Wu, Fang
- In:
Journal of the Academy of Marketing Science
44
(
2016
)
4
,
pp. 516-538
Persistent link: https://www.econbiz.de/10011563229
Saved in:
3
A customer portfolio
management
model that relates company's marketing to its long-term survival
McAlister, Leigh
;
Sinha, Shameek
- In:
Journal of the Academy of Marketing Science
49
(
2021
)
3
,
pp. 584-600
Persistent link: https://www.econbiz.de/10012548067
Saved in:
4
The impact of unprofitable customer
management
strategies on shareholder value
Feng, Hui
;
Morgan, Neil A.
;
Rego, Lopo L.
- In:
Journal of the Academy of Marketing Science
48
(
2020
)
2
,
pp. 246-269
Persistent link: https://www.econbiz.de/10012290948
Saved in:
5
How value co-creation and co-destruction unfolds : a longitudinal perspective on dialogic engagement in health services interactions
Keeling, Debbie Isobel
;
Keeling, Kathleen
;
Ruyter, Ko de
; …
- In:
Journal of the Academy of Marketing Science
49
(
2021
)
2
,
pp. 236-257
Persistent link: https://www.econbiz.de/10012434104
Saved in:
6
Customer experience
management
: toward implementing an evolving marketing concept
Homburg, Christian
;
Jozic, Danijel
;
Kuehnl, Christina
- In:
Journal of the Academy of Marketing Science
45
(
2017
)
3
,
pp. 377-401
Persistent link: https://www.econbiz.de/10011684998
Saved in:
7
Overcoming the "recency trap" in customer relationship
management
Neslin, Scott A.
;
Taylor, Gail Ayala
;
Grantham, Kimberly D.
- In:
Journal of the Academy of Marketing Science
41
(
2013
)
3
,
pp. 320-337
Persistent link: https://www.econbiz.de/10009747845
Saved in:
8
Managerial decision making in customer
management
: adaptive, fast and frugal?
Bauer, Johannes
;
Schmitt, Philipp
;
Morwitz, Vicki G.
; …
- In:
Journal of the Academy of Marketing Science
41
(
2013
)
4
,
pp. 436-455
Persistent link: https://www.econbiz.de/10009776510
Saved in:
9
Offshore outsourcing of customer relationship
management
: conceptual model and propositions
Kalaignanam, Kartik
;
Varadarajan, Rajan
- In:
Journal of the Academy of Marketing Science
40
(
2012
)
2
,
pp. 347-363
Persistent link: https://www.econbiz.de/10009524872
Saved in:
10
Marketing IS
management
: the wisdom of Peter Drucker
Webster, Frederick E.
- In:
Journal of the Academy of Marketing Science
37
(
2009
)
1
,
pp. 20-27
Persistent link: https://www.econbiz.de/10003830095
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